Rodrigo Fonseca

Product, Price & Smart Mobility Manager at Porsche Latin America, Inc.
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Contact Information
Location
São Paulo, Brazil, BR
Languages
  • Inglês Native or bilingual proficiency
  • Espanhol Full professional proficiency
  • Alemão Native or bilingual proficiency
  • Português Native or bilingual proficiency
  • Francês Limited working proficiency

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Renan Hypolito

Rodrigo was an example of a dedicated and committed student. He always worked hard to be prepared for exams, presentations and seminars. Has great interpersonal skills and outstanding technical ability. His performance in the first classes was above average, a fact that provided him the possibility of spending some time in an exchange program, preparing, learning and evolving so that he would come back even more developed to enter the job market.

Flavio Soares

Fonseca is not only a motorhead but, above all, a brilliant engineer. He’s a young professional with vast experience. Rodrigo has an obsession with performance and efficiency. He is a unique professional that balances electrical and mechanical knowledge to support automotive & transportation trends. We have worked together to plan and develop the pathway for electric vehicles in Brazil and Rodrigo demonstrate all his brilliant skill during that phase.

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Credentials

  • Hybrid Vehicles
    Chalmers University of Technology
    Mar, 2021
    - Sep, 2024
  • Homologação e Regulamentação Veicular
    AEA - Associação Brasileira de Engenharia Automotiva
    Nov, 2020
    - Sep, 2024
  • WEBINAR - Veículos Elétricos - Visão Geral e Desafios de Teste
    Keysight Technologies
    Jul, 2020
    - Sep, 2024
  • AEA Course - Hybrid and Electric Vehicles
    AEA - Associação Brasileira de Engenharia Automotiva
    May, 2020
    - Sep, 2024
  • Electric Cars: Technology
    Technische Universiteit Delft
    Apr, 2020
    - Sep, 2024
  • Electric Cars
    Technische Universiteit Delft
    Aug, 2019
    - Sep, 2024
  • Certificate - Member of the evaluation board - Expo Eng. Mec. FEI (1st Sem 2019)
    Centro Universitário FEI
    Jun, 2019
    - Sep, 2024
  • Introduction to Aeronautical Engineering
    Technische Universiteit Delft
    Apr, 2019
    - Sep, 2024
  • Certificate - Member of the evaluation board - Expo Eng. Mec. Aut. - FEI (2nd Sem 2018)
    Centro Universitário FEI
    Dec, 2018
    - Sep, 2024
  • Project Management - FAE / Renault do Brasil
    FAE Centro Universitário
    Sep, 2018
    - Sep, 2024
  • A Hands-on Introduction to Engineering Simulations - Cornell University
    Cornell University
    Aug, 2018
    - Sep, 2024
  • Electric and conventional vehicles - Chalmers University of Technology
    Chalmers University of Technology
    Aug, 2018
    - Sep, 2024
  • Data Acquisition applied to competition vehicles - SAE
    SAE BRASIL
    Jan, 2018
    - Sep, 2024
  • TOEIC Scoring Overview - 940
    MASTERTEST - Certificação Internacional
    Jun, 2018
    - Sep, 2024

Experience

    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Product, Price & Smart Mobility Manager
      • Jun 2023 - Present
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
      • Jun 2022 - Jun 2023

      - Responsible for Product Management for all Porsche vehicle model lines as well as individualization and Exclusive options- Definition of vehicle specifications for Brazil- Development of special market editions- Market competitiveness analysis- Conception of local brand’s product strategy- Management of long term volume planning in coordination with Porsche AG- Coordination of Marketing plan as well as Budget- Responsible for Product presentations in Press and Marketing launch events- Support Sales training activities Show less

      • May 2019 - Jun 2022

      Responsible for leading projects related to Battery Electric and Plug-in Hybrid vehicles, focusing on vehicles’ technical aspects and charging infrastructure, assuring the successful introduction of new models in the Brazilian market.The managed projects extend to different scenarios and approaches, since designing the best concept for Home Charging, defining standards for Charging offer at the Dealerships, up to on-road Charging, which involves the establishment of partnerships with locations for having Porsche chargers, and also partnerships for offering fast-charging option at the main highways, which involves partnerships with other automakers and companies from other sectors. The focus is to always offer the best charging ecosystem for Porsche customers, in terms of product, standards, experience and services.Achievements in 2020- 80 AC Porsche Chargers installed in premium Partners in Brazil- Fastest DC charger (350 kW) and first of its kind in Brazil, installed at Porsche Center São Paulo - All Dealerships with up to 8 Chargers of 11 kW and 22 kW (AC)- Home Installation unique concept for Taycan customers, covering any kind of installation- First ultrafast charging network in Brazil released, with first station of up to 350 kWAll Porsche charging possibilities can be found at www.porsche-eperformance.com.brAchievements in 2021- Implementation and release of Porsche Impact platform for Brazilian market, crucial for overall Porsche sustainability strategy- Announcement of Porsche Cup and Porsche Impact action, 1.000 CO2 tons offset through Envira Amazonia project, first Porsche category to conduct such action into the direction of Carbon free season- 131 AC Porsche Chargers installed in premium Partners in Brazil- 10 DC locations (Up to 175 kW) available at highways through Plug&Go project Show less

    • France
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
      • Mar 2017 - May 2019

      Responsible for Renault Duster and electric vehicles, managing product and commercial aspects, such as competitiveness studies, strategy development, market study and product evolution projects.I took part in the launch of the first 100% electric vehicle from a high-volume automaker in Brazil, the Renault ZOE in 2018, during the São Paulo Motorshow, managing the positioning strategy, sales distribution, project details and pre-order system. Just after the Motorshow, the first cars have been delivered.Involvement in Renault Sport dealers training focused on Sandero R.S. and in Renault Sport Track Days, as presenter of product and technical aspects of the vehicle.Due to the great results achieved in 2018, with the launch of Renault ZOE and great performance from Duster (More 5.000 units sold than forecasted for Full year 2018) I have been awarded as the best employee from Product Marketing. Show less

      • May 2016 - Mar 2017

    • France
    • Motor Vehicle Manufacturing
    • 1 - 100 Employee
    • Trainee/Participant in technical trainings
      • Oct 2018 - Nov 2018

      Mission composed of trainings and discussions held at Renault Sport Cars headquarters for understanding and knowing the processes for developing sports cars, involving the technical aspects of Renault Sport models, focused on Sandero R.S. The trainings and discussions involved an overview among the different perimeters, such as Marketing Product, Product Planning, Program and Engineering, focused on conception, mapping and validation from suspension, chassis, engine, interior, exterior, electric and electronic architecture of the vehicle. Show less

    • Member of a Formula Student Germany Team
      • Apr 2014 - Feb 2015

      Development of the frontal spring-damper system of the vehicle - Materials determination - Design and analysis of the system - Stress simulations Development of the frontal spring-damper system of the vehicle - Materials determination - Design and analysis of the system - Stress simulations

Education

  • Centro Universitário FEI
    Bachelor's degree, Mechanical Engineering - Automotive Emphasis
    2012 - 2018
  • FIA Business School
    Master of Business Administration - MBA, Business Management
    2021 - 2022
  • Technische Universität Ilmenau
    Automotive Engineering - Exchange Program
    2014 - 2015
  • Colégio Etapa
    2009 - 2011

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