Marketing Team Member

• Nov 2022 - Present

TEDx is a global phenomenon of local, self-organized events that bring together thought leaders, business executives, students and philanthropists. TEDxVIPS is a 100-person conference located at the Vivekananda Institute of Professional Studies. Thanks to its unique approach and rich history, TEDxVIPS draws a vibrant array of ideas from multiple fields to inspire thought and provoke discussion. - Successfully managed and curated the Twitter account for TEDxVIPS, creating engaging copies and consistently posting content that resonated with the target audience. - Collaborated with other departments to coordinate efforts and ensure a seamless and integrated social media strategy across platforms, including LinkedIn, Instagram and Twitter. - Generated innovative ideas for Instagram and LinkedIn, incorporating multimedia elements to enhance engagement and visibility. - Achieved outstanding results on Instagram, growing the platform to over 3K followers despite the challenges posed by the shadow ban. - Played an active role in organizing TEDxVIPS'23, ensuring the event ran smoothly and seamlessly. - Leveraged social media analytics to track performance and optimize campaigns, making data-driven decisions to continually improve engagement and reach. - Collaborated with designers, content creators, and other stakeholders to develop compelling multimedia content that aligned with the brand's messaging and values. - Worked closely to identify and implement best practices, contributing to the overall success of the event and earning praise from attendees and participants. Show less

Content Writer

• Jan 2022 - Present

The Marketing Society of VSBS. - Crafted captivating written content and compelling copies for Instagram posts, ensuring brand consistency and effective communication strategies. - Ranked among the top 7 finalists in the prestigious annual event organized by Marklt - The Marketing Society of Shaheed Sukhdev College of Business Studies (SSCBS), competing against teams from renowned DU colleges and IIM-Rohtak. - Demonstrated expertise in ideation across various topics to optimize the Instagram presence of MarkExpress. - Actively engaged in the highly competitive Treasure Hunt at the Commerce Fest hosted by Kaizen - The Commerce Society of Shivaji College, University of Delhi. - Played an integral role as a key organizer for 'Band of Brands,' an event featured in the Annual Management Fest of VIPS, INITIO'22. - Produced a comprehensive report detailing the proceedings and outcomes of the aforementioned event. Show less

Marketing Intern

• Mar 2023 - May 2023

TravClan is on a mission to solve genuine problems faced by millions of travel entrepreneurs across the world. It enables travel agents to book Flights, Hotels, and Holiday Packages at the best B2B prices. They are a global DMC across 18+ Destinations with strong on-ground support. - Developed a strong understanding of graphic design principles to create engaging and impactful posters, videos, and stories. - Contributed to marketing initiatives by brainstorming ideas, analyzing problems, and finding creative solutions in collaboration with the team. - Gained valuable insight into the inner workings of an office environment and learned how to thrive in a professional setting. - Conducted outreach to travel agents to gather feedback on marketing materials. - Contributed to the development of innovative marketing strategies, generating fresh and effective ideas for promoting the company's services. - Performed an active role in editing blogs, refining written content to ensure it was high-quality, engaging, and informative. - Collaborated closely with colleagues to complete projects on time. - Demonstrated a strong work ethic and a commitment to continuous learning, regularly seeking feedback and seeking out opportunities to improve. Show less

Core Member

• Apr 2022 - Jan 2023

Positive In Negative Out (P.I.N.O) is more than just a mental health society. It's a community. It encourages a fun and warm environment through sessions (both Online and Offline), through intriguing yet pleasant activities, with the motive of keeping Positive In and Negative Out. - Distinguished as 1 of the 4 Core Members, a select group chosen from a pool of 90 members, demonstrating exceptional leadership and organizational abilities within a remarkably short span of 3 months. - Successfully conducted and coordinated a diverse range of sessions, both online and offline, fostering an enriching learning environment for participants. - Cultivated a strong sense of community among a group of 50 individuals, fostering collaboration, mutual support, and personal growth. - Established a safe and inclusive space for students to openly express their concerns, providing a supportive platform for addressing their issues. - Designed and facilitated engaging sessions on Mental Health, incorporating interactive and enjoyable activities to promote awareness and well-being. - Expanded the reach of sessions beyond the college premises, offering valuable guidance and support in diverse settings. Show less

Content writer

• Jan 2022 - Nov 2022

Enactus is a non-profit entrepreneurial organisation dedicated to creating a better world while developing the next generation of leaders. Enactus VIPS kept its first step in the directional motive of developing a sustainable future in 2019. Since its inception, it has always been dedicated towards bringing effective and optimistic changes in various communities and in the environment as a whole. - Selected as 1 of the 60 outstanding individuals from a pool of 700+ applicants to be inducted as a member of Enactus VIPS. - Played a key role as part of the organizing team for ENVISION'22, a highly anticipated two-day event that garnered an impressive footfall of 8000+ attendees. - Led and managed a team of 12 volunteers, overseeing the planning and execution of games and activities during the fest, fostering seamless coordination and a memorable experience for all attendees. - Skillfully negotiated and finalized partnerships with businesses, securing favorable deals for the placement of their stalls at the event. - Demonstrated innovative thinking by conceptualizing captivating ideas for social media campaigns, effectively engaging the target audience and generating impactful results. - Developed a nuanced understanding of diverse cultures and marginalized communities through active participation in Enactus initiatives, fostering a deeper appreciation for social responsibility. - Produced high-quality content collaboratively with the team, consistently meeting short deadlines without compromising on quality or effectiveness. - Played a pivotal role in designing compelling content for multiple mediums, including websites, business proposals, and sponsorships, effectively communicating Enactus VIPS' vision and attracting valuable support. - Made significant contributions to the development and success of Project Tahsin, an ambitious initiative aimed at driving positive change and achieving noteworthy milestones within the community. Show less

Content Writer

• Aug 2022 - Oct 2022

Growthic is a team of Growth Hackers joined by the passion to grow businesses and build a personal brand by using the power of content marketing that sells. - Spearheaded creative ideation for multi-platform content delivery, maximizing brand exposure and audience engagement. - Attained comprehensive proficiency in the end-to-end content creation process, employing strategic planning and execution to deliver exceptional results. - Demonstrated expertise in leveraging key performance metrics to drive content marketing success and achieve tangible business outcomes. - Skillfully navigated the intricacies of capturing and elucidating intricate subject matter through impactful, accessible content, fostering audience connection and knowledge acquisition. Show less

• Jul 2022 - Jul 2022

• Jun 2022 - Jul 2022

Metvy is India's first multilingual artificial intelligence-based networking platform.- Curating unique and plagiarism-free content for various social media platforms, (Instagram, LinkedIn, Facebook, etc.).- Cohesively written content to increase the reach on social media.- Build organic sustainable reach on Metvy's platform and develop an interactive community.

• May 2022 - Jul 2022

Creative Writer

• Feb 2022 - May 2022

- Practised creative writing with like-minded people. - Wrote content for website from scratch. - Writing promotional and engaging copy for social media outreach. - Practised creative writing with like-minded people. - Wrote content for website from scratch. - Writing promotional and engaging copy for social media outreach.

• Mar 2020 - Jul 2021

- Engaged member of Student Council, contributing to successful planning and execution of prestigious events like Annual fest, Teacher's day celebration, and more.- Demonstrated commitment to discipline and responsibility through daily duties, upholding Arwachin Bharti Bhawan's values.- Provided valuable support to faculty, ensuring smooth academic and administrative operations.- Promoted integrity and decorum, fostering a respectful environment both online and offline.- Collaborated with diverse council members and students, ensuring flawless event execution. Show less

• Aug 2019 - Feb 2020