Rosemarie M.
SVP, Business Development & Marketing at UC Funds- Claim this Profile
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Bio
Experience
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UC Funds
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United States
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Real Estate
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1 - 100 Employee
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SVP, Business Development & Marketing
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2017 - Present
Lead all growth marketing, new platform and product launches, and specialty sales/business development, for private commercial real estate investment firm and developer. Hire, manage, train marketing, sales and business development professionals. Execute strategic plans, product and corporate positioning, lead gen, B to B sales strategies, all channel digital marketing strategy, technology innovations/business process, and performance analytics. Lead all growth marketing, new platform and product launches, and specialty sales/business development, for private commercial real estate investment firm and developer. Hire, manage, train marketing, sales and business development professionals. Execute strategic plans, product and corporate positioning, lead gen, B to B sales strategies, all channel digital marketing strategy, technology innovations/business process, and performance analytics.
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O'Neill Properties Group
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Greater Philadelphia Area
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Managing Director, New Real Estate Product Launches
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2014 - 2017
Responsible for launching all new products, serving as Managing Director for multifamily assets, sales, digital marketing and lead gen programs, corporate partnerships, and projects in development for Mid-Atlantic. Hire, train, and oversee sales, marketing, and operations from pre-launch phase through stabilization. Responsible for launching all new products, serving as Managing Director for multifamily assets, sales, digital marketing and lead gen programs, corporate partnerships, and projects in development for Mid-Atlantic. Hire, train, and oversee sales, marketing, and operations from pre-launch phase through stabilization.
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McGraw Hill Higher Education
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United States
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Education Administration Programs
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1 - 100 Employee
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Business Development, SaaS Solutions for K20 & Corporate Training Markets
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2010 - 2014
New business development, marketing, and sales training executive for SaaS platforms, software and technology services for the education and corporate training markets. New business development, marketing, and sales training executive for SaaS platforms, software and technology services for the education and corporate training markets.
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O'Neill Properties Group
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King of Prussia, PA
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Director, Marketing & Business Development
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2004 - 2009
Head of marketing and business development division for multi-billion-dollar privately-owned real estate development and investment company. Responsible for all facets of marketing, new product launches, event management, and sales for all brands and revenue lines - over 100 properties. Developed all brand and growth marketing for new properties; developed business development team and strategic partnerships to accelerate revenues. Successful launch of 35 new projects and asset sites in Northeast regions with $1.5B sales valuations. Show less
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Thomson Learning
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Book and Periodical Publishing
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1 - 100 Employee
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VP, Marketing & Business Development, SaaS Solutions for K20 Education & Corporate Training
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1996 - 2004
Head of NA marketing, business intelligence, and new business development teams for K20 and corporate training $2B global portfolio of products, services, and SaaS technologies. Head of NA marketing, business intelligence, and new business development teams for K20 and corporate training $2B global portfolio of products, services, and SaaS technologies.
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Education
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University of Pennsylvania
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PA Health & Life Insurance
Health and Life Licensure, Insurance -
Wharton Online
Business Analytics Certification, Business Analytics -
University of Michigan
Certificate in Construction Engineering & Management, Construction Management