Rudi Azevedo

Managing Partner at RM HUB
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Contact Information
Location
Portugal, PT
Languages
  • Francés Native or bilingual proficiency
  • Portugués Native or bilingual proficiency
  • Inglés Native or bilingual proficiency
  • Español Native or bilingual proficiency

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Anna Collell

Rudi is an excellent partner, always sharing business updates and his knowledge on the market! We have a very successful collaboration since the very beginning thanks to his great inputs on sales and revenue.

André Oliveira

TOP DOSM Sales & Revenue and a true commercial partner

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Credentials

  • Starter InPNL
    InPNL - Instituto Internacional de Programação Neurolinguística
    May, 2022
    - Sep, 2024
  • Lean Six Sigma Yellow Belt Certification
    The Lean Six Sigma Company Portugal
    Mar, 2021
    - Sep, 2024
  • Wining in your Key Segments
    InterContinental Hotels Group
    Feb, 2013
    - Sep, 2024
  • Pricing Strategy
    InterContinental Hotels Group
    Jan, 2013
    - Sep, 2024
  • Channel Management
    InterContinental Hotels Group
    Oct, 2012
    - Sep, 2024

Experience

    • Portugal
    • Hospitality
    • 1 - 100 Employee
    • Managing Partner
      • Jan 2018 - Present

      As a specialised consultancy, we provide revenue solutions for hospitality businesses big and small. Hospitality is all about providing guests with an incredible experience. We empower hospitality pros to do just that by making data simple, clear and actionable. We offer: * Outsourced Revenue Management * Revenue Management Consulting and Audits * Workshops and Training As a specialised consultancy, we provide revenue solutions for hospitality businesses big and small. Hospitality is all about providing guests with an incredible experience. We empower hospitality pros to do just that by making data simple, clear and actionable. We offer: * Outsourced Revenue Management * Revenue Management Consulting and Audits * Workshops and Training

    • Assistant Lecturer
      • Mar 2018 - Present
    • Portugal
    • Hospitality
    • 1 - 100 Employee
    • Director of Sales & Revenue
      • Apr 2015 - Oct 2021
    • Portugal
    • Travel Arrangements
    • 1 - 100 Employee
    • Director of Sales & Marketing
      • Jul 2014 - Apr 2015

      Vidago Palace part of the Leading Hotels of the World portfolio and Pedras Salgadas & Nature Resort part of the Design brand - Manage and oversee the Revenue and Reservations department and strategy - Definition of the Annual Budget and the Sales & Marketing Plan - Manage and develop international luxury market - Attend sales blitz, Tourism fairs, LHW and DH workshops - Determinate, develop, monitor and adjust pricing and sales strategies - Conduct competitive and demand analyses and provide critical analysis of chosen strategies, room statistics and general demand factors to ensure the most effective and efficient balance between demand and availability. Show less

    • Portugal
    • Hospitality
    • 1 - 100 Employee
    • Director of Sales & Revenue
      • Jan 2013 - Jul 2014

      Conduct competitive and demand analyses and provide critical analysis of chosen strategies, room statistics and general demand factors to ensure the most effective and efficient balance between demand and availability.Determinate, develop, monitor and adjust pricing strategiesManage and oversee the E-Commerce strategyManage and oversee daily Forecasts for 3 months aheadCoordination and supervision of S&M attitude: Front-Office, Reservations, Banqueting and Meeting Rooms and Groups.Evaluation of Team Members on a quarterly basis, weekly meetings with Team Members, development of Promotions and Marketing Campaigns.Development of the Sales & Marketing Business Plan for Leisure, Corporate and MICE markets. Implementation of group marketing communications standards at an hotel level.Planning marketing campaigns and programs and ensuring coordination with distribution channels, sales teams, graphic and advertising companies and media relations. Show less

