Experience

PressReader

• Canada
• Information Technology & Services
• 200 - 300 Employee

• Content Marketing Manager

  • Feb 2022 - Jul 2022

  Vancouver, British Columbia, Canada • Conceptualize a holistic content strategy that covers B2C and B2B audiences to support core business objectives • Create Content plan to support each business unit • Budget management and campaign ROI analysis • Coordinate with the team to distribute content across channels and review content performance • Content creation and distribution strategies • Build, maintain and optimize efficient processes to ensure all projects are run smoothly and content production can scale over… Show more • Conceptualize a holistic content strategy that covers B2C and B2B audiences to support core business objectives • Create Content plan to support each business unit • Budget management and campaign ROI analysis • Coordinate with the team to distribute content across channels and review content performance • Content creation and distribution strategies • Build, maintain and optimize efficient processes to ensure all projects are run smoothly and content production can scale over time • Develop strategic briefs for each asset to ensure quality output Show less



Autónomo

• Marketing Manager

  • Aug 2017 - Feb 2022

  Vitamina M | magazine and PR agency • Direct the daily workflow of the editorial and graphic team • Manage content schedule and social media strategies across channels. • Build and maintain relationships with brand managers, influencers, content creators, and potential customers. • Create PR campaigns for fashion, technology, and beauty brands. • Create content strategies for fashion, technology, and beauty brands. • Ensure creative development of campaigns across the full… Show more Vitamina M | magazine and PR agency • Direct the daily workflow of the editorial and graphic team • Manage content schedule and social media strategies across channels. • Build and maintain relationships with brand managers, influencers, content creators, and potential customers. • Create PR campaigns for fashion, technology, and beauty brands. • Create content strategies for fashion, technology, and beauty brands. • Ensure creative development of campaigns across the full communications mix. Show less



Condé Nast México & Latinoamérica

• Mexico
• Book and Periodical Publishing
• 100 - 200 Employee

• Contributor at Vogue México and Latinoamérica

  • Jan 2018 - Jan 2022

  • Contribute with Latin American fashion, art, and gastronomy written content

• Editorial Coordinator at Vogue México and Latinoamérica

  • Jun 2015 - Dec 2017

  • Manage the editorial content schedule for Peru. • Write interviews and articles. • Manage local budget for photoshoots and productions. • Create and manage editorial and commercial projects in Peru. • Build relationships with brand managers, designers, influencers, key media leaders and potential customers. • Attend all fashion shows, PR presentations and fashion, beauty, technology, and lifestyle events



Wynwood House

• Hospitality
• 100 - 200 Employee

• Head Of Copy

  • 2021 - 2022

  • Develop creative communication strategies in-line with campaign objectives • Create and approve all copy written by team members • Ensure messaging consistency across channels



Lycée Franco-Péruvien

• Peru
• Primary and Secondary Education
• 1 - 100 Employee

• Content Strategist

  • 2021 - 2022

  • Build strategy to increase student enrollments and boost brand awareness • Develop and manage social media and communications campaign strategies • Manage digital advertising campaigns • Assist in creating copy and visual content for all social media accounts • Lead the creative team • Build content calendar according to school calendar



IPP - Instituto Peruano De Publicidad

• Peru
• Higher Education
• 1 - 100 Employee

• Part-time Lecturer

  • 2020 - 2022

  Courses taught: • Creative Investigation • Public Relations



LaClinika

• Peru
• Advertising Services
• 1 - 100 Employee

• Public Relations Specialist

  • 2018 - 2019

  Lima, Peru • Create PR campaigns • Manage campaigns budget • Manage content schedule for PR campaigns • Create and deploy communications • Create media content and press kits • Ensure creative development of campaigns across the full communications mix • Build relationships with brand managers, potential customers, influencers, and key media contacts • Review client campaign data analytics to drive growth



Condé Nast

• United States
• Media Production
• 700 & Above Employee

• Fashion Department Intern

  • May 2014 - Dec 2014

  París y alrededores, Francia • Manage photoshoot pick-ups and shippings. • Assist fashion stylists at photoshoots. • Manage fashion stylists’ schedules. • Select French designers/brands to be featured in Vogue, GQ, and Glamour Spain. • Build relationships with brand PR’s and potential customers.