Rojene Russell, CPACC
Marketing and Social Media Specialist at The Accidental Ally- Claim this Profile
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Bio
Jayashree Rajan
Rojene is a very confident, competent marketer who always stretches herself and tries to more and more, faster and faster. She started with web accessibility as a core project but as soon as she was done with identifying the main issues, she was eager to learn more and contribute more. With that she took on Marketo as the next project and learned it so quickly and put together emails so quickly that we were all amazed. If we had time she would have also picked up some GDN and Paid Social campaign launches and optimizations. Overall Rojene has a can-do attitude, her positivity and smile lights up any room (even virtual) and she always impressed everyone with her impeccable style and her fashion and accessorizing tips :)
Lili Riahi
If I were to describe Rojene in three words, I would choose: Dedicated, passionate, and authentic. Three of the most important traits to have as not only an employee, but a person. Working with Rojene as a Five9 Marketing intern was an experience that inspired me and will stick with me for the entirety of my career. She excelled in every way possible, always showing up eager to work, eager to collaborate, and eager to learn. I feel honored to have worked with Rojene, and truly cannot wait to see where her career takes her.
Jayashree Rajan
Rojene is a very confident, competent marketer who always stretches herself and tries to more and more, faster and faster. She started with web accessibility as a core project but as soon as she was done with identifying the main issues, she was eager to learn more and contribute more. With that she took on Marketo as the next project and learned it so quickly and put together emails so quickly that we were all amazed. If we had time she would have also picked up some GDN and Paid Social campaign launches and optimizations. Overall Rojene has a can-do attitude, her positivity and smile lights up any room (even virtual) and she always impressed everyone with her impeccable style and her fashion and accessorizing tips :)
Lili Riahi
If I were to describe Rojene in three words, I would choose: Dedicated, passionate, and authentic. Three of the most important traits to have as not only an employee, but a person. Working with Rojene as a Five9 Marketing intern was an experience that inspired me and will stick with me for the entirety of my career. She excelled in every way possible, always showing up eager to work, eager to collaborate, and eager to learn. I feel honored to have worked with Rojene, and truly cannot wait to see where her career takes her.
Jayashree Rajan
Rojene is a very confident, competent marketer who always stretches herself and tries to more and more, faster and faster. She started with web accessibility as a core project but as soon as she was done with identifying the main issues, she was eager to learn more and contribute more. With that she took on Marketo as the next project and learned it so quickly and put together emails so quickly that we were all amazed. If we had time she would have also picked up some GDN and Paid Social campaign launches and optimizations. Overall Rojene has a can-do attitude, her positivity and smile lights up any room (even virtual) and she always impressed everyone with her impeccable style and her fashion and accessorizing tips :)
Lili Riahi
If I were to describe Rojene in three words, I would choose: Dedicated, passionate, and authentic. Three of the most important traits to have as not only an employee, but a person. Working with Rojene as a Five9 Marketing intern was an experience that inspired me and will stick with me for the entirety of my career. She excelled in every way possible, always showing up eager to work, eager to collaborate, and eager to learn. I feel honored to have worked with Rojene, and truly cannot wait to see where her career takes her.
Jayashree Rajan
Rojene is a very confident, competent marketer who always stretches herself and tries to more and more, faster and faster. She started with web accessibility as a core project but as soon as she was done with identifying the main issues, she was eager to learn more and contribute more. With that she took on Marketo as the next project and learned it so quickly and put together emails so quickly that we were all amazed. If we had time she would have also picked up some GDN and Paid Social campaign launches and optimizations. Overall Rojene has a can-do attitude, her positivity and smile lights up any room (even virtual) and she always impressed everyone with her impeccable style and her fashion and accessorizing tips :)
Lili Riahi
If I were to describe Rojene in three words, I would choose: Dedicated, passionate, and authentic. Three of the most important traits to have as not only an employee, but a person. Working with Rojene as a Five9 Marketing intern was an experience that inspired me and will stick with me for the entirety of my career. She excelled in every way possible, always showing up eager to work, eager to collaborate, and eager to learn. I feel honored to have worked with Rojene, and truly cannot wait to see where her career takes her.
