Experience

wundertax

• Germany
• Financial Services
• 1 - 100 Employee

• Chief Marketing Officer

  • Feb 2022 - Present

  Berlin, Germany



Roman Egoavil Online Marketing

• Germany
• Advertising Services

• Interim CMO / Performance Marketing

  • Jan 2020 - Present

  Germany Strategic conception of paid online marketing channels: · Google/Bing search ads · Google Display Network · Google Shopping · Youtube Ads · UAC · Facebook ads · Criteo · Affiliates · Native ads (Outbrain/Taboola)



cleverlohn

• Germany
• Human Resources Services
• 1 - 100 Employee

• Angel Investor

  • Jan 2023 - Present

  Berlin, Germany External Payroll Provider / Externe Lohnbuchhaltung



Afilio

• Germany
• Technology, Information and Internet
• 1 - 100 Employee

• Head of Performance Marketing

  • Mar 2020 - Jan 2022

  Berlin, Deutschland



wundertax

• Germany
• Financial Services
• 1 - 100 Employee

• Head of Performance Marketing

  • Mar 2017 - Jan 2020

  Berlin Area, Germany Strategic conception and launch of all paid online marketing channels: Search ads, GDN, Youtube Ads, UAC, Facebook ads, Criteo, Affiliates, Outbrain and Taboola. Managing a single digit million range budget.



rebuy

• Germany
• Retail
• 100 - 200 Employee

• Senior PPC Manager

  • Feb 2016 - Feb 2017

  Berlin und Umgebung, Deutschland - In charge of ownership transition from agency side. - Coordination with PPC agencies in charge of Adwords, Bing and Google Shopping accounts. - Set up and scaling PPC accounts in european markets. - Budget planning and allocation.



HomeToGo

• Germany
• Accommodation and Food Services
• 200 - 300 Employee

• Senior PPC Manager

  • Jan 2015 - Jan 2016

  Berlin und Umgebung, Deutschland - Conception and launch of Adwords, Bing, Facebook, display and retargeting campaigns in 8 markets and 6 languages. - Cooperation with developers and BI to create automated solutions for campaign set ups, management and account maintenance. - Management and monitoring of large budgets.



Crealytics

• Germany
• Internet Publishing
• 100 - 200 Employee

• Account Manager SEA/PPC

  • Apr 2014 - Dec 2014

  Berlin und Umgebung, Deutschland - Client consultancy service of camato (PPC automation software). - Preparing budget, revenue uplift forecasts and PPC account analyses. - Supporting in pitching processes for potential clients in DACH and Brazil.

• Online Marketing Manager SEA/PPC

  • Oct 2012 - Mar 2014

  Passau und Umgebung, Deutschland - Created, managed and optimized PPC accounts with high keyword count in different territories and languages (English, German, Spanish). - Worked especially with camato (campaign and bid management tool), Google Adwords, Yahoo/Bing Editor and Google Analytics. - Conducted competitor and market analyses. Delivered performance reports to our clients.



mymuesli

• Germany
• Food and Beverage Services
• 100 - 200 Employee

• Online Marketing Intern

  • Apr 2012 - Sep 2012

  Passau und Umgebung, Deutschland - Analyzed Google Analytics data. - Prepared competitor and market analyses. - Conducted research work for online and offline marketing measures.



Promperu

• Peru
• Utilities
• 500 - 600 Employee

• Assistant in the Business Intelligence Department

  • Mar 2009 - May 2009

  Peru Market research and report elaboration about Peruvian exportable products.



NetMoms GmbH

• Germany
• Online Audio and Video Media
• 1 - 100 Employee

• Project Member

  • Mar 2008 - Apr 2008

  Köln und Umgebung, Deutschland Participation in the internationalization project for the Spanish market.



Peruvian Embassy and Consulate in Germany

• Assistant of the Counsellor

  • Mar 2007 - Apr 2007

  Berlin und Umgebung, Deutschland Internship in the Department of Foreign Policy and Culture.