Experience

Seoptimi Oy

• Finland
• Advertising Services
• 1 - 100 Employee

• Management Consultant in Business Concepting, Sales & Mrktng

  • Oct 2023 - Present

• Chairman Of The Board Of Directors

  • Sep 2018 - Present

  As A-New-Era-Marketing-Office Seoptimi Oy (Ltd) is focusing on Digital Marketing EU and EMEA wide offering high quality data driven Marketing Strategies, Marketing Planning, SEO-, SEM-,Conversion Optimizing- Branding- and Consulting services regarding to Online-, Offline- and Multichannel- and ‘Total Marketing’..Having experience and reference from “day 1” in digital experience and webshopping in various industries, international partnership networks, talented native content creators in EU/EMEA countries, pragmatic touch of both strategic and tactical level of leading and executing high profit marketing we are keen to introduce you an-easy-access, step-by-step-way to achieve more contacts, points of sales, turnover and revenue for your company!Already working with some key brands and some of the biggest webhops and biggest lead-generating companies in FIN since starting this company in Aug 2018 we are growing rapidly both - outside of Finland and in Finland.Being a proud member of this company, community and network I am in charge of R&D, Marketing and Leadership. Show less



Tulo Partners Oy

• Finland
• Marketing Services
• 1 - 100 Employee

• Head Of Consulting

  • May 2021 - Present

  Leading the process of co-creating or enhancing Clients’ Marketing & Competitive Srategy and the suitable Marketing Sub-Strategies to match and support the Corporation / Company / Business Unit Objectives, Main Strategy and other Key & Sub Strategies. Supporting Clients to implement the selected Strategies into Tactical and Operational Planning and Execution. Leading the process of co-creating or enhancing Clients’ Marketing & Competitive Srategy and the suitable Marketing Sub-Strategies to match and support the Corporation / Company / Business Unit Objectives, Main Strategy and other Key & Sub Strategies. Supporting Clients to implement the selected Strategies into Tactical and Operational Planning and Execution.



Pohjois-Suomen Yrityspalvelut Oy

• Finland
• Business Consulting and Services

• Marketing and Management Consultant

  • Sep 2008 - Present

  In 2008 I started as consultant in B2B marketing but because of my background and even present projects, advices also in B2C (especially e-commerce) have been valued by many of my clients. Until now there have been tens of small and medium sized and some big companies. In 2008 I started as consultant in B2B marketing but because of my background and even present projects, advices also in B2C (especially e-commerce) have been valued by many of my clients. Until now there have been tens of small and medium sized and some big companies.



Maanpuolustuskoulutus MPK

• Finland
• Government Administration
• 1 - 100 Employee

• Director of Batallion Training

  • Jul 2022 - Oct 2023

  Leader of Batallion’s Training Camp ’HIUKKA SYKSY 2022 ’ - The biggest annual Camp of trained Reserve Forces in Northern Finland. Leader of Batallion’s Training Camp ’HIUKKA SYKSY 2022 ’ - The biggest annual Camp of trained Reserve Forces in Northern Finland.



Team Rynkeby - God Morgon Finland

• Team Captain

  • Sep 2019 - Sep 2021

  Team Captain at Team Rynkeby - God Morgon Finland (Oulu) - The biggest and most visible non-profit movement in Europe. We are working for kids suffering for serious illnessess e.g. cancer. Proud to present this movement! Team Captain at Team Rynkeby - God Morgon Finland (Oulu) - The biggest and most visible non-profit movement in Europe. We are working for kids suffering for serious illnessess e.g. cancer. Proud to present this movement!



Salvos Finland Oy

• Finland
• Construction
• 1 - 100 Employee

• Chairman Of The Board Of Directors

  • Mar 2018 - Sep 2019

  After consulting this company 10 yrs since Start-up-phase and following Salvos I was happy to join this very commited family owned business.There are many reasons to start working for Salvos:A very unique ways of thinking and innovations in a conservative business area, High potential of Digital Marketing, Very passionate people working for this company, a very unique concept for sales, production and logistics, Salvos spirit’, High quality products with affordable prices!

• CEO

  • Feb 2019 - Aug 2019

• Head Of Business Operations and Development

  • Jan 2018 - Sep 2018

  My colleague Pete Lohi will be in charge of Saunavaunut & Salvos Caravan and Pihatukku.fi businesses starting in Oct 2018



J. Kärkkäinen Ltd. (Group)

• Chief Marketing Officer

  • May 2015 - Dec 2017

  I started working with Executive Team in January 2015 and my full-time work in May 2015 at Kärkkäinen. I was in charge of marketing at Kärkkäinen Group including Marketing Strategy and active business operations of store chain and eCommerce - online, offline and cross channel. I started working with Executive Team in January 2015 and my full-time work in May 2015 at Kärkkäinen. I was in charge of marketing at Kärkkäinen Group including Marketing Strategy and active business operations of store chain and eCommerce - online, offline and cross channel.



Suomen Retkitukku Oy

• Finland
• Sporting Goods Manufacturing
• 1 - 100 Employee

• Partner and Co-founder

  • Sep 2011 - Nov 2013

  The younger and better guys are now in operational charge of businness. I do all I can do to help and support them. This is quite familiar for me if we take into consideration what I used to do operationally every day few years ago. Developing high quality product for consumer market, using sub-contracting factories, importing the goods in high volumes to FIN and SWE markets and delivering them to consumers with reasonable price. I was asked to join the management operationally for one year and I used to work a lot on the marketing issues of that company almost a year (2012-2013). Show less



Greenled Oy

• GM and Founder

  • Sep 2009 - Feb 2012

  Greenled Oy is specialized in developing and selling high quality LED lighting products and services to B-to-B customers. The goal of our company is to offer to clients comfortable, powerful, energy- and costs saving products with full installation and maintenance service. In 2008 I started with consulting in B-to-B marketing but because of my background advices with e-commerce has been valued by my clients. Until now there have been tens of small and medium sized and some big companies. I started to work passionately on LED lighting in 2009 (maybe even before) by developing the concepts and the products with lighting professionals. Greenled Oy was ready for kick-off in 2010 and for the first two years I was the CEO. Nowadays, as a proud founder of the company, I can see the company is expanding rapidly and getting more and more good customers but also great references. Show less



Erätukku Oy

• Vice President

  • Apr 2003 - Sep 2008

  I came to Erätukku when it was a new and small company. The biggest passion we had was to establish an international and profitable webshop for hunting and outdoor people...and we succeed. Between years 2003 and 2007 I was responsible for purchasing and logistics and sub-contracting affairs. Also between the end of 2004 and beginning of 2006 I was in charge of administration and finance. Between 2007 and 2008 I was in charge of Marketing and Sales of entire Erätukku Group. I came to Erätukku when it was a new and small company. The biggest passion we had was to establish an international and profitable webshop for hunting and outdoor people...and we succeed. Between years 2003 and 2007 I was responsible for purchasing and logistics and sub-contracting affairs. Also between the end of 2004 and beginning of 2006 I was in charge of administration and finance. Between 2007 and 2008 I was in charge of Marketing and Sales of entire Erätukku Group.