Rocío Lorena Lara Pancorvo

Social Media Strategist at Humans Perú
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Contact Information
us****@****om
(386) 825-5501
Location
San Miguel, Lima, Peru, PE

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Experience

    • Peru
    • Advertising Services
    • 1 - 100 Employee
    • Social Media Strategist
      • Mar 2021 - Present

      Accounts: BanBif, Mifarma, Certus, Bitel, Cassinelli and the Peruvian Association of Blood Donors Accounts: BanBif, Mifarma, Certus, Bitel, Cassinelli and the Peruvian Association of Blood Donors

    • Communications Consultant
      • Oct 2019 - Present

      Digital Marketing Consultant for small businesses and professionals. Strategic Planning • Social Media • SEO / SEM • E-commerce • Digital Analytics • Branding and Communication • Digital Transformation • Creative Advertising Digital Marketing Consultant for small businesses and professionals. Strategic Planning • Social Media • SEO / SEM • E-commerce • Digital Analytics • Branding and Communication • Digital Transformation • Creative Advertising

    • Peru
    • Government Administration
    • 700 & Above Employee
    • Communicator
      • May 2019 - Sep 2019

      Freelance Communicator of the Citizen Participation Commission (CPC) at Contraloría General de la República del Perú (Supreme Audit Institution in Peru) for the Latin American and Caribbean Organization of Supreme Audit Institutions (OLACEFS) Freelance Communicator of the Citizen Participation Commission (CPC) at Contraloría General de la República del Perú (Supreme Audit Institution in Peru) for the Latin American and Caribbean Organization of Supreme Audit Institutions (OLACEFS)

    • Peru
    • Advertising Services
    • 1 - 100 Employee
    • Digital Planner
      • Oct 2016 - May 2019

      Strategic Planning in integrated campaigns, digital media implementation and the supervision of the social media team. Brands: Come en Casa, Lab Nutrition, Sarcletti, Philomena, CISSAC Real State, La P'tite France y MAD Fashion School. Strategic Planning in integrated campaigns, digital media implementation and the supervision of the social media team. Brands: Come en Casa, Lab Nutrition, Sarcletti, Philomena, CISSAC Real State, La P'tite France y MAD Fashion School.

    • Chile
    • Advertising Services
    • 1 - 100 Employee
      • Apr 2015 - Oct 2016

      - Supervised the management of the Social Media team.- Created qualitative and quantitative reports on management and benchmark.- Made the creative and strategic planning of digital campaigns and social networking content.- Increased my team's skills and capabilities.- Actively contributed in strategic planning for new business and accounts.I have worked with brands such as Motorola, PUMA, Kia, Visanet, Corredores de Seguros Falabella (Insurance Brokers), Prosegur Alarms, La Roche-Posay, Mitsui, Crosland Pulsar, LimAutos, Vistasalud, Geely, Great Wall Haval, Isuzu, Human Growth, etc. Show less

      • Sep 2014 - Apr 2015

      I managed digital communities, developed content for social media, made analytical reports, optimized processes and formats for the area.Accounts: Motorola, PUMA, Limautos, La Roche-Posay, Inmobiliaria V & V, Mitsui, Jungle Experiences, etc.

  • Nexxo
    • Miraflores, Lima. Perú
    • Social Media Assistant
      • Jul 2013 - Jul 2014

      Nexxo, DRIZZLE Group Community Manager, Content Creator, Assistant Account, events coverage, digital strategy and graphic design for web and social media. Accounts: TUC, Phantom Music Store, Dupree Peru (Sales by catalog), Pura Calle Festival (Vania Masias), Joaquin Sabina, D1, Colors / Megashow Peru, T4F (Events & Concerts) Nexxo, DRIZZLE Group Community Manager, Content Creator, Assistant Account, events coverage, digital strategy and graphic design for web and social media. Accounts: TUC, Phantom Music Store, Dupree Peru (Sales by catalog), Pura Calle Festival (Vania Masias), Joaquin Sabina, D1, Colors / Megashow Peru, T4F (Events & Concerts)

    • Peru
    • Higher Education
    • 700 & Above Employee
    • Communication Assistant
      • Mar 2012 - Mar 2013

      I worked at the Internal Services Office for the School of Communications Arts and Sciences. I attended students and teachers. I managed the equipment loans and the school's spaces. I worked at the Internal Services Office for the School of Communications Arts and Sciences. I attended students and teachers. I managed the equipment loans and the school's spaces.

Education

  • EAE Business School
    Master's Degree in Online Marketing and Ecommerce, Digital Marketing, Social Media, Project Management, Big Data & Analytics
    2019 - 2020
  • Brother Lima - Creative School
    Course on Planning and Strategic Creativity, Advertising
    2017 - 2017
  • Pontifical Catholic University of Peru
    Bachelor Degree in Communications, Advertising
    2009 - 2014

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