Experience

Playtika

• Israel
• Computer Games
• 700 & Above Employee

• Monetization Manager

  • Jun 2022 - Present



MIKOO

• Israel
• Design Services

• Founder

  • Jan 2020 - Present

  Founder of MIKOO, E-commerce of Wall Art Decor Marketplace. • Developed Business Strategy and B2C Marketing Strategy through Product Lifecycle Management: conducting Market and User Research, Defining Product Vision and KPIs, building the Product Design and Development Process. • Designed and executed a Go-to-Market Strategy and pushed product growth. • Risk Management performance and Pricing Strategy that led to a significant reduction in business risk. • Data analyzing and optimization using Google Analytics, Design and implemented A/B experiments to understand Personalized marketing and improve conversion rates. • Analyzed and set business goals, deadlines, schedules, budgets, needed resources and supplier coordination. • Built and Maintain Digital assets - Website, Social Media. • Customer Relationship Management that Improved customer service by understanding the customer experience and needs. Show less



Office of the Prime Minister of Israel

• Israel
• Government Administration
• 400 - 500 Employee

• Chief Officer

  • Nov 2015 - Sep 2022

  • Performed missions and tasks on behalf of the state in various destinations around the world. • Analyzing complex and high-pressure situations in real-time while maintaining discretion. • Used to work in cooperation with diffrent security organizations and authorities. • Had full responsibility to plan and execute security operations. • Trained new cadets as a proffesional instructor. • Performed missions and tasks on behalf of the state in various destinations around the world. • Analyzing complex and high-pressure situations in real-time while maintaining discretion. • Used to work in cooperation with diffrent security organizations and authorities. • Had full responsibility to plan and execute security operations. • Trained new cadets as a proffesional instructor.



Israel Defense Forces

• Israel
• Armed Forces
• 700 & Above Employee

• Soldier

  • Mar 2010 - Mar 2013