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Ruth Mackenzie

Data Management Analyst at Absa Bank Kenya PLC

Contact Information

us****@****om

(386) 825-5501

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Location

Nairobi County, Kenya, KE

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Data Management Analyst
- Mar 2019 - Present
Driving ownership of data standards and validation processes. Aligning data and data quality efforts with business processes Partnering with the BI & Analytics teams to ensure a complete data environment to meet the needs of the various functions Analyzing and overseeing strategies designed to enhance data reliability and minimize redundancies. Developing and implementing data standards, guaranteeing metadata is captured correctly Driving ownership of data standards and validation processes. Aligning data and data quality efforts with business processes Partnering with the BI & Analytics teams to ensure a complete data environment to meet the needs of the various functions Analyzing and overseeing strategies designed to enhance data reliability and minimize redundancies. Developing and implementing data standards, guaranteeing metadata is captured correctly

Financial Planning and Analysis Manager
- Feb 2017 - Mar 2019
Results driven Financial analyst skilled in financial modelling, cost management controls and strategic planning. I have extensive project management, analytical, communication and budgeting skills. Highlights - Successful launch of the Mobile Lending and Transactional product (Timiza) in the Kenyan market - Process and procedure design My duties included: • Co-managing new product and services life cycle from strategic planning to tactical activities • Quickly addressing any issues arising during product testing • Coordinating product launch, with the Marketing team to maximize effectiveness and keen on advertising that speaks to customer needs • Initiating several product campaigns to drive uptake. • Forecasting product performance in the market based on solid and in-depth research • Utilizing customer data to initiate product enhancements • Tracking customer feedback on recent product launch • Developing reports and presentations for analysis and decision making • Initiating several product campaigns to drive uptake. Show less

Performance Management Analyst
- Feb 2014 - Jan 2017
Maintaining in-depth knowledge of market dynamics such as competitor analysis, market share, demographic trends, and growth projections • Understanding business direction and needs and developing solutions, road maps and assessment of potential business impacts • Financial modelling ( insurance and effective interest rate) • Reports generation and automation. • Preparing management dashboards for planning and decision making • Monitoring relationship executive performance vs. targets • Leading revenue leakage projects • Annual Budgeting ( Short-term plan and Medium-term plan) • Recommending improvements in existing products or product mix to meet competitive products • Analyzing performance of sales personnel on an ongoing basis. • Report generation on sales activities and providing periodic forecasts on sales potential • Conducting sales meetings and updating the sales force of new developments in products and policies. Show less

Kenyatta University
Master of Business Administration - MBA, Finance and Financial Management Services

2011 - 2013
Egerton University
Mathematics/Chemistry
Kenyatta University
CPA K, Accounting and Finance

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