Roman Eaton
Product Manager at Dashly- Claim this Profile
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Bio
Experience
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Dashly
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United States
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Software Development
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1 - 100 Employee
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Product Manager
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Feb 2021 - Present
Walnut, California, United States - Improved activation into the chatbot use case by 80% during the trial period by implementing templates, optimizing starting quiz, and integrating product tours - Increased the key trial period metric by 20% by reorganizing the registration flow and adding the starter guide - Reduced twice the time to purchase without newMRR decrease - Defined and framed the main product use case carrying out the JTBD research Now responsible for the activation into the chatbot flow during the… Show more - Improved activation into the chatbot use case by 80% during the trial period by implementing templates, optimizing starting quiz, and integrating product tours - Increased the key trial period metric by 20% by reorganizing the registration flow and adding the starter guide - Reduced twice the time to purchase without newMRR decrease - Defined and framed the main product use case carrying out the JTBD research Now responsible for the activation into the chatbot flow during the trial period. Maintain the chatbot product area working closely with Engineers and UX Designers. Conduct the user flow analysis and define the product area roadmap. Collaborate with stakeholders to bring a validated idea to the customer.
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Growth Manager
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Nov 2018 - Feb 2021
Walnut, California, United States - Executed multiple iterations of the cold outreach campaign and acquired the first customers who are still paying us - Led the product launch campaign and made $60k in two weeks - Established the scalable CRM process - works perfectly with 1 or 100 deals per week - Improved the 2nd-month payment conversion rate by building the Customer Success process (evaluation of the task + solution + traction) - Evaluated the churning users and set up the red flags - as a result, decreased… Show more - Executed multiple iterations of the cold outreach campaign and acquired the first customers who are still paying us - Led the product launch campaign and made $60k in two weeks - Established the scalable CRM process - works perfectly with 1 or 100 deals per week - Improved the 2nd-month payment conversion rate by building the Customer Success process (evaluation of the task + solution + traction) - Evaluated the churning users and set up the red flags - as a result, decreased the churn rate twice
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Product manager, Go to Market
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Nov 2017 - Nov 2018
Walnut, California, United States - Validated the product value after 50+ interviews during initial Go to Market research - Generated the GTM strategy along with CEO - Headed the Product Hunt launch - gained the first (still paying) customers
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Co-Founder
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Aug 2015 - Sep 2017
EshFresh was a marketplace for local farmers to help distribute their fresh and eco products. It was successfully sold to a local businessman. - Validated the idea during 50+ interviews with farmers and the first sales - Grew the orders number 10x - Did a cash-out
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