Experience

Shelby Park Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• President

  • Mar 2019 - Present

  Talent ManagementBrandingSponsorshipDigital MarketingBusiness Development Talent ManagementBrandingSponsorshipDigital MarketingBusiness Development



MotoRad of America

• United States
• Motor Vehicle Manufacturing
• 1 - 100 Employee

• Senior Business Development Manager

  • Aug 2016 - Feb 2019

  • Lead the execution of scouting & briefs against core business needs• Screen potential business deals by analyzing market strategies, deal requirements, potential, and financials; evaluating options; resolving internal priorities; recommending equity investments.• Develop negotiating strategies and positions by studying integration of new venture with company strategies and operations; examining risks and potentials; estimating partners' needs and goals.• Identify trendsetter ideas by researching industry and related events, publications, and announcements; tracking individual contributors and their accomplishments.



Gates Corporation

• United States
• Automation Machinery Manufacturing
• 700 & Above Employee

• Product Marketing Manager

  • Dec 2013 - May 2016

  • Directly responsible for driving innovation and commercialization for new and existing products through the prioritization and product development process.• Managed and implemented activation activities for recreational sponsorship properties and led local, regional and national grassroots marketing campaigns.• Assisted with the development and launch of social media campaigns.• Led cross-functional teams and provide application-specific expertise for product end markets • Provide strategic direction on pricing structures based on in-depth analytical evaluations• Led and manage product line management activities to include but not limited to manufacturing, sponsorship activation, purchasing, production planning, finance, product application engineering, internalizations, product development and marketing.



Exide Technologies, LLC

• United States
• Motor Vehicle Manufacturing
• 700 & Above Employee

• District Sales Manager

  • Jan 2011 - Dec 2013

  • Managed a business portfolio with annual gross sales of $36,042,553. • Directly responsible for relationships with local and national accounts with shared goals of increased sales and profitability achieved through presentation, product mix and features, price point, promotion, advertising, and field work initiatives.• Excelled in penetrating intended markets, building market share, presence, and brand activation resulting in numerous new business acquisitions and the development of existing business portfolios.• Coordinated numerous company trade show and NASCAR events, and executed the day-to-day activities of associated customer hospitality programs and business initiatives.

• District Sales Manager

  • Feb 2009 - Dec 2010

  • Developed a business portfolio that brought a previous return on revenue in FY09 of 6.48% to a closing return on revenue in FY10 of 13.01%. • Led all District Sales Managers in North America in the recycling and recovery business. This new business acquisition resulted in a total net income of $14.6 million dollars; an increase of $9 million dollars year over year.• Managed, maintained and achieved all measurable performance metrics by a minimum of 167%.

• District Operations Manager

  • Feb 2008 - Feb 2009

  • Managed the operations and profit/loss reports of a branch that has over achieved on Net Operating Income by $135,794 through 10 months on fiscal year to date budget.• Selected to Canada J.D. Edwards project conversion team as Back Office/Front Office expert.• Implemented 5S, OSHA, and Corporate quality compliance measures, and as a result, achieved a 100% on Exide Technologies Internal Quality Audit for 2 years in a row.• Assisted with the growth and right-sizing of numerous key accounts, and as a result have seen a Net Sales growth of $248,482 through 10 months on fiscal year to date budget.• Hired responsible, key individuals in an effort to better manage and streamline an efficient operation and terminated those who could not achieve such standards.• Managed, trained, and motivated team members who are now overachieving in all categories of their own respective performance metrics.

• Warehouse Supervisor

  • Nov 2006 - Feb 2008

  • Assisted with the operations and logistics of a branch that realized an improvement of $439,463 within 7 months on a year to date budget. • Launched Tire Kingdom initiative in the SE Region; Kept in close communication with SE DSM and DOM Managers and Tire Kingdom Representatives to ensure smooth transition of delivery frequency change, inventory model reduction and proper marketing/training implementation. This initiative identified the opportunity to save a yearly estimate of $550,000 in operating costs and inventory write-offs for the SE Region.• Effectively changed and consolidated daily routes in order to reduce expenditure and total operational costs.• Hired and trained new warehouse team and created the Group Leader position that was previously non-existent to the Miami Branch. • Identified and corrected numerous domestic and export operational issues to include but not limited to: lack of training, compliance measures, safety, damage control and overhead expense.



Marine Corps Recruiting

• Armed Forces
• 700 & Above Employee

• Marine

  • Sep 1996 - Sep 2003