Roxana Irinciuc
Head Of Marketing at mindit.io- Claim this Profile
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Topline Score
Bio
LinkedIn User
Roxana is a wonderful marketing specialist and a great manager. She often times offers a clear vision and what needs to be done in order to enhance the brands' strategy. As a manager, she puts emphasis on both personal and professional development and most importantly gives those under her management the opportunities to come up with initiatives and implement their ideas. Her marketing knowledge spans over many areas of interest: digital marketing, brand (branding), social media marketing, content writing to state a few. In conclusion, she is a true manager and she has the necessary skillset, both hard and soft skills, to create an outstanding team that delivers impactful marketing results.
LinkedIn User
I had a great collaboration with Roxana. We aligned very easily on our objectives; she is a very dedicated person with a helpful attitude, interested in bringing great results. Communication was effective and positive.
LinkedIn User
Roxana is a wonderful marketing specialist and a great manager. She often times offers a clear vision and what needs to be done in order to enhance the brands' strategy. As a manager, she puts emphasis on both personal and professional development and most importantly gives those under her management the opportunities to come up with initiatives and implement their ideas. Her marketing knowledge spans over many areas of interest: digital marketing, brand (branding), social media marketing, content writing to state a few. In conclusion, she is a true manager and she has the necessary skillset, both hard and soft skills, to create an outstanding team that delivers impactful marketing results.
LinkedIn User
I had a great collaboration with Roxana. We aligned very easily on our objectives; she is a very dedicated person with a helpful attitude, interested in bringing great results. Communication was effective and positive.
LinkedIn User
Roxana is a wonderful marketing specialist and a great manager. She often times offers a clear vision and what needs to be done in order to enhance the brands' strategy. As a manager, she puts emphasis on both personal and professional development and most importantly gives those under her management the opportunities to come up with initiatives and implement their ideas. Her marketing knowledge spans over many areas of interest: digital marketing, brand (branding), social media marketing, content writing to state a few. In conclusion, she is a true manager and she has the necessary skillset, both hard and soft skills, to create an outstanding team that delivers impactful marketing results.
LinkedIn User
I had a great collaboration with Roxana. We aligned very easily on our objectives; she is a very dedicated person with a helpful attitude, interested in bringing great results. Communication was effective and positive.
LinkedIn User
Roxana is a wonderful marketing specialist and a great manager. She often times offers a clear vision and what needs to be done in order to enhance the brands' strategy. As a manager, she puts emphasis on both personal and professional development and most importantly gives those under her management the opportunities to come up with initiatives and implement their ideas. Her marketing knowledge spans over many areas of interest: digital marketing, brand (branding), social media marketing, content writing to state a few. In conclusion, she is a true manager and she has the necessary skillset, both hard and soft skills, to create an outstanding team that delivers impactful marketing results.
LinkedIn User
I had a great collaboration with Roxana. We aligned very easily on our objectives; she is a very dedicated person with a helpful attitude, interested in bringing great results. Communication was effective and positive.
Credentials
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Digital Strategy
CIM | The Chartered Institute of MarketingDec, 2017- Nov, 2024 -
Analytics Certification
GoogleOct, 2015- Nov, 2024 -
Adwords Certification
GoogleAug, 2015- Nov, 2024 -
DELF - Diplome d'etudes en langue francaise
Institutul Cultural FrancezJun, 2008- Nov, 2024 -
Sales Program
Trend ConsultSep, 2017- Nov, 2024 -
Diploma in Professional Marketing - Digital Strategy
CIM | The Chartered Institute of Marketing
Experience
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mindit.io
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Romania
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Software Development
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100 - 200 Employee
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Head Of Marketing
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Oct 2021 - Present
Identify opportunities to reach new market segments and expand market share. Build strategic relationships and partner with key industry players, agencies and vendors National and International Events Management, from zero to hero Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely Ensure that the website, promotional material, marketing campaign strategy are updated on a regular basis Monitor the team goals and their execution keenly Identify opportunities to reach new market segments and expand market share. Build strategic relationships and partner with key industry players, agencies and vendors National and International Events Management, from zero to hero Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely Ensure that the website, promotional material, marketing campaign strategy are updated on a regular basis Monitor the team goals and their execution keenly
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Roweb
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Romania
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing Manager
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Sep 2018 - Sep 2021
Build strategic relationships and partner with key industry players, agencies and vendors National and International Events Management, from zero to hero Deploy successful marketing campaigns and own their implementation from ideation to execution Measure and report on the performance of marketing campaigns, gain insight and assess against goals Oversee and approve marketing material, from website banners to hard copy brochures and case studies Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
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Syswin Solutions
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Bucharest
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Marketing Manager
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Jan 2018 - Aug 2018
Managing all marketing for the company and activities within the marketing department Developing the marketing strategy for the company in line with company objectives Coordinating marketing campaigns with sales activities Creation and publication of all marketing material in line with marketing plans Preparing online and print marketing campaigns Analyzing potential strategic partner relationships for company marketing Managing all marketing for the company and activities within the marketing department Developing the marketing strategy for the company in line with company objectives Coordinating marketing campaigns with sales activities Creation and publication of all marketing material in line with marketing plans Preparing online and print marketing campaigns Analyzing potential strategic partner relationships for company marketing
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R Systems
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United States
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IT Services and IT Consulting
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700 & Above Employee
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Marketing Specialist
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Jan 2017 - Jan 2018
Support in the production of marketing materialsSupport in monitoring competitor activity Researching potential trade shows to exhibit Support for organizing trade shows presence where company exhibitsDirect involvement in leads management activity Implementing digital marketing campaignsIncrease online awareness and notoriety Market research
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Digital Marketer
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Oct 2014 - Jan 2017
Responsible for improving results from the digital channels Key digital marketing communications techniquesSeeking out new opportunities for online marketing campaignsCreating integrated digital strategies and campaign plans
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Education
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2017 - 2017
CIM | The Chartered Institute of Marketing
Diploma in Professional Marketing, Digital Strategy -
2012 - 2014
Universitatea din București / University of Bucharest
Master's degree, Corporate Communications -
2008 - 2011
National School of Politic and Adminstrative Studies
Bachelor's degree, Communication and Media Studies
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