Ruoyi (Rebby) Yang
VP of Marketing, Member of Founding Team at Toppa @ Berkeley- Claim this Profile
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Experience
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Toppa @ Berkeley
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United States
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Non-profit Organizations
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1 - 100 Employee
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VP of Marketing, Member of Founding Team
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Jan 2019 - Mar 2020
Berkeley • Managing the newsletter account through creating weekly recap, feedback, and to-do list emails • Assisted the recruiting process through screening 90+ resumes, interviewing 40+ applicants, and planning and executing the kickoff event • Advertising the 100+ person kickoff event through managing Facebook marketing and connecting with UC Berkeley Engineering Department professors to create computer science classroom announcements
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Sina Weibo
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China
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Online Audio and Video Media
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1 - 100 Employee
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Marketing & Branding Intern
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Jun 2019 - Aug 2019
Beijing City, China • Managed 5 accounts each with 51M, 34M, 8M, 4M, and 1M followers simultaneously, drafted 320+ posts in the topics of travel, food, photography, and lifestyle, and interacted with 140+ followers • Boosted the number of reposts, likes, and comments of Wish by 96.12% over a three week period, and increased organic traffic for Take Weibo to Travel by 20.95% over a month • Initiated a cooperation between accounts Weibo Blogger Festival and Weibo Foodie by analyzing user habits, user… Show more • Managed 5 accounts each with 51M, 34M, 8M, 4M, and 1M followers simultaneously, drafted 320+ posts in the topics of travel, food, photography, and lifestyle, and interacted with 140+ followers • Boosted the number of reposts, likes, and comments of Wish by 96.12% over a three week period, and increased organic traffic for Take Weibo to Travel by 20.95% over a month • Initiated a cooperation between accounts Weibo Blogger Festival and Weibo Foodie by analyzing user habits, user preference, and accounts’ influence data Show less
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Learnable, Inc.
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United States
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Software Development
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1 - 100 Employee
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Competitive Analysis & Partnership Models Intern
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Dec 2018 - Jan 2019
Boston • Developed a competitive analysis of 6 major companies by analyzing 200+ articles across 7 industries in AI education including user experience, major investments, founders’ backgrounds, etc. • Created a K-12 partnership model with 2B clients through communicating with AI education market professionals and analyzing 6 major AI Grading companies’ business partnership models • Trained machine learning algorithms by marking 120+ pieces of data with LaTex
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Kügar Inc.
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United States
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Defense & Space
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APAC Expansion Intern
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Oct 2018 - Nov 2018
San Francisco Bay Area • Researched and translated 18 Chinese government policies on the robotics industry, data protection, and regional incentive actions on foreign enterprises for Kügar’s expansion in Xuzhou City industrial park • Created, translated, and registered Kügar’s Chinese name, government forms, and passport information • Researched 16 competitors, logistics companies, and machinery contractors, and investigated potential partnerships with Alibaba's and Suning’s AGV robot and Amazon’s Kiva robot
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Education
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University of California, Berkeley
Bachelor's degree, Economics, and Creative Writing