Romana Kopalova

Maternity leave at MOTHER/FATHER (your "employer" if you are working parent or on maternity leave)
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Contact Information
us****@****om
(386) 825-5501
Location
Prague, Czechia, CZ
Languages
  • English Professional working proficiency
Skills

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Credentials

  • Commercial Communication
    European Institute for Commercial Communications Education and European Association of Communications Agencies
    Jan, 2014
    - Nov, 2024

Experience

  • MOTHER/FATHER (your "employer" if you are working parent or on maternity leave)
    • Education Administration Programs
    • 1 - 100 Employee
    • Maternity leave
      • May 2016 - Present

      Even tough I enjoy my current role, I am starting to look around for some interesting part time opportunity. So if that is suitable for your company, I will be glad you contact me.

  • L'Oréal
    • France
    • Personal Care Product Manufacturing
    • 700 & Above Employee
    • Product / Brand Manager
      • Mar 2014 - Apr 2016

      - Management of Redken brand on the CZ/SK/HU markets- Product portfolio planning and maintenance (potencial analysis, pricing, etiquettes, ...)- New product launches - communication idea developement, master materials adaptation, POS materials creation - Websites development and maintenance, press release preparation- Forecasting, budgeting, sales data analyzing, campaigns evaluation- Prezentations for clients, management, sales, press- Events planning and organizing- Field work - business developement

    • Junior Product / Brand Manager
      • Mar 2013 - Feb 2014

      - Management of Maybelline New York and Maybelline Colorama brands on the CZ/SK/HU markets- Product portfolio planning and maintenance (etiquettes, merchandising)- New product launches - campaign developement (idea, timing, touch points), master materials adaptation (TV, visuals)- Forecast, budget, retail activities planning- Market data analysis, competition monitoring, campaigns evaluation- Prezentations for clients, management, sales, journalists on press conferences, agency briefs (creative, media, digital, POS and research agencies)

    • Consumer Insight Management Trainee
      • Jul 2012 - Feb 2013

      - Member of Marketing services department, support of marketing teams - Initiating and planning marketing researches in cooperation with research agencies- Consumer studies evaluating and analysing- Reccomendations for marketing communication- Market data analysis - Nielsen data, clients' sell out data, competition monitoring

  • PRINCIPAL
    • Czechia
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Marketing Specialist
      • Oct 2011 - Jun 2012

      - Corporate design development - Websites development and maintenance - PPC campaign - Google AdWords and Analytics - Office management, events organizing

  • Ness Digital Engineering
    • United States
    • Software Development
    • 700 & Above Employee
    • Sales Support Specialist
      • Jan 2008 - Aug 2010

      - Support of Telco division - Administrative work/office management, processing orders, invoices, time sheets (in SAP system)- Preparation of presentations, meeting minutes, events organizing - Cooperation with financial and marketing department, project managers and sales

Education

  • University of Economics, Prague
    Master's Degree, Business Administration, Marketing
    2006 - 2014

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