Ronen Bay
Senior Copywriter - Creative & UX at Core Digital Media- Claim this Profile
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Bio
LinkedIn User
I’ve had the pleasure of working with Ronen on the Consumer Intelligence and Engagement Team at Core Digital Media, a lead generation provider for the Rock Family of Companies. Despite Ronen only starting at the company 6 months ago, he’s hit the ground running, writing countless scripts for TikTok, ad copy, consumer experience, product, and more. His copy is consistently some of the highest-performing, with 15+ wins in the last 5 months. Ronen has quickly become an expert on performance marketing copy at CDM, and has helped optimize our strategy greatly. Above all, Ronen is a caring, collaborative, and reliable team member that makes working on the CIE Team so much better. I can confidently say that he would be an asset to any organization, and we’re extremely lucky to have him.
LinkedIn User
I’ve had the pleasure of working with Ronen on the Consumer Intelligence and Engagement Team at Core Digital Media, a lead generation provider for the Rock Family of Companies. Despite Ronen only starting at the company 6 months ago, he’s hit the ground running, writing countless scripts for TikTok, ad copy, consumer experience, product, and more. His copy is consistently some of the highest-performing, with 15+ wins in the last 5 months. Ronen has quickly become an expert on performance marketing copy at CDM, and has helped optimize our strategy greatly. Above all, Ronen is a caring, collaborative, and reliable team member that makes working on the CIE Team so much better. I can confidently say that he would be an asset to any organization, and we’re extremely lucky to have him.
LinkedIn User
I’ve had the pleasure of working with Ronen on the Consumer Intelligence and Engagement Team at Core Digital Media, a lead generation provider for the Rock Family of Companies. Despite Ronen only starting at the company 6 months ago, he’s hit the ground running, writing countless scripts for TikTok, ad copy, consumer experience, product, and more. His copy is consistently some of the highest-performing, with 15+ wins in the last 5 months. Ronen has quickly become an expert on performance marketing copy at CDM, and has helped optimize our strategy greatly. Above all, Ronen is a caring, collaborative, and reliable team member that makes working on the CIE Team so much better. I can confidently say that he would be an asset to any organization, and we’re extremely lucky to have him.
LinkedIn User
I’ve had the pleasure of working with Ronen on the Consumer Intelligence and Engagement Team at Core Digital Media, a lead generation provider for the Rock Family of Companies. Despite Ronen only starting at the company 6 months ago, he’s hit the ground running, writing countless scripts for TikTok, ad copy, consumer experience, product, and more. His copy is consistently some of the highest-performing, with 15+ wins in the last 5 months. Ronen has quickly become an expert on performance marketing copy at CDM, and has helped optimize our strategy greatly. Above all, Ronen is a caring, collaborative, and reliable team member that makes working on the CIE Team so much better. I can confidently say that he would be an asset to any organization, and we’re extremely lucky to have him.
Credentials
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Being Confident on Camera
LinkedInOct, 2022- Oct, 2024 -
Own Your Voice: Improve Presentations and Executive Presence
LinkedInAug, 2022- Oct, 2024 -
Impromptu Speaking
LinkedInJul, 2022- Oct, 2024 -
Overcoming Your Fear of Public Speaking
LinkedInJul, 2022- Oct, 2024 -
Speaking Confidently and Effectively
LinkedInJul, 2022- Oct, 2024 -
Influencing Others
LinkedInJun, 2022- Oct, 2024 -
One-Minute Habits for Hybrid and Remote Working Success
LinkedInJun, 2022- Oct, 2024 -
Strategic Thinking
LinkedInJun, 2022- Oct, 2024 -
Use Your Strengths for Impact and Influence at Work
LinkedInJun, 2022- Oct, 2024 -
Get More Done in Less Time
LinkedInApr, 2022- Oct, 2024 -
Marketing: Conversion Rate Optimization
LinkedInApr, 2022- Oct, 2024 -
Learning to Write Marketing Copy
LinkedInFeb, 2022- Oct, 2024
Experience
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Core Digital Media
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United States
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Software Development
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100 - 200 Employee
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Senior Copywriter - Creative & UX
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Nov 2021 - Present
• Leading copy strategy for performance marketing ads, UX, and email across a broad range of financial service verticals, including Rocket Mortgage and Quicken Loans. • Conceptualizing and implementing research-based, big swing copy tests, which have led to major increases in conversions and lowered marketing costs. • Optimizing UX copy for a range of product websites and lead-gen forms, based on consumer research and market trends. • Crafting creative commercial scripts for platforms such as TikTok, YouTube, and Facebook. • Guiding copy through the legal compliance process, working alongside analysts in order to ensure copy is pushing boundaries without putting the company at risk. Show less
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Freelance
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Los Angeles, California, United States
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Freelance Copywriter
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2011 - Present
Well-versed in creating and optimizing content for clients across a wide variety of industries, including home purchase/refinance, interior design, entertainment, education, politics, travel, technology, e-commerce, and food. Well-versed in creating and optimizing content for clients across a wide variety of industries, including home purchase/refinance, interior design, entertainment, education, politics, travel, technology, e-commerce, and food.
