Rocky Gifford

Regional Sales Director at Sonic Healthcare USA
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Contact Information
us****@****om
(386) 825-5501
Location
Bradenton, Florida, United States, US

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Experience

    • United States
    • Hospitals and Health Care
    • 300 - 400 Employee
    • Regional Sales Director
      • Mar 2018 - Present

      2x President's Clubs Winner ● Responsible for the Dermatology, OB/GYN, Gastroenterology, Urology, PCPs, and Plastic Surgeon sales personnel, revenue attainment, and sales budgets: Each segment has its own set of products, target customers, and sales cycles. Therefore, my sales team must be trained and equipped with the necessary knowledge and skills to sell effectively in each market segment. ● Maintain a base book of business while also expanding the customer base through… Show more 2x President's Clubs Winner ● Responsible for the Dermatology, OB/GYN, Gastroenterology, Urology, PCPs, and Plastic Surgeon sales personnel, revenue attainment, and sales budgets: Each segment has its own set of products, target customers, and sales cycles. Therefore, my sales team must be trained and equipped with the necessary knowledge and skills to sell effectively in each market segment. ● Maintain a base book of business while also expanding the customer base through new business development: As a sales leader, I must maintain customer satisfaction by ensuring my team is building strong relationships, understanding client needs, and providing tailored solutions. In addition, my team focuses on acquiring new customers through effective lead generation, prospecting, and marketing initiatives. ● Manage and develop a team of territory representatives: Managing and developing a team of territory representatives is crucial to the sales manager's role. The team must be trained, motivated, and equipped with the necessary resources to achieve their sales targets. As a sales leader, I must ensure that each team member understands their responsibilities, sales quotas, and performance metrics. ● Establish individual sales strategies for each territory rep that supports company quotas: In my role, I work closely with each territory representative to understand the local market dynamics, customer preferences, and competition. Based on this information, I assist each territory representative with a plan that maximizes revenue generation while meeting the company's quotas. ● Work closely with operations, IT, marketing, and finance to strategically generate new business and increase margins: I work closely with other departments, such as operations, IT, marketing, and finance, to achieve the company's overall goals. Operations must be aligned with the sales team to ensure the timely delivery of products and services. Show less

    • United States
    • Hospitals and Health Care
    • 100 - 200 Employee
    • District Sales Manager
      • 2017 - 2018

      Texas, Oklahoma, Lousiana, New Mexico ● Responsible for the dermatology sales personnel, dermatology revenue attainment and sales budgets for Aurora Diagnostics, South Texas Dermatopathology ● Maintained a base book of business while also expanding customer base through new business development ● Managed and developed territory representatives covering San Antonio, Austin, Houston and Dallas/Ft. Worth

    • National Sales Mentor
      • Jan 2017 - May 2017

      Nationwide ● Responsible for training and coaching best practices to all new hires ● Provide feedback to management on strengths and areas-of-opportunity on new hires

    • Territory Sales Representative - Southwest Florida
      • May 2015 - May 2017

      Naples, Florida Area ● Maintained a base book of business of $2M ● Cultivated and maintained favorable contact with potential new and significant accounts of the organization in Southwest Florida ● Communicated directly with new and existing customers or clients to help grow base of business through up-selling, new lead generation, referrals, and by explaining features and merits of products or services offered ● Answered all questions concerning a product or service, with appropriate coordination of… Show more ● Maintained a base book of business of $2M ● Cultivated and maintained favorable contact with potential new and significant accounts of the organization in Southwest Florida ● Communicated directly with new and existing customers or clients to help grow base of business through up-selling, new lead generation, referrals, and by explaining features and merits of products or services offered ● Answered all questions concerning a product or service, with appropriate coordination of sales negotiations where required

    • United States
    • Information Services
    • 700 & Above Employee
    • Director of Business Development SMB California
      • Jan 2014 - Apr 2015

      I work with non-client CIOs and IT Leaders that represent small to midsize businesses (SMB) that generate up to $750M in annual revenues. These businesses come from multiple industry verticals throughout California. My role is to provide non-clients with appropriate resources to best determine the value Gartner can provide both them and their organization. By utilizing Gartner, they are able to cut down on time and mitigate risks on major IT projects. Gartner also ensures best pricing… Show more I work with non-client CIOs and IT Leaders that represent small to midsize businesses (SMB) that generate up to $750M in annual revenues. These businesses come from multiple industry verticals throughout California. My role is to provide non-clients with appropriate resources to best determine the value Gartner can provide both them and their organization. By utilizing Gartner, they are able to cut down on time and mitigate risks on major IT projects. Gartner also ensures best pricing and terms and conditions on major hardware, software, and telecom purchases through 1 on 1 analyst reviews. If your organization is headquartered in California, please feel free to reach out for more information.

    • Account Executive
      • 2012 - Jan 2014

      Ft. Myers Gartner, Inc. (NYSE: IT) is the world’s leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, we are the indispensable partner to 60,000 clients in 10,000 distinct organizations. Through the… Show more Gartner, Inc. (NYSE: IT) is the world’s leading information technology research and advisory company. We deliver the technology-related insight necessary for our clients to make the right decisions, every day. From CIOs and senior IT leaders in corporations and government agencies, to business leaders in high-tech and telecom enterprises and professional services firms, to technology investors, we are the indispensable partner to 60,000 clients in 10,000 distinct organizations. Through the resources of Gartner Research, Gartner Executive Programs, Gartner Consulting and Gartner Events, we work with every client to research, analyze and interpret the business of IT within the context of their individual role. Founded in 1979, Gartner is headquartered in Stamford, Connecticut, U.S.A., and has 4,000 associates, including 1,200 research analysts and consultants in 80 countries.I.T Specialties Establishing business relationships with C-level executives of small and medium size businesses to deliver the technology-related insight necessary for them to make the right decisions every day.Create relationships with companies for consistent collaboration with Gartner. Provide a roadmap for advice, counsel & validation that delivers a deep understanding of the needs of SMB's and their IT initiatives.

    • Switzerland
    • Banking
    • 700 & Above Employee
    • Business Analyst
      • May 2012 - Dec 2012

      • Completed account reviews by following strict anti-money laundering polices to ensure all requirements were met. • Balanced work load by ensuring assigned accounts were completed correctly and in a timely manner • Identified accounts that required work from team members and completed them • Assisted in closure project in order to eliminate inactive accounts and unauthorized trades • Trained new team members on procedures to ensure they are up to speed

Education

  • Florida Southern College
    Bachelor of Science (B.S.), Marketing/Marketing Management

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