Experience

ViDe Insight Asia

• Malaysia
• Business Consulting and Services
• 1 - 100 Employee

• Senior Account Manager - Southeast Asia Market

  • Feb 2022 - Present

• Regional Account Manager

  • May 2021 - Jan 2022

  ViDe Insight is an award-winning, immersive experience agency, providing experience transformation and virtual immersive consultancy and digital production services for brands and retailers in SouthEast Asia Market.• Develop a communication strategy for clients based on product differentiation, consumer insights, and the market environment resulting in creative and media campaigns that are consistent with the communication strategy• Supervise teammates to achieve company's and project's goals• Tasks include creative pitching, regional account project implementation, interactive experience strategies, and follow-up across all types of key client digital projects across Greater China & APAC• Manage a 360 holistic campaign launches encompassing ATL, BTL, online and digital journey effectively internally or with partners.• Develop effective marketing plans with relevant targeted content to drive awareness and maximize sales conversions for clients, based on the understanding of the consumer journey• Create ATL and BTL campaign materials to communicate the client’s leadership and brand positioning Show less



TBS Interactive Ltd.

• Assistant Account Manager

  • Feb 2020 - Dec 2020

• Senior Account Executive (Interactive Solutions)

  • May 2019 - Jan 2020

• Account Executive (Interactive Solutions)

  • May 2017 - Apr 2019


EX-R Consulting Ltd.
• Hong Kong
• Advertising Services
• 1 - 100 Employee
• Summer Intern

  • Jun 2015 - Aug 2015

Hong Kong Tourism Board
• Hong Kong
• Travel Arrangements
• 300 - 400 Employee
• Ambassador (Supervisor)

  • Sep 2014 - Aug 2015