Rodney Blaukat

Vice President, Sales and Marketing at 121 Media, LLC
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Location
US
Languages
  • English -

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5.0

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Matthew Hinman

It was indeed a privilege working with Rodney, as he always brought a fresh "out of the box" perspective to each project or potential problem. His leadership style was always clear and direct, yet never harsh or overbearing. Rodney adds a little humor to situations that otherwise may have seemed bleak to those who may be overwhelmed by them. He also possesses a great deal of knowledge in digital marketing, which was made evident during his tenure with ACM. I strongly recommend Rodney for any corporate-level leadership.

Sandi Hirth

In the 7 years I have worked with Rodney, I have learned that he is a very hard working, conscientious, and highly skilled online manager with the ability to adapt to ever-changing business circumstances. He consistently makes the extra effort to ensure projects are completed on time. Furthermore, he regularly assumes responsibility for key projects and sees them to completion. If you are looking for an exceptionally talented self-starter to join your team, I highly recommend Rodney for the position.

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Credentials

  • Process Server
    State of Texas
    May, 2016
    - Sep, 2024
  • Commission Security Officer - Level 3
    State of Texas
    May, 2016
    - Sep, 2024
  • Personal Protection Officer - Level 4
    State of Texas
    May, 2016
    - Sep, 2024

Experience

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Vice President, Sales and Marketing
      • Feb 2022 - Present
    • CEO
      • Jan 2011 - Present

      I don't think you will find another firm like ours. We are blue jeans, cowboy boots and pullovers. In a time when consultants are seen as having the "newest and shiniest toy" our approach is just the opposite. Our team will sit down with not only the decision makers but also the folks in the field getting their hands dirty. Most solutions are staring us in the face; we just don't look hard enough. We believe that at the end of the day, it's not rocket science. The Blaukat Group specializes in working with smaller media groups and businesses to help improve website traffic and workflow efficiencies. Using the Rocket Science Made Easy approach we help you “get back to the basics” by looking at your markets and customers to determine what products, services or procedures need to be refined or reworked. With over 25 years of experience and proven methods we can help you get to the next level. Show less

    • Real Estate
    • 1 - 100 Employee
    • Realtor
      • Dec 2019 - Present
    • United Kingdom
    • Health, Wellness & Fitness
    • Rocket Science Made Easy
      • May 2013 - Present

      Are you ready to simplify your life? In the pages of this enlightening new book, Author Rodney A. Blaukat, describes how people tend to overlook the obvious. It’s not rocket science. It’s “Rocket Science Made Easy.” “What I hope this book will be is an ‘ah-hah’ moment for you on how we can improve our businesses, churches, organizations and lives,” Blaukat said. “I do hope we can explore together a few ideas of how we can make the complicated a little more simple. “I’ve done a lot of training over the past several years and a phrase that will inevitably come up in all the places I go is: ‘It’s not rocket science,’ to which I reply, ‘Then why aren’t you doing it?’” The book is sure to be a runaway success due to its upbeat, nice-guy tone and the thirst for businesses, churches and organizations to be successful by keeping it simple. Blaukat has put together a series of short stories that you’ll enjoy reading. With topics like “The Orange Cone,” “It’s Chicken Sandwiches,” “Truman and Max,” “Pennies in the Pop Machine” and “Thunder But No Lightning,” you will be sure to enjoy this lighthearted and humorous look on life. “My hope is that when you are finished reading this book,” Blaukat said, “you can use the stories in your business, church, organization, family and life to make our journey a little easier and a little less stressful. Show less

    • United States
    • Internet Publishing
    • 1 - 100 Employee
    • Regional Sales Manager
      • Feb 2020 - Jan 2022

      Rodney works with Newspaper Partners throughout the country to grow their online, mobile, and print news media business. The TownNews.com team provides incredibly solid solutions and service. Market TownNews.com online products and services. Help clients to grow their online news content, audience, and online revenue streams. Rodney works with Newspaper Partners throughout the country to grow their online, mobile, and print news media business. The TownNews.com team provides incredibly solid solutions and service. Market TownNews.com online products and services. Help clients to grow their online news content, audience, and online revenue streams.

