Roke Alvarez Masso

Lead Data Analyst at Tangelo Games Corp.
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Sant Andreu de la Barca, Catalonia, Spain, ES

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Experience

    • Spain
    • Computer Games
    • 1 - 100 Employee
    • Lead Data Analyst
      • Nov 2022 - Present

      -Liaise with Marketing Team to analyse Acquisition and Retention campaigns performance and suggest improvements -Help to organise the Data Analysis team work -Develop statistics models to better understand our business and help company growth -Work with the Product Team on defining needs and providing insights about user behaviour -Participate in the definition of the architecture to analyse and deploy models -Liaise with Marketing Team to analyse Acquisition and Retention campaigns performance and suggest improvements -Help to organise the Data Analysis team work -Develop statistics models to better understand our business and help company growth -Work with the Product Team on defining needs and providing insights about user behaviour -Participate in the definition of the architecture to analyse and deploy models

    • United States
    • Technology, Information and Internet
    • 400 - 500 Employee
    • Senior Data Analyst/Data scientists
      • Jun 2022 - Dec 2022

      - Analysed market opportunities to develop new products. - Developed, trained and evaluated ML models to predict the revenue of new users, as well as the impact of the seasonality effect. - Built queries and dashboards to allow an accurate and insightful analysis for other members of the Tech department. - Analysed market opportunities to develop new products. - Developed, trained and evaluated ML models to predict the revenue of new users, as well as the impact of the seasonality effect. - Built queries and dashboards to allow an accurate and insightful analysis for other members of the Tech department.

    • United Kingdom
    • Market Research
    • Data Science Manager
      • Jul 2019 - Jul 2022

      - Worked directly with clients, such as Formula1, Hearst or BT Sports to understand their needs in terms of data processing and analysis. - Built data management processes and R-based web applications. - Trained and supervised the data science team. - Implemented machine learning classification models to avoid long manual data classification processes. - Worked directly with clients, such as Formula1, Hearst or BT Sports to understand their needs in terms of data processing and analysis. - Built data management processes and R-based web applications. - Trained and supervised the data science team. - Implemented machine learning classification models to avoid long manual data classification processes.

    • United Kingdom
    • Market Research
    • 1 - 100 Employee
    • Research Analyst
      • Mar 2018 - Jun 2019

      - Supported the Head of Research with the launch and evolution of the new JIC for published media, PAMCo. - Analysed, interpreted & presented PAMCo data to the stakeholders - Delivered PAMCo data releases, ensuring accuracy and data published on time to industry. - Worked with IPSOS Mori and Comscore to maintain the highest possible standards of research and accuracy of the data. - Supported the Head of Research with the launch and evolution of the new JIC for published media, PAMCo. - Analysed, interpreted & presented PAMCo data to the stakeholders - Delivered PAMCo data releases, ensuring accuracy and data published on time to industry. - Worked with IPSOS Mori and Comscore to maintain the highest possible standards of research and accuracy of the data.

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Research Analyst
      • Jul 2017 - Feb 2018

      Survey and social media data analysis and visualisation http://simplelogica.com/iop/iop17014_intencion_voto_popularidad_lideres_utilizaci%C3%B3n_de_redes_sociales.asp Survey and social media data analysis and visualisation http://simplelogica.com/iop/iop17014_intencion_voto_popularidad_lideres_utilizaci%C3%B3n_de_redes_sociales.asp

    • Field Interviewer
      • Jan 2016 - Oct 2016

      Projects: Crime Survey for England and Wales (CSEW) Understanding Society Omnibus Projects: Crime Survey for England and Wales (CSEW) Understanding Society Omnibus

    • France
    • Real Estate
    • Telephone Interviewer
      • Mar 2014 - Jun 2014
    • Spain
    • Market Research
    • 1 - 100 Employee
    • Market Researcher
      • Apr 2007 - Feb 2013

      2010-2013 – Team Director: Managing teams and supervising interviewers 2012– Evaluation: Location setting of recycling resources in several Spanish Cities 2009-2011 – Focus Groups: Focus group supervisor and participant selection. 2007-2010 – Field Interviewer (CAPI) 2007– Phone Interviewer (CATI) 2010-2013 – Team Director: Managing teams and supervising interviewers 2012– Evaluation: Location setting of recycling resources in several Spanish Cities 2009-2011 – Focus Groups: Focus group supervisor and participant selection. 2007-2010 – Field Interviewer (CAPI) 2007– Phone Interviewer (CATI)

    • Social Researcher Assistant
      • Apr 2012 - Jun 2012

      Responsibilities: - - Writing reports - Statistics and data analysis - Phone interviews - Respondent selection Responsibilities: - - Writing reports - Statistics and data analysis - Phone interviews - Respondent selection

Education

  • University of Warwick
    Master of Science - MS, Big Data
    2016 - 2017
  • University of Warwick - CIM
    Course, Big Data, R
    2017 - 2017
  • Universidad Carlos III de Madrid
    Bachelor's degree, Sociology
    2008 - 2013

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