Experience

Ugreen Group Limited

• Computers and Electronics Manufacturing
• 1 - 100 Employee

• Marketing Manager

  • Jun 2022 - Present



Govee

• United States
• Computers and Electronics Manufacturing
• 1 - 100 Employee

• Public Relations Manager

  • Apr 2021 - Jun 2022

  Plan, implement and manage Govee's public relations programs. Plan and budget for Govee PR events, programs, and initiatives. Help in designing and reviewing a variety of promotional and marketing materials for Govee. Design and review the online content in media announcements and media kits. Develop and implement PR policies and procedures. Measure and provide reports on each PR campaign. Build long-term relationships with all relevant tech websites, media people, etc. Plan, implement and manage Govee's public relations programs. Plan and budget for Govee PR events, programs, and initiatives. Help in designing and reviewing a variety of promotional and marketing materials for Govee. Design and review the online content in media announcements and media kits. Develop and implement PR policies and procedures. Measure and provide reports on each PR campaign. Build long-term relationships with all relevant tech websites, media people, etc.



PITAKA

• Retail
• 1 - 100 Employee

• Marketing Specialist

  • Mar 2019 - Apr 2021

  In charge of Public Relations, Influencer marketing, Partnerships, Events for PITAKA and Shopify store operations. ⅰ. Develop and execute PITAKA's influencer marketing strategies and creative campaigns; ⅱ. Build relationships with our industry prominent influencers and opinion leaders on YouTube/Facebook/Instagram and tech websites. ⅲ. Discussing and liaising with our marketing team to create and coordinate marketing strategies that work across different channels. ⅳ. Managing our affiliate platform ShareAsale to make sure it operates normally and achieves our yearly sales goal. ⅴ. Shopify daily operation and store data analysis to optimize our website and marketing strategies. Show less



Shenzhen KCT Intelligence Technology Co.,Ltd.

• Computers and Electronics Manufacturing

• International Trade Specialist

  • Mar 2017 - Feb 2019

  Mainly responsible for : • Conduct sales projection, analyze sales data and work on regular reports on sales performance • Plan, initiate and execute promotion activities to achieve sales targets. • Follow-up client’s quotations, order deliveries, payment issue and handle customer complaints • Full range of search the latest market information Mainly responsible for : • Conduct sales projection, analyze sales data and work on regular reports on sales performance • Plan, initiate and execute promotion activities to achieve sales targets. • Follow-up client’s quotations, order deliveries, payment issue and handle customer complaints • Full range of search the latest market information