    • Revenue Manager
      • Jul 2011 - Jan 2013

      Analyzing and reviewing monthly & weekly STAR Report results, understanding gains or losses of RevPAR Index and applying this knowledge to impact and predict future results.Watch the market and competitors in pricing and adjust the strategy. Optimize revenue based operational constraints. Help hotel to meet and exceed the target revenue. Monitoring the Demand Calendar. Analyzis of the performance of the hotel and its monthly results. Performing displacement analysis on groups to support sales direction Provide the forecasts versus budgetParticipation in the decision process of the annual budget revenues. Participating in the annual RFP process for negotiated accounts.Training team on how to maximize the value of available revenue management tools.Training team on how to maximize the value of available revenue management tools as Rate 360, Demand 360, Hotellingence, Perform, Opera, Holidex, Merlin Show less

    • Portugal
    • Hospitality
    • 100 - 200 Employee
    • Sales Manager
      • Sep 2010 - Jul 2011

      The Yeatman***** , part of the Relais Chateaux portfolio was considered the best Spa Hotel in Europe Part of the pre-opening & opening team of the hotel Duty Manager Participation in the development of the annual forecast for the Sales department Hosting all the FAM trips Participation in the Marketing Plan of the Sales Department Attend sales blitz, in Europe Manage and develop international luxury market as well as the national luxury market The Yeatman***** , part of the Relais Chateaux portfolio was considered the best Spa Hotel in Europe Part of the pre-opening & opening team of the hotel Duty Manager Participation in the development of the annual forecast for the Sales department Hosting all the FAM trips Participation in the Marketing Plan of the Sales Department Attend sales blitz, in Europe Manage and develop international luxury market as well as the national luxury market

    • Spain
    • Hospitality
    • 700 & Above Employee
    • MICE Sales Manager
      • Mar 2009 - Sep 2010

      Managing and overseeing the Corporate and MICE segment on a day-to-day basis Handle daily and strategic matters relating to Corporate and MICE operation - including, but not restricted to, contracting, tracking production, materialization, key and emerging segments activities, training requirements, etc Attend overseas tradeshows and sales trips to promote the hotel in and out of Portugal Managing and overseeing the Corporate and MICE segment on a day-to-day basis Handle daily and strategic matters relating to Corporate and MICE operation - including, but not restricted to, contracting, tracking production, materialization, key and emerging segments activities, training requirements, etc Attend overseas tradeshows and sales trips to promote the hotel in and out of Portugal

    • United States
    • Hospitality
    • 700 & Above Employee
    • key Account Manager
      • 2007 - Mar 2009

      Managing and overseeing the Corporate segment on a day-to-day basis Handle daily and strategic matters relating to Corporate operation - including, but not restricted to, contracting, tracking production, materialization, key and emerging segments activities, training requirements, etc Attend overseas tradeshows and sales trips to promote the hotel chain Assisting the Director of Business Development, with the development of the Annual Business Plan and Department Performance Plan and advising regarding sales progress and booking trends in the respective market segments Show less

    • Portugal
    • Hospitality
    • 1 - 100 Employee
    • Sales Manager
      • Apr 2005 - May 2007

      Managing and overseeing the Leisure segment on a day-to-day basis Develop new and existing FIT, Qualified Discount, Consortia Leisure and Travel accounts, as well as Package Development and Internet Marketing to meet/exceed revenue goals. This consisted in telephone solicitation, outside sales calls, site inspections and written communication; Serves as the hotel representative to prospective clients and customers who need to rent rooms, meeting space, food and beverage service, etc. Respond to sales inquiries, initiates new sales, prospects and qualifies leads and solicits potential clients, entertains clients, conducts site visits and answers questions, determines rates, prepares proposals, negotiates contracts, services accounts and analyzes lost business for the hotel/s. Develops sales plans and strategies to meet or exceed established revenue and room night goals. Works with various departments to ensure requested services are provided to customers; Represent the hotel in tradeshows (Ireland, Italy, England) and sales trips to promote the hotel. Show less

Education

  • Instituto Politécnico do Porto
    Titulo de Especialista em Hotelaria e Restauração, Hotelaria
  • INSEAD
    Blue Ocean Strategy Coaching, Sales
    2018 - 2018
  • Cornell University
    Master en Revenue Management, Revenue Management
    2009 - 2010
  • Instituto Politécnico de Viana do Castelo
    Licenciatura, turismo
    2000 - 2005

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