Rubén Fernandez
Digital Marketing | SEA | SEO | Social Media | Web Analytics at Suisseo- Claim this Profile
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Français Native or bilingual proficiency
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Anglais Full professional proficiency
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Espagnol Professional working proficiency
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Allemand Elementary proficiency
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Italien Elementary proficiency
Topline Score
Bio
Credentials
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CAE Grade A (C2)
Cambridge Assessment EnglishJun, 2015- Nov, 2024 -
Google Analytics Individual Qualification
GoogleAug, 2019- Nov, 2024 -
Shopping ads Certification
GoogleMar, 2019- Nov, 2024 -
Google Ads Display Certification
GoogleJan, 2019- Nov, 2024 -
Google Ads Search Certification
GoogleJan, 2019- Nov, 2024
Experience
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Suisseo
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Switzerland
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Advertising Services
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1 - 100 Employee
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Digital Marketing | SEA | SEO | Social Media | Web Analytics
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Mar 2019 - Present
-Google Ads and Ad Grants account management-PPC, Display, Social Media campaign management-Tracking and reporting (Analytics, GTM, DataStudio)-Ads Copywriting, Newsletter, Blog Posts
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LAURASTAR
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Switzerland
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Retail Health and Personal Care Products
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100 - 200 Employee
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Digital Marketing Intern
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Mar 2018 - Sep 2018
My primary duty is to manage the E-shop websites for 7 different countries. I use Photoshop to adapt the Ads, Banners (Mobile and Desktop) and Images to the different products, colors and languages. I use HTML to create Newsletters and update the CMS and make the different prices and promotions available. I also work with Analytics to follow up on the results and manage the product lines on Google Merchant and Manufacturer, or even Amazon.
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McDonald's
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United States
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Restaurants
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700 & Above Employee
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Collaborateur
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Sep 2010 - Mar 2018
This job, appart from putting food on the table during my studies, allowed me to work in a multicultural and fast-paced environment.Tasks included: Production (leading a small team in the kitchen), cooking, cash register, cleaning, respecting hygiene norms, etc.
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Travelise.ch
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Switzerland
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Travel Arrangements
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1 - 100 Employee
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Product/Marketing Internship
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Mar 2017 - Nov 2017
This Internship was part of my Bachelor's Degree. Travelise.ch is a newly born online Travel Agency that specializes in "Surprise trips" all over Europe. The concept is simple, our clients discover their destination at the airport 2 hours before actually taking off.Thanks to the startup environment and small size of the company (e.g. the two Co-Founders and myself at the time) I was given lots of freedom and responsibility in creating trips for our clients and following through with customer service. I was also able to participate in developing operations, marketing ideas and designing on and offline features.After the Internship I continued our cooperation and did my Bachelor's Thesis on their concept of Surprise Trip, realizing a qualitative analysis of their service and it's impact on customer's travel behaviour and satisfaction.
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EPFL (École polytechnique fédérale de Lausanne)
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Switzerland
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Higher Education
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700 & Above Employee
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Welcome Desk Intern
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Aug 2013 - Aug 2014
-Welcome and answer students and general public-Improve Keys and Statistics Management by creating basic Excel Programs-Study Room reservation and parking ticket
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Education
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HES-SO Valais-Wallis
Bachelor of Science - BS, Tourism Management -
Lycée Denis de Rougemont
Maturité Gymnasiale, Espagnol