Rokas Mičiuda

Digital Marketing Manager at AeroTime Hub
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Contact Information
us****@****om
(386) 825-5501
Location
Lithuania, LT
Languages
  • English Professional working proficiency
  • Lithuanian Native or bilingual proficiency
  • French Elementary proficiency
  • German Elementary proficiency

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Credentials

  • Google Analytics
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Display Certification
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Mobile Certification
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Mobile Certification
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Search Certificate
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Shopping Certification
    Google
    May, 2017
    - Nov, 2024
  • Google AdWords Video Certification
    Google
    May, 2017
    - Nov, 2024

Experience

    • Lithuania
    • Airlines and Aviation
    • 1 - 100 Employee
    • Digital Marketing Manager
      • Sep 2020 - Present

      -Designing and overseeing all aspects of digital marketing department including marketing database, email, content marketing, social media, podcasts, and display advertising campaigns through various platforms-Developing digital marketing strategy by studying economic. socioeconomic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition-Planning and executing all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns-Designing, building and maintaining social media presence-Measuring and reporting performance of all digital marketing campaigns, and assessing against goals (ROI and OKRs, KPIs)-Identifying trends and insights, and optimizing spend and performance based on the insights-Brainstorming new and creative growth strategies-Planning, executing, and measuring experiments and conversion tests-Collaborating with internal teams to create landing pages and optimize user experience-Utilizing strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points-Instrumenting conversion points and optimizing user funnels-Collaborating with agencies and other vendor partners-Evaluating emerging technologies. Providing thought leadership and perspective for adoption where appropriate

    • Armed Forces
    • 1 - 100 Employee
    • OR-3 / Public Relations specialist / TCCC AC MP instructor
      • Jun 2016 - Present

      Non-kinetic operations company -Working together with Lithuanian Armed Forces Strategic Communication and Public Affairs Department-Writing articles and conducting interviews for Ministry of National Defence Republic of Lithuania.​-Communicating and working with NATO allied countries armed forces staff-Participating and coworking with NATO and international organizations in public relations and communication projects

    • Norway
    • Transportation, Logistics, Supply Chain and Storage
    • 200 - 300 Employee
    • Web developer/Digital marketing coordinator
      • Jun 2019 - Jun 2020

      •Building, designing and testing aesthetic, functional and user-friendly websites. Coordinating with designers and management, business owners, creating the content•Analyzing and optimizing site performance, SEO, speed, security and web service functionalities •Utilizing scripting languages such as Javascript, PHP and markup languages - HTML, CSS•Regulating and managing access rights of different users on the website•Supporting marketing initiatives, researching market trends, developing and sourcing content for digital platforms•Writing PR articles and news releases for external media

    • Lithuania
    • Technology, Information and Internet
    • Project Manager
      • Jun 2017 - Jun 2019

      -Interpreting creative briefs to develop and produce creative concepts through execution on assigned brands -Researching and understanding the client's needs and target audiences, through online searches, reviews of existing research, interviews with subject matter experts, and in-person meetings -Writing original copy and edit content for a range of corporate marketing and communications materials -Collaborating with a team of account managers, PR, marketing team and creative staff from concept development to delivery of final product-Presenting copy concepts and final deliverables to internal team, and to client representative as needed, and participate in client pitches on occasion-Revising copy based on internal and client feedback/direction-Simultaneously manage multiple projects with short deadlines

    • Lithuania
    • Financial Services
    • 1 - 100 Employee
    • Marketing advisor
      • Jun 2018 - Aug 2018

      -Fixed term contract for the project-Researching industries, markets, demographics, trends, sales results, and other data related to the client's products and services-Analyzing details of competitor offerings, including specifications, market share, pricing, and promotional materials-Creating detailed reports with research findings and analysis to inform marketing strategies-Recommending specific marketing approaches and spending budgets to achieve the client's desired sales goals-Assisting marketing managers and director in coming up with focused branding, positioning, and marketing tools for each product or service-Working within the budget to produce effective promotional materials and advertising opportunities-Establishing marketing tracking methods to help each client evaluate performance over time-Building and developing automated Facebook Messenger bots to ensuring continuity of communication with clients

    • Chief Communications Officer
      • Jan 2018 - Apr 2018

      - Fixed term contract- Member of the Group management team, reporting to founders and CEO- Responsibility for communications, marketing, public relations, and capital events- Marketing strategy development and marketing plan execution- Communication and Advertising campaigns strategy and implementation.- Control over marketing campaigns.- The leadership of the team: communication, marketing, sponsorship, video, photo, events. - The right hand of CEO

    • United States
    • Financial Services
    • 700 & Above Employee
    • CIT service analyst
      • Sep 2017 - Feb 2018

      Technical support for Nasdaq employees focused on service quality and high volume of calls and emails (focus on Customer Satisfaction, First Call Resolution and Talk Time);Call troubleshooting, maintenance and setup for hardware (Server, Network, Desktop, Laptop, Mobile, Projector, Printer, Phone) and software (Active Directory, MS Exchange, MS Windows XP/7, MS Office Pack, Citrix, VDI, VPN, DameWare Remote, Bomgar, iOS, Android);Live support using live chat and remote desktop connection;Logging and managing customer trouble tickets (incidents) on the Remedy help desk system, prioritising, escalating, solving and supervising complicated issues on and off the calls, communicating with senior support engineer teams, management and the end users - customers;Installing, updating and patching applications, providing scheduled maintenance and reports;Improving service and training staff (procedure and knowledge upgrades, monitoring aged incidents and backlog);Creating, organizing, coordinating and implementing projects and events.

    • United States
    • Software Development
    • 300 - 400 Employee
    • Onboarding Specialist
      • Nov 2016 - Jul 2017

      -Communication with new clients-System customization for new clients (iOS environment)-Internal communication due to support for existing​ clients​-Best team member of the month for two consecutive months worldwide

    • Lithuania
    • Online Audio and Video Media
    • 100 - 200 Employee
    • Freelance Journalist
      • Jan 2016 - Jan 2017

      Conducting interviews with readers, sources and anyone directly involved in a story.Writing features and news stories and then submitting them to the editor before publication.Following up leads for potential new storiesConducting interviews in person and over the phone

    • Wedding Coordinator
      • Mar 2014 - Jan 2017

      Wedding planner assistant / wedding coordinator-Place of event preparement coordination-​Suppliers and staff coordination-Schedule keeping supervision

    • PROMO event coordinator/Promotional representative
      • Jul 2014 - Jan 2016

      -Coordinating PROMO events-Brand marketing-Event management-Public and motivational speeches

Education

  • Vilniaus universitetas / Vilnius University
    Master of Medicine, Medicine
    2013 - 2019
  • Vilnius Užupis gymnasium
    2011 - 2013

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