Experience

PROGLOBAL

• United Arab Emirates
• Public Relations and Communications Services
• 1 - 100 Employee

• Senior Content Writer

  • Sep 2022 - Present

  As a seasoned Senior Content Writer at ProGlobal, I am dedicated to shaping captivating narratives that drive impactful Public Relations (PR) campaigns in Dubai's dynamic market. With a fusion of creative finesse and strategic acumen, I specialize in transforming ideas into engaging content that resonates with diverse audiences. As a seasoned Senior Content Writer at ProGlobal, I am dedicated to shaping captivating narratives that drive impactful Public Relations (PR) campaigns in Dubai's dynamic market. With a fusion of creative finesse and strategic acumen, I specialize in transforming ideas into engaging content that resonates with diverse audiences.



Khaleej Times

• United Arab Emirates
• Newspaper Publishing
• 300 - 400 Employee

• Senior Business Reporter

  • Apr 2013 - Aug 2022

  - Writing feature stories on various topics and trends in the UAE business sphere. - Writing hard news stories on the daily business events taking place at the local, regional and international level. - Covering local exhibitions, conferences and media events, as well as interviewing key management and business officials for both hard news and feature articles. - Writing feature stories on various topics and trends in the UAE business sphere. - Writing hard news stories on the daily business events taking place at the local, regional and international level. - Covering local exhibitions, conferences and media events, as well as interviewing key management and business officials for both hard news and feature articles.



Self-Employed

• Sharjah, UAE

• Freelance Journalist/Copywriter

  • Oct 2012 - Apr 2013

  - Hired by Sharjah Expo Centre as 'Internal Communications Reporter' to cover the Halal Congress Middle East 2012 and interview featured speakers - Provided the written material for brochures and other stationary for firms and business establishments in various industries - Hired by Sharjah Expo Centre as 'Internal Communications Reporter' to cover the Halal Congress Middle East 2012 and interview featured speakers - Provided the written material for brochures and other stationary for firms and business establishments in various industries



Gulf News

• United Arab Emirates
• Newspaper Publishing
• 500 - 600 Employee

• Journalist (Trainee), Business Desk

  • Jul 2012 - Oct 2012

  - Selected from a wide pool of applicants to partake in a three month training program in Journalism - Wrote feature stories on micro trends in business such as saving and loan borrowing as well as changing personal finance management habits - Wrote hard news stories on sudden market fluctuations and how they impact locally, regionally and internationally - Interviewed several foreign dignitaries such as the British Consul-General and the Irish Ambassador to the UAE - Selected from a wide pool of applicants to partake in a three month training program in Journalism - Wrote feature stories on micro trends in business such as saving and loan borrowing as well as changing personal finance management habits - Wrote hard news stories on sudden market fluctuations and how they impact locally, regionally and internationally - Interviewed several foreign dignitaries such as the British Consul-General and the Irish Ambassador to the UAE



American University of Sharjah

• United Arab Emirates
• Higher Education
• 700 & Above Employee

• Marketing Coordinator, College of Arts & Sciences

  • Aug 2010 - Jun 2012

  - Designed promotional material such as posters, brochures, pamphlets and logos for different departments within CAS- Designed for the Department of Arabic & Translation Studies, the Department of Physics, the Department of International Studies & the Department of Mass Communications- Maintained strict protocol & followed the official format required by each department

• Senior Editor, The Desert Voice

  • Jun 2010 - Jun 2012

  - 'The Desert Voice' is the official digital student newspaper published with the support of the AUS Department of Mass Communications- Managed the Entertainment desk that covered AUS campus news related to Art, Culture & Entertainment- Published other independent news pieces on heritage management & wildlife conservation in the UAE

• MCM Lab Assistant, Department of Mass Communication

  • Sep 2010 - Jun 2011

  - Hired by the Department of Mass Communications to monitor and oversee the use of the MCM labs during working hours- Gave incoming students tutorials on how to use the MCM labs and what guidelines to follow and regulations to maintain

• Research Assistant, Department of Mass Communications

  • Jan 2009 - May 2010

  - Acted as the Research Assistant to Dr. Joesph Gibbs, Professor of Journalism and Media Law & Ethics- Focus of the research was on current trends in global journalism - Went through newspaper archives from around the world and categorized relevant articles according to criteria set by Dr. Gibbs



Gulf News

• United Arab Emirates
• Newspaper Publishing
• 500 - 600 Employee

• Journalism Intern, Business Desk

  • Jun 2011 - Aug 2011

  - Worked as a Journalism Intern at the Gulf News Business Desk of Gulf News for eight weeks during Summer 2011 - Covered stories in the areas of Aviation, Construction, Oil & Gas, Property, Technology, Tourism, Global Markets, & Personal Investment - Become one of the only interns to have a story featured on the front page of the Gulf News print edition - Worked as a Journalism Intern at the Gulf News Business Desk of Gulf News for eight weeks during Summer 2011 - Covered stories in the areas of Aviation, Construction, Oil & Gas, Property, Technology, Tourism, Global Markets, & Personal Investment - Become one of the only interns to have a story featured on the front page of the Gulf News print edition



Studio 52 Media & Technology Group

• United Arab Emirates
• Media Production
• 1 - 100 Employee

• Part Time Researcher/Data Processor

  • May 2008 - Aug 2009

  - UAE-based global firm of communications specialists that provides customized holistic communications solutions to clients - Constructed databases on hotels, restaurants, spas, salons and other recreational facilities locally and internationally - Attended various computer and writing workshops on spreadsheet building for research purposes - UAE-based global firm of communications specialists that provides customized holistic communications solutions to clients - Constructed databases on hotels, restaurants, spas, salons and other recreational facilities locally and internationally - Attended various computer and writing workshops on spreadsheet building for research purposes