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Singer
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2018 - 2021
Performing with living legend Frankie Valli as one of The Four Seasons on his farewell tour of world-renowned venues such as Radio City Music Hall, London's O2 arena, and symphony halls in Japan. Performing with living legend Frankie Valli as one of The Four Seasons on his farewell tour of world-renowned venues such as Radio City Music Hall, London's O2 arena, and symphony halls in Japan.
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Kathy Kuo Home
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United States
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Design
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1 - 100 Employee
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Copywriter
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2015 - 2019
• Writing, formatting, and sourcing photos for compelling, keyword-rich articles to be published on the company's interior design blog, The Kuotes • Composing creative, enticing, and SEO-driven descriptions for high-end home furnishing products sold on the Kathy Kuo Home website • Creating, editing, and maintaining spreadsheets with information about products and manufacturers • Writing, formatting, and sourcing photos for compelling, keyword-rich articles to be published on the company's interior design blog, The Kuotes • Composing creative, enticing, and SEO-driven descriptions for high-end home furnishing products sold on the Kathy Kuo Home website • Creating, editing, and maintaining spreadsheets with information about products and manufacturers
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Accredited Language Services
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United States
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Translation and Localization
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1 - 100 Employee
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Copywriter/Editor/Social Media Manager
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2011 - 2012
• Composing original blog posts and copy for the company's various websites on topics such as higher education, travel, and immigration • Proofreading, editing, and formatting translated content, varying from legal documents to film subtitles • Managing the company's social media presence on platforms such as Twitter, Facebook, and Reddit • Managing the company's annual scholarship contest, corresponding with applicants, organizing entries, and selecting the winners • Composing original blog posts and copy for the company's various websites on topics such as higher education, travel, and immigration • Proofreading, editing, and formatting translated content, varying from legal documents to film subtitles • Managing the company's social media presence on platforms such as Twitter, Facebook, and Reddit • Managing the company's annual scholarship contest, corresponding with applicants, organizing entries, and selecting the winners
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Northwestern University
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United States
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Higher Education
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700 & Above Employee
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Research Assistant
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2005 - 2010
• Assisting with a project, in conjunction with Columbia University, to teach computers to recognize human speech patterns and, in turn, produce more natural sounding speech • Working on the transcription, analysis, and alignment of recorded speech using the programs Wavesurfer and Praat • Running subjects for the experiments in the laboratory • Assisting with a project, in conjunction with Columbia University, to teach computers to recognize human speech patterns and, in turn, produce more natural sounding speech • Working on the transcription, analysis, and alignment of recorded speech using the programs Wavesurfer and Praat • Running subjects for the experiments in the laboratory
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1stOmni Corporation
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Technology, Information and Internet
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Technical Writer/Project Manager
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2007 - 2008
• Writing technical documentation for AspireSoft web development software • Composing copy for and managing organization of the AspireSoft and AspireMedia websites • Corresponding with international clients and maintaining their websites • Managing all company projects and keeping track of employee work hours and schedules • Writing technical documentation for AspireSoft web development software • Composing copy for and managing organization of the AspireSoft and AspireMedia websites • Corresponding with international clients and maintaining their websites • Managing all company projects and keeping track of employee work hours and schedules
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Gowling, Lafleur, and Henderson, LLP
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Toronto, Ontario, Canada
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Document Reviewer
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2006 - 2007
• Working for the Commercial Litigation department, specifically on one client's multiple product liability cases, for which I reviewed and summarized documents with the litigation software Summation, in preparation for the documents to be used as evidence in future trials • Helping to pull and organize documents and files • Partaking in mock trials of the case • Working for the Commercial Litigation department, specifically on one client's multiple product liability cases, for which I reviewed and summarized documents with the litigation software Summation, in preparation for the documents to be used as evidence in future trials • Helping to pull and organize documents and files • Partaking in mock trials of the case
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Education
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Northwestern University
Bachelor of Arts - BA, Theatre and International Relations
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