Experience

One Move Group 英商首都集團

• United Kingdom
• Real Estate
• 1 - 100 Employee

• Marketing Manager

  • Oct 2022 - Present

• Marketing Executive

  • Oct 2021 - Sep 2022

  • planning and executing SEM strategy, including Google Ads and Baidu Campaign, to drive traffic for the company's website, measure results, suggest and implement improvements.• organize and create a variety of content types and prepare assets for social media scheduling and posting with the team, including graphics, blogs, long posts, and videos, to optimize reach and scale by matching the right content with the right platform.• managing the company's website using WordPress, and running social media channels, including LinkedIn, Instagram, WeChat Channels, Red.• running in-depth marketing research into relevant industry competitors, topics, news, and updates to feature across marketing content.• developing and maintaining strong relationships with the sales team. • using Baidu Analytics and Google Analytics to analyze data to improve user experience and provide monthly performance reports to key levels of management within the business. Show less



uhomes.com

• United Kingdom
• Real Estate
• 1 - 100 Employee

• Marketing Executive

  • Apr 2020 - Sep 2021

  • Planned and executed marketing strategies by spreading awareness and boosting growth. • Worked with external marketing agency to improve and manage the digital strategy and key marketing activities. • Managed and created contents on Uhomes’ social media accounts including Weibo, WeChat, Red, Tik-Tok and Facebook. Weibo and Red followers grew by 6k in a half year. • Created videos to promote the products (properties) on video-oriented social media such as Tik-Tok and WeChat Channels, each video on average had more than 1k views. • Worked closely with the sales team to assist in closing the deals with customers, offered feedback and suggestions to the technical team to help optimise UX design. • Conducted marketing research on the local real estate market for business development, composed reports and planned social media strategies for the future management. • Recruited Uni-ambassadors to join the team, trained them with operating knowledge. Show less



Sissi New Media

• Xi‘an, Shaanxi, China

• Digital Marketing Intern

  • Feb 2019 - Jul 2019

  • Worked as a marketing assistant in Sissi New Media Workshop founded by Chinese journalist Yuanxi Li. • Assisted in the digital marketing campaign for Jade Valley, actively communicated with clients. • Made SWOT analysis for campaign projects varied from wine companies to sales companies. • Edited two campaign articles on WeChat that gained more than 10k clicks. • Worked as a marketing assistant in Sissi New Media Workshop founded by Chinese journalist Yuanxi Li. • Assisted in the digital marketing campaign for Jade Valley, actively communicated with clients. • Made SWOT analysis for campaign projects varied from wine companies to sales companies. • Edited two campaign articles on WeChat that gained more than 10k clicks.



Global Times

• China
• Media Production
• 1 - 100 Employee

• Music Audit Intern

  • Jun 2018 - Jun 2019

  • Worked as a music auditing intern in China’s authoritative news media — Global Times. • Checked and managed the user center’s content and other interactive sections of the website. • Modified the metadata mistakes in the company built-in DAM system. • Worked as a music auditing intern in China’s authoritative news media — Global Times. • Checked and managed the user center’s content and other interactive sections of the website. • Modified the metadata mistakes in the company built-in DAM system.



Six Flags

• United States
• Entertainment Providers
• 700 & Above Employee

• Sales and Hospitality Intern

  • Jun 2017 - Sep 2017

  • Participated summer work program as a sales intern in New Jersey. • Promptly printed receipts and dealt with customer payments. • Awarded the title of the Best Employee and elevated customer service skills. • Participated summer work program as a sales intern in New Jersey. • Promptly printed receipts and dealt with customer payments. • Awarded the title of the Best Employee and elevated customer service skills.