Roni Beker
Strategic Planner at McCann Tech- Claim this Profile
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Hebrew Native or bilingual proficiency
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English Full professional proficiency
Topline Score
Bio
Credentials
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Lawyer
Israel Bar AssociationMay, 2017- Nov, 2024
Experience
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McCann Tech
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Israel
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Advertising Services
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1 - 100 Employee
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Strategic Planner
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Dec 2022 - Present
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Client Success Director
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Oct 2021 - Dec 2022
| AmdocsSteering Amdocs' significant repositioning project, titled "Make It Amazing". An extensive six-month brand strategy marked by an intricate production process. Notably, it encompassed extensive deliverables, serving as the primary point of contact for project contributors within the United States, Europe, India, and Israel. The endeavor entailed synergizing with global talents. A case study video highlighting the EVP campaign is accessible here: https://www.youtube.com/watch?v=0kRA5PXuCqIMorning | Green InvoiceNot all marketers has the great pleasure to be part of a full re-brand campaign( Including new brand name and logo). I led a full re-brand campaign with great media results, leading the production and creative process, working with multiple vendors - Video example: https://youtu.be/ioY1y-hpxLU?si=GGVx_HnntpkEQp6t Show less
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Client Success Manager
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Sep 2020 - Dec 2021
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TBWA\יהושע
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Israel
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Advertising Services
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1 - 100 Employee
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Account Supervisor
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Oct 2019 - Sep 2020
| Maccabi Healthcare ServicesSupervising the team of account managers responsible for overseeing Maccabi Healthcare Services' comprehensive healthcare offerings across Israel, encompassing both digital and offline domains. Leading a national 360 campaign in all platfroms.| The Israel Sports Betting Board - TOTOSupervising the digital account management team
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Account Manager
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Jan 2018 - Oct 2019
| FerreroOwning full account management of top Ferrero brands including Kinder Bueno, Nutella, and more. Crafting impactful digital campaigns and content strategies propelled Kinder Bueno to a leading position in Israel's chocolate market. Notably, our team orchestrated successful influencer-driven activities, exemplified by:https://www.youtube.com/watch?v=AiduWSNBLCI| The Israel Sports Betting Board - TOTOOverseeing both offline and online advertising initiatives, including television campaigns during prominent seasons like the World Cup and Champions League. Spearheading the creation of in-house and external digital platforms for engagement campaigns, resulting in significant sales growth and favorable outcomes. Show less
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Israeli Ministry of Justice - משרד המשפטים
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Israel
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Legislative Offices
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700 & Above Employee
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Legal Intern - The District Attorney's Office
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Mar 2016 - Mar 2017
Experience in litigation, independent management of legal cases before various Courts. Experience in litigation, independent management of legal cases before various Courts.
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The Center For Integration in Science
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Israel
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Government Administration
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1 - 100 Employee
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Advocacy Coordinator - The Student Authority
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Oct 2014 - Jan 2016
Responsible for arranging tasks, training students, and offering professional guidance at the Ministry of Aliyah and Integration's information department. Engaged in continuous collaboration with the Office Spokesmanship, liaising with multiple entities, including international travel as the office representative. Oversaw the coordination of informative events, conferences, and tours for both local and international new immigrants, while also providing guidance to English-speaking immigrant students. Show less
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