Experience

Garden of Flavor

• United States
• Food and Beverage Services
• 1 - 100 Employee

• Chief Executive Officer & Partner

  • Jun 2023 - Present

  United States Garden of Flavor is an Ohio-based company that produces organic cold-pressed juices and energy elixirs. Our products are made from fresh vegetables, fruits, nuts and berries - just as nature intended. https://gardenofflavor.com



Dream Foods International

• Chief Executive Officer

  • May 2018 - May 2023

  Greater Los Angeles Area After achieving exponential growth, the company was acquired by the Polenghi Group, a worldwide leader in the industry and was asked to continue leading the US operations as CEO.

• Chief Executive Officer & Partner

  • Apr 2014 - May 2018

  Los Angeles, California Dream Foods International specializes in producing and commercializing organic citrus juices for retail. Bottled in Italy, we distribute across natural/specialty, mass and Club in the US and Canada. https://dreamfoods.com Casa Mexicana was acquired by Dream Foods in 2014 complementing the company's portfolio with a line of authentic seasoning mixes & boxed rice



Hispanic Speialty Brands (Casa Mexicana)

• CEO & Founder

  • May 2009 - Apr 2014

  Los Angeles, California Casa Mexicana was acquired by Dream Foods International in 2014. The line of Mexican seasoning mixes and boxed rice, target consumers that appreciate authentic Mexican food.



Palapa Azul

• United States

• CEO & Founder

  • Jan 2002 - Mar 2014

  Los Angeles, California Palapa Azul line of premium and all natural, Mexican-style ice creams, sorbets and frozen fruit bars developed a strong following among Hispanic and American mainstream consumers in the US.



Viajo.com

• Argentina
• Travel Arrangements

• Director of Business Development

  • Aug 1999 - May 2001

  Miami, Florida Part of initial startup team. Viajo.com closed $35m in funding to become the leading online travel site for Latin America and Hispanic consumers in the US.



Hewlett Packard Enterprise

• United States
• IT Services and IT Consulting
• 700 & Above Employee

• Regional Product Manager, Latin America

  • 1998 - 1999

  Mexico City Area, Mexico Responsible for marketing initiatives, pricing strategy, new product introductions and sales for the scanner business in Latin America.



Diageo

• United Kingdom
• Beverage Manufacturing
• 700 & Above Employee

• Brand Manager

  • Jun 1994 - Sep 1997

  Mexico City Area, Mexico Responsible for P&L, marketing, media and promotions for Diageo’s most profitable alcoholic beverage brand in Mexico. During tenure, the brand became the category leader.