Rosanna Martinez
Director of Marketing | Sales at Aneri Jewels- Claim this Profile
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English Native or bilingual proficiency
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Spanish Native or bilingual proficiency
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Bio
Joseph Murray
Rosanna is one of the most talented and professional person I’ve had the pleasure of working with. Creative, organized and a true visionary.
Joseph Murray
Rosanna is one of the most talented and professional person I’ve had the pleasure of working with. Creative, organized and a true visionary.
Joseph Murray
Rosanna is one of the most talented and professional person I’ve had the pleasure of working with. Creative, organized and a true visionary.
Joseph Murray
Rosanna is one of the most talented and professional person I’ve had the pleasure of working with. Creative, organized and a true visionary.
Credentials
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Accredited Jewelry Professional
Gemological Institute of America (GIA)May, 2012- Nov, 2024
Experience
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Aneri Jewels
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United States
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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Director of Marketing | Sales
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Feb 2020 - Present
In this current role, I am responsible for developing marketing packages tailored to customers to generate sales and conversions. I am mainly involved in building various brands for clients from brand name identity visual assets and merchandising and designing products for the brand. Furthermore, I develop company branding material in line with the company's strategic business objectives. In this current role, I am responsible for developing marketing packages tailored to customers to generate sales and conversions. I am mainly involved in building various brands for clients from brand name identity visual assets and merchandising and designing products for the brand. Furthermore, I develop company branding material in line with the company's strategic business objectives.
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Signet Jewelers
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United States
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Retail
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700 & Above Employee
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Corporate Product Development
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Jul 2018 - Feb 2020
During this tenure, I showed dynamic leadership qualities by delivering insightful direction regarding product design, technical detail, components, costing, and sourcing. I maintained consistent collaboration with internal teams for a seamless flow of samples from design to final merchandising assortment. Moreover, I analyzed technical problems and find solutions through engineering. The benefits I brought during this role were: • Collaborated with Key vendors in product development, and project engineering to bring nationwide diamond jewelry launches. • Fostered long-lasting and trusted business relationships with large Signet vendor communities across India, China, and Thailand.
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Gerber Childrenswear LLC
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United States
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Retail Apparel and Fashion
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100 - 200 Employee
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Production costing manager, Supply chain
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Jul 2016 - Apr 2017
In this position, I performed initial costing for all brands and categories to maximize operational efficiency and budget effectiveness. I reviewed and analyzed costing expectations in relation to program and account archives. Additionally, I collaborated with merchandising and sales teams to create and develop comprehensive financial requests. Selected contributions for this role were: • Increased margin and mitigated budget concerns by organizing fundamental costing. • Spearheaded new development and potential programs, resulting in driving additional revenue.
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Novel Collection
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Israel
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Retail Luxury Goods and Jewelry
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1 - 100 Employee
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High Jewelry Designer | Product Development & Production Manager
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Jul 2012 - Jul 2016
In this role, I administered all aspects of designing, merchandising, product development, sourcing, buying and costing. I served as a quality control specialist, buyer, and product manager for the entire production line. I have delivered essential oversight of trade shows, displays, packing, storage, and other marketing elements. Furthermore, I enhanced customer relations through the development and attentiveness to manufacturer and vendor communication. Selected Accomplishments: • Designed one of a kind natural color diamond jewelry catering to the Western market • Designed a database to track production with a keen focus on streamlining business operations. • Developed an integrated system for production management to update inventory and communication protocols. • Boosted revenue and maintained standards of quality by ensuring timely delivery of production (locally and remotely).
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Julius Cohen Jeweler
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Greater New York City Area
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Assistant Production Manager
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Oct 2005 - Mar 2011
• Involved in the production of fine jewelry, including production, workshop management, operations management, and sourcing. • Produced creative splash through innovative graphic concept development and layout. Increased revenue through ongoing communication with key contractors and vendors. • Provided direction by updating and maintaining works in progress schedule, project files, and archive system. • Improved all aspects of creation and production through quality assessment. • Engaged and delighted consumers through creative event planning as well as showroom and display arrangements.
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Education
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Fashion Institute of Technology
Bachelor of Science - BS, International Trade and Marketing -
Fashion Institute of Technology
Fashion/Apparel Design -
Gemological Institute of America
A.J.P. -
High School of Fashion Industries