    • Real Estate
    • 1 - 100 Employee
    • Buyers Agent
      • 2014 - Feb 2020

      I am an Agent for The Mary Ann Kellam Group with Keller Williams Realty Frisco Stars. The group has more than 30 years experience in the North Texas market and has been a consistent leader in sales transactions. I primarily concentrate on Frisco, TX and the surrounding cities including Plano, Allen, Frisco, McKinney and Prosper. The Mary Ann Kellam Group uses a combination of market knowledge, marketing strategy and the latest technology to create the strategic advantage their clients experience in real estate transactions. As you may know from my book Rocket Science Made Easy I am a huge believer in customer service. In fact, the last chapter is called "Little Things That Make A Big Difference". Mary Ann and her team are living proof of that phrase. Countless small things the team does it what truly made the difference. Show less

    • Director of Online Operations
      • Apr 2009 - Feb 2013

      Manage online media operation including 50+ websites in 9 states Develop and maintain relationships with 3rd party content providers Grew online traffic 26=5% year over year on newspaper/media websites Develop training for staff development of online initiatives Implemented Google Analytics allowing newspapers to view online metrics Drive Social Media development for media websites Manage online media operation including 50+ websites in 9 states Develop and maintain relationships with 3rd party content providers Grew online traffic 26=5% year over year on newspaper/media websites Develop training for staff development of online initiatives Implemented Google Analytics allowing newspapers to view online metrics Drive Social Media development for media websites

    • United States
    • Media Production
    • 500 - 600 Employee
    • Internet Project Manager, Internet Division
      • Sep 2005 - Apr 2009

      Oversee and direct the operations of the Internet Products Group Our team works in a support role/liaison with the papers and website vendor Oversee and direct the operations/marketing of the Specialty Publications Division Develop new marketing ideas and promotions for revenue growth with the properties Travel to existing locations to work with publishers/ad managers for revenue products Roll out new online initiatives for existing properties Oversee and direct the operations of the Internet Products Group Our team works in a support role/liaison with the papers and website vendor Oversee and direct the operations/marketing of the Specialty Publications Division Develop new marketing ideas and promotions for revenue growth with the properties Travel to existing locations to work with publishers/ad managers for revenue products Roll out new online initiatives for existing properties

    • Hospitals and Health Care
    • 1 - 100 Employee
    • Business Development. Health First
      • Feb 2002 - Aug 2005

      Managed accounts for hospital PHO and developed new relationships with business owners and insurance brokers to market HealthFirst in their insurance plans. Managed accounts for hospital PHO and developed new relationships with business owners and insurance brokers to market HealthFirst in their insurance plans.

    • United States
    • Computer and Network Security
    • President/CEO
      • Jan 2000 - Jan 2002

      Website Design and Hosting Company Built business from start-up to 350+ customers Managed successful start-up including securing equity and debt financing Responsible for sales, marketing and operation of the company Worked with many large organizations with their web design needs. Website Design and Hosting Company Built business from start-up to 350+ customers Managed successful start-up including securing equity and debt financing Responsible for sales, marketing and operation of the company Worked with many large organizations with their web design needs.

    • United Kingdom
    • Information Services
    • VP-Operations/Marketing
      • Jan 1996 - Jan 2000

      Internet Service Provider operating in 3 states Built business from start-up to 2,500+ customers Responsible for overall operation and sales growth for the company Launched expansion program to open service in 3 new geographic areas Maintained all advertising and promotional material Internet Service Provider operating in 3 states Built business from start-up to 2,500+ customers Responsible for overall operation and sales growth for the company Launched expansion program to open service in 3 new geographic areas Maintained all advertising and promotional material

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Investment Broker
      • Jan 1994 - Jan 1996

      Operated a 3rd party brokerage firm in bank lobby Maintained a full service brokerage office Sold stocks, bonds, mutual funds, etc. Held securities license Series 7, 63 & 6 Operated a 3rd party brokerage firm in bank lobby Maintained a full service brokerage office Sold stocks, bonds, mutual funds, etc. Held securities license Series 7, 63 & 6

Education

  • Ozark Christian College
    1983 - 1990

Community

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