Roy Restivo
Executive Vice President of Research at Allen Media Broadcasting- Claim this Profile
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Topline Score
Bio
Seth Entin
Roy was an incredible leader and mentor during the 13 years we worked together at NBC. Roy’s leadership and vast knowledge led our team to great successes within our company while his open personality allowed him to seamlessly work with all types of divisions ranging from sales to development. Roy always looked out for his team and made sure we all had the tools to perform our job and grow as not just researches but as people. I am extremely grateful for his guidance during our time working together and will always consider Roy a great mentor and true friend.
Mike Spierer
Roy was a pleasure to work with and paid great attention to detail. He also fostered the creativity of others and tried to improve the network's program planning.
Seth Entin
Roy was an incredible leader and mentor during the 13 years we worked together at NBC. Roy’s leadership and vast knowledge led our team to great successes within our company while his open personality allowed him to seamlessly work with all types of divisions ranging from sales to development. Roy always looked out for his team and made sure we all had the tools to perform our job and grow as not just researches but as people. I am extremely grateful for his guidance during our time working together and will always consider Roy a great mentor and true friend.
Mike Spierer
Roy was a pleasure to work with and paid great attention to detail. He also fostered the creativity of others and tried to improve the network's program planning.
Seth Entin
Roy was an incredible leader and mentor during the 13 years we worked together at NBC. Roy’s leadership and vast knowledge led our team to great successes within our company while his open personality allowed him to seamlessly work with all types of divisions ranging from sales to development. Roy always looked out for his team and made sure we all had the tools to perform our job and grow as not just researches but as people. I am extremely grateful for his guidance during our time working together and will always consider Roy a great mentor and true friend.
Mike Spierer
Roy was a pleasure to work with and paid great attention to detail. He also fostered the creativity of others and tried to improve the network's program planning.
Seth Entin
Roy was an incredible leader and mentor during the 13 years we worked together at NBC. Roy’s leadership and vast knowledge led our team to great successes within our company while his open personality allowed him to seamlessly work with all types of divisions ranging from sales to development. Roy always looked out for his team and made sure we all had the tools to perform our job and grow as not just researches but as people. I am extremely grateful for his guidance during our time working together and will always consider Roy a great mentor and true friend.
Mike Spierer
Roy was a pleasure to work with and paid great attention to detail. He also fostered the creativity of others and tried to improve the network's program planning.
Experience
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Allen Media Broadcasting
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Executive Vice President of Research
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Oct 2022 - Present
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Magid
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United States
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Manufacturing
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300 - 400 Employee
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Research Consultant
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Apr 2022 - Aug 2022
National ratings research consultant for Magid & Associates, providing in-depth research analysis and sales presentations for the AccuWeather Cable TV Network from both digital data and Nielsen ratings. National ratings research consultant for Magid & Associates, providing in-depth research analysis and sales presentations for the AccuWeather Cable TV Network from both digital data and Nielsen ratings.
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Knocking
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United States
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Media Production
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1 - 100 Employee
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Research Consultant
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Mar 2021 - May 2021
Local ratings research consultant for Knocking, Inc., an E-Commerce company that partners with over 100 local news stations, creating KPI's that include linear ratings information with digital and sales data for "America's Steals & Deals" and "Local Steals & Deals." Local ratings research consultant for Knocking, Inc., an E-Commerce company that partners with over 100 local news stations, creating KPI's that include linear ratings information with digital and sales data for "America's Steals & Deals" and "Local Steals & Deals."
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NBCUniversal Media, LLC
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Media Production
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Senior Vice President, Sales Strategy & Research
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2017 - 2021
Devising and implementing strategic sales research and data analytics for the roll-out of first-run syndicated and off-network programming. Research oversight for syndication station sales. Support research initiatives across the syndication division including development, programming, marketing, business affairs, and publicity. Qualitative and Quantitative Research support for Universal Network Television.
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Vice President, Media Research & Sales Strategy
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2011 - 2017
Identifying, analyzing and recommending new business opportunities in the syndication station sales arena by formulating and executing research strategy for NBCUniversal Domestic Television Distribution. Also supporting senior management in the development of long-range strategic plans for the division’s various program brands
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VP Research
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2004 - 2011
Oversee national and local market sales research for the west coast, for the division’s first-run and off-network programming slate, and support the national syndication sales team with specialized research presentations supporting their local market sales pitches.
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Senior Director, Research
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2001 - 2004
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Director, Program Scheduling & Broadcast Operations
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2000 - 2001
Oversaw all program scheduling and long-term planning for Playboy’s three subscription-based cable television networks, as well as Broadcast Operations Oversaw all program scheduling and long-term planning for Playboy’s three subscription-based cable television networks, as well as Broadcast Operations
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Manager, Program Scheduling
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1999 - 2000
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Senior Research Analyst
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1997 - 1999
Responsible for creating sales presentations used in the syndication sales of “Roseanne,” “3rd Rock From The Sun” and “The Cosby Show.” Responsible for creating sales presentations used in the syndication sales of “Roseanne,” “3rd Rock From The Sun” and “The Cosby Show.”
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Fredricks & Associates
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United States
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Investment Banking
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Attorney
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1994 - 1996
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Education
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USC Gould School of Law
JD, Law -
USC Annenberg School for Communication and Journalism
Master's degree, Mass Communication/Media Studies -
UCLA
BA, Mass Communications
Community
