Rocío Lorena Lara Pancorvo
Social Media Strategist at Humans Perú- Claim this Profile
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Bio
Experience
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Humans Perú
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Peru
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Advertising Services
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1 - 100 Employee
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Social Media Strategist
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Mar 2021 - Present
Accounts: BanBif, Mifarma, Certus, Bitel, Cassinelli and the Peruvian Association of Blood Donors Accounts: BanBif, Mifarma, Certus, Bitel, Cassinelli and the Peruvian Association of Blood Donors
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Consulting Agency
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Lima, Peru
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Communications Consultant
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Oct 2019 - Present
Digital Marketing Consultant for small businesses and professionals. Strategic Planning • Social Media • SEO / SEM • E-commerce • Digital Analytics • Branding and Communication • Digital Transformation • Creative Advertising Digital Marketing Consultant for small businesses and professionals. Strategic Planning • Social Media • SEO / SEM • E-commerce • Digital Analytics • Branding and Communication • Digital Transformation • Creative Advertising
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Contraloría General de la República del Perú
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Peru
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Government Administration
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700 & Above Employee
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Communicator
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May 2019 - Sep 2019
Freelance Communicator of the Citizen Participation Commission (CPC) at Contraloría General de la República del Perú (Supreme Audit Institution in Peru) for the Latin American and Caribbean Organization of Supreme Audit Institutions (OLACEFS) Freelance Communicator of the Citizen Participation Commission (CPC) at Contraloría General de la República del Perú (Supreme Audit Institution in Peru) for the Latin American and Caribbean Organization of Supreme Audit Institutions (OLACEFS)
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DMENTES DIGITALES
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Peru
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Advertising Services
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1 - 100 Employee
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Digital Planner
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Oct 2016 - May 2019
Strategic Planning in integrated campaigns, digital media implementation and the supervision of the social media team. Brands: Come en Casa, Lab Nutrition, Sarcletti, Philomena, CISSAC Real State, La P'tite France y MAD Fashion School. Strategic Planning in integrated campaigns, digital media implementation and the supervision of the social media team. Brands: Come en Casa, Lab Nutrition, Sarcletti, Philomena, CISSAC Real State, La P'tite France y MAD Fashion School.
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NEXTPERIENCE
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Chile
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Advertising Services
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1 - 100 Employee
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Apr 2015 - Oct 2016
- Supervised the management of the Social Media team.- Created qualitative and quantitative reports on management and benchmark.- Made the creative and strategic planning of digital campaigns and social networking content.- Increased my team's skills and capabilities.- Actively contributed in strategic planning for new business and accounts.I have worked with brands such as Motorola, PUMA, Kia, Visanet, Corredores de Seguros Falabella (Insurance Brokers), Prosegur Alarms, La Roche-Posay, Mitsui, Crosland Pulsar, LimAutos, Vistasalud, Geely, Great Wall Haval, Isuzu, Human Growth, etc. Show less
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Sep 2014 - Apr 2015
I managed digital communities, developed content for social media, made analytical reports, optimized processes and formats for the area.Accounts: Motorola, PUMA, Limautos, La Roche-Posay, Inmobiliaria V & V, Mitsui, Jungle Experiences, etc.
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Nexxo
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Miraflores, Lima. Perú
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Social Media Assistant
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Jul 2013 - Jul 2014
Nexxo, DRIZZLE Group Community Manager, Content Creator, Assistant Account, events coverage, digital strategy and graphic design for web and social media. Accounts: TUC, Phantom Music Store, Dupree Peru (Sales by catalog), Pura Calle Festival (Vania Masias), Joaquin Sabina, D1, Colors / Megashow Peru, T4F (Events & Concerts) Nexxo, DRIZZLE Group Community Manager, Content Creator, Assistant Account, events coverage, digital strategy and graphic design for web and social media. Accounts: TUC, Phantom Music Store, Dupree Peru (Sales by catalog), Pura Calle Festival (Vania Masias), Joaquin Sabina, D1, Colors / Megashow Peru, T4F (Events & Concerts)
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Pontificia Universidad Católica del Perú
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Peru
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Higher Education
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700 & Above Employee
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Communication Assistant
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Mar 2012 - Mar 2013
I worked at the Internal Services Office for the School of Communications Arts and Sciences. I attended students and teachers. I managed the equipment loans and the school's spaces. I worked at the Internal Services Office for the School of Communications Arts and Sciences. I attended students and teachers. I managed the equipment loans and the school's spaces.
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Education
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EAE Business School
Master's Degree in Online Marketing and Ecommerce, Digital Marketing, Social Media, Project Management, Big Data & Analytics -
Brother Lima - Creative School
Course on Planning and Strategic Creativity, Advertising -
Pontifical Catholic University of Peru
Bachelor Degree in Communications, Advertising