Credentials
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What Is Generative AI?
LinkedInAug, 2023- Oct, 2024 -
Learning Design Thinking
LinkedInApr, 2022- Oct, 2024 -
The Fundamentals of Digital Marketing
GoogleFeb, 2022- Oct, 2024 -
Accessibility for Web Design
LinkedInJul, 2021- Oct, 2024 -
IAAP Certified Professionals in Accessibility Core Competencies (CPACC)
IAAP - International Association of Accessibility ProfessionalsJul, 2023- Oct, 2024 -
LinkedIn Marketing Solutions Fundamentals
LinkedInJul, 2022- Oct, 2024
Experience
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The Accidental Ally
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United States
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Business Consulting and Services
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1 - 100 Employee
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Marketing and Social Media Specialist
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May 2021 - Present
1. Social Media: Work with the CEO on implementing social media strategies to promote brand awareness, and engage with the target audience through social channels. 2. Content Creation: Create engaging and shareable content for social media platforms using Canva design platform. 3. Social Media Management: Managing and monitoring various social media platforms (such as Facebook, Instagram, LinkedIn, and YouTube), including scheduling and publishing posts, responding to comments and messages, and ensuring consistent branding and messaging across platforms. Adept at using Buffer social media management tool to manage content and analytics across all platforms. 4. Trend Monitoring: Stay updated with social media trends, algorithms, and best practices. 5. Brand Guidelines: Maintain consistency of brand guidelines for all content and posts across all marketing and social media channels. 6. Cross-Functional Collaboration: Collaborate with leadership and with the team on content ideas, execution and analytics. Show less
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Five9
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IT Services and IT Consulting
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1 - 100 Employee
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Digital Web Marketing Intern
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May 2022 - Aug 2022
Web Accessibility 1. Accessibility Assessment - Performed a high-level assessment of accessibility issues on the Five9 marketing website using both manual testing using keyboard and screenreader testing methods as well as automated testing using Chrome browser plugins. 2. Accessibility Prioritization - Documented all bugs and issues found in Jira and prioritized the issues for the team to address in their regular sprint cycles. 3. Accessibility Training - Provided guidance on accessibility training resources for the Five9 marketing scrum team. Demand Generation 1. Worked with the Marketing Coordinator in understanding the mechanics of creating prospect emails in Adobe Marketo. 2. Supported the Marketing Coordinator with creating and executing nurture campaigns using Adobe Marketo. 3. Worked closely with the Marketing Coordinator on understanding which assets were required to be used for each nurture campaign. 4. Worked with the team on approvals and updates based on review and feedback. Campaign Creation Learned the mechanics of creating and launching social media campaigns using LinkedIn Business Solutions and Google Display Network. Show less
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Arc Broward
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United States
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Individual and Family Services
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1 - 100 Employee
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Volunteer
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Mar 2021 - Mar 2022
-Created social media content using Canva. -Built Excel spreadsheets for gathering partner information. -Created social media content using Canva. -Built Excel spreadsheets for gathering partner information.
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Memorial Healthcare System
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United States
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Hospitals and Health Care
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700 & Above Employee
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Market Designer Volunteer
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May 2018 - Dec 2018
• Created Marketing Flyers • Managed Social Media Platforms • Worked In Community Outreach For Persons With Special Needs • Created Marketing Flyers • Managed Social Media Platforms • Worked In Community Outreach For Persons With Special Needs
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Education
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2016 - 2017
McFatter Technical College
Certification, Digital Media/Multimedia Design -
2011 - 2015
Everglades High School
High School Diploma -
2019 -
McFatter Technical College
Certification, Web Development
Community
