Experience

Nozzle Nolen Pest & Lawn Solutions

• United States
• Consumer Services
• 1 - 100 Employee

• Marketing Coordinator

  • Apr 2023 - Present



PML TRAVEL & TOURS INC.

• United States
• Hospitality
• 1 - 100 Employee

• Marketing Coordinator

  • Apr 2023 - Present

  Continue to support company marketing needs on a part time basis including weekly client emails, direct mail flyers, travel posters, and sales presentations.

• Marketing and Operations Coordinator

  • Mar 2022 - Mar 2023

  Opportunity to lead marketing for Travel and Tourism company working directly for President on all growth-oriented marketing initiatives and client-based travel events. Contribute to post pandemic revenue recovery.• Manage complex projects for end-to-end travel event development. Select and negotiate venues, transportation, and partners. Conduct pre-event prep meetings. Regularly communicate with vendors and partners on event activities. Manage timelines and production schedules with project team. Ensure approvals and deadlines are met within budget. Prepare travel materials.• Manage field execution of US and global travel events working directly with up to 200 vendors and clients. Ensure high-quality client experience and act as central point person. Manage high level of complexity, think 3 steps ahead, and actively resolve issues.• Improve and increase usage of email marketing as primary communication vehicle to generate new business and stay top of mind with existing and potential clients. Create weekly calendar of relevant content, redesign format with graphics, and write and issue messaging targeted to company demographic. Increased email open rate to nearly 20%, a 30% increase and significantly increased inbound inquiries from new customers.• Maintain and improve quality of company client database of 4500+ contacts.• Design, create, and distribute all print and digital marketing materials including flyers and sell sheets for all travel events. Instruct, direct, and approve work of marketing resources including outside agency.• Maintain and update company website including copy, graphics, event schedule, and pricing. Act as primary point of contact for incoming inquiries.• Develop executive sales presentations for President to gain new clients. Participate in all client meetings. Show less



Weatherization Partners, Ltd. (WPL)

• United States
• Wholesale Building Materials
• 1 - 100 Employee

• Marketing and Management Intern

  • May 2021 - Aug 2021

  Opportunity to work with senior leadership in the construction industry to enhance a traditional marketing approach with new market insights and improved digital/social media competency. • Researched and recommended Amazon as optimal e-commerce channel for revenue growth based on parameters of buyer access, cost, and implementation time. • Developed new plan to relaunch unsuccessful accessory products by creating differentiated positioning, including products as part of a recommended building system, and prominently advertising with clear content and videos via social channels. • Analyzed and recommended effective strategies and targeted actions to upgrade basic website and social presence to improve customer engagement via consistent site layout, increased video usage, regular social and blog calendar/events, industry hashtag usage, and targeted content marketing. Show less



Auburn Road Vineyard and Winery

• United States
• Food and Beverage Manufacturing
• 1 - 100 Employee

• Entrepreneurial Business Marketing and Sales Co-Op

  • Aug 2019 - Jan 2020

  Unique experience to work in an entrepreneurial business and participate in all aspects of operations including production, new product development, and marketing/sales with direct customer interface. • Learned and worked in every step of the wine production process from vineyard to bottle. • Assisted owners in the launch of a new alcoholic beverage. Confirmed target market segment demographics and needs. Completed product naming exercise and created new product name. • Marketed and influenced sale of all products via outdoor marketing events and regular wine tastings. Learned all aspects and key characteristics of entire product line. Show less