Rochelle Reynosa

Co Executive Director at Capitol Creative Alliance
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Contact Information
Location
Sacramento, California, United States, US
Languages
  • English Native or bilingual proficiency
  • Spanish Limited working proficiency
  • Mandarin Elementary proficiency

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Mara Lileas

Rochelle is an amazing human with many different talents and strengths. She has keen sense fore beauty and that shows in all of her projects from website design to jewelry design. She has empathy for all walks of life and this shows in her ability to connect from her user experience projects to her yoga classes. She is both easy going and inspiring to work alongside of. She is punctual, honest and authentic. Any company is lucky to have her.

Angelo Lo Presti

Rochelle is a driven, motivated and professional UX Designer. I had the pleasure to be her mentor for many months and it was so interesting to see such a passionate and creative designer. Rochelle likes to challenge herself and to produce quality work in timely manners. I highly recommend her because of her ability to take directions, desire to learn and willingness to deliver beautiful work. All those features, as well as her lovable personality, make Rochelle an invaluable asset for any design studio.

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Credentials

  • Yoga Instructor Certification - Level I
    Yoga To The People
    Dec, 2013
    - Sep, 2024
  • Pre-Natal Yoga Instructor Level 1
    -

Experience

    • United States
    • Design Services
    • 1 - 100 Employee
    • Co Executive Director
      • Aug 2021 - Present

      Support and champion the diversity of the creative economy in the region as CCA’s co-lead; with the goal of empowering creatives to achieve their dreams of health, wellness, independence, and community inclusion through the support and advocacy of passionate and motivated colleagues, volunteers, staff, and partnerships. Influencing and supporting the existing programming to authentically serve these creative individuals in all aspects of development and wellness as encouraged and outlined in their individual career and skills development paths. Show less

    • United States
    • Design
    • Workshop & Event Programmer
      • Jan 2020 - Present

      I am apart of the mighty volunteer team of Roseville UX and co-lead events and workshops. RVUX runs monthly events covering all topics under user experience. We have grown rapidly in the past year and are over 230 members on Meetup including an active group of over 50 members in our Slack channel. As the Workshop and Event Programmer, I connect with potential presenters for our monthly Meetups. I moderate and facilitate the remote sessions, welcoming attendees, introducing speakers, responding to questions, and make other announcements pertaining to our group. It's exciting to be apart of such a knowledge-thirsty and diverse group spanning multiple cities and counties. As a team, we want to connect with local business owners in both Placer and Sacramento counties. Check us out on LinkedIn! Show less

    • United States
    • Higher Education
    • 300 - 400 Employee
    • User Experience Specialist
      • May 2019 - Feb 2021

      Work closely with a variety of stakeholders to implement technology projects that address the needs and diverse perspectives of our users. Develop personas and usage scenarios for a variety of enterprise applications, always keeping the needs of the user top of mind. Conduct usability testing and review results for actionable insights that can be applied across a variety of applications. Illustrate original design ideas for digital products using storyboards, user process flows, sitemaps, wireframes, mock-ups, and prototypes through collaboration with internal and external partners. Participate and conduct research activities, focus groups, user testing, to inform technology innovation and prototype development for the Student Centered Design Lab. Under the guidance of the Chancellor’s Office and its research priorities and strategies, the Student Centered Design Lab will conduct primary research to gather student input. Student research will use an adaptable approach, ensuring responsiveness to changes in education policy, financial aid reform, and the economy. To optimize accessibility and ensure diverse representation, the Student Centered Design Lab will employ multiple options for reaching students, including focus groups, virtual technology and other tech-enabled supports. Show less

    • User Experience Design Specialist
      • May 2019 - Feb 2021

    • Real Estate
    • 1 - 100 Employee
    • Graphic Designer / Web Developer
      • Aug 2000 - May 2019

      Work closely with various clients (individuals and small companies) as Project Manager to both develop detailed documentation with clear project deliverables and timelines, and lead Graphic Designer to develop solid design deliverables incorporating company look and feel, branding experience, and messaging. Clients and projects include but are not limited to the following: Boutique Fashion look-book design / layout, Shopify site updates/management - Belkazan. Los Angeles, CA Online shop updates and asset management and modification - Paavani Ayurveda - Nevada City, CA Package / label design - Goldirocks.co - Nevada City, CA Web design/development - American History Workshop - Brooklyn, CA Freelance photography- seasonal assignments - Folsom Telegraph - Folsom, CA Album Cover Art, band photos, brand ID design -Echocell - Los Angeles, CA Inventory brochure design -Axion Shoes - El Segundo, CA Take-out menu design - Ikeda’s -Auburn, CA Show less

    • United States
    • Education Administration Programs
    • 1 - 100 Employee
    • Contract Graphic Designer
      • Dec 2017 - Aug 2018

      Support the development of the Bookworms curriculum, create graphic assets from the Bookworms graphic catalogue based on an established and formalized graphics style guide. Work with both development and product design teams to troubleshoot and/or adjust file deliveries as needed for optimum print/web generation.

    • Digital Asset Manager
      • Dec 2017 - Feb 2018

      Support continued progress in the existing English Language Arts curriculum being developed by Open Up Resources in conjunction with the Louisiana Department of Education. Provide presentation and graphic cataloguing and inventory used in the Louisiana Department of Education Grades 6-8 Middle School curriculum.

    • United States
    • Wellness and Fitness Services
    • Vinyasa Yoga Instructor
      • Mar 2017 - Oct 2017

      Teaching several styles of yoga classes for various levels of practitioners within the local community. Classes vary between 60, 75, and 90 minutes in length. Set-up and prepare studio space, greet and sign-in students upon arrival, and perform basic studio clean-up tasks. Familiarity with MindBody web application for signing in and creating new student accounts. Teaching several styles of yoga classes for various levels of practitioners within the local community. Classes vary between 60, 75, and 90 minutes in length. Set-up and prepare studio space, greet and sign-in students upon arrival, and perform basic studio clean-up tasks. Familiarity with MindBody web application for signing in and creating new student accounts.

    • United States
    • Software Development
    • 700 & Above Employee
    • Freelance QA Reviewer
      • Aug 2016 - Dec 2016

      Test current implementation of new corporate site for visual and functional consistency with the original corporate site (datadoghq.com). Report and notate any deviations as discovered to the development team. Test current implementation of new corporate site for visual and functional consistency with the original corporate site (datadoghq.com). Report and notate any deviations as discovered to the development team.

    • United States
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Certified Yoga Instructor
      • Dec 2013 - Dec 2016

      Lead donation-based community Power Vinyasa yoga classes, manage classroom/studio space for classes sizes up to 68 students. Lead donation-based community Power Vinyasa yoga classes, manage classroom/studio space for classes sizes up to 68 students.

    • Festival Section Manager
      • Jun 2014 - Jul 2016

      Manage on-site yoga venue at the various 4-day yoga festivals during tour season (June-August). Serve as the liaison between presenters and on-site staff, manage a small staff of volunteers. In addition, act as the point person for anything related to the guest experience in the assigned space. Manage venues with capacity up to 600 yogis.

    • Web Assistant Intern
      • Feb 2014 - Dec 2014

      Customize HTML email templates for Teacher & Studio Partners. Provide "email support" to the individual teachers and or yoga studios and the various email programs used among them (MailChimp, ConstantContact, NamasteLight, etc).

    • Teacher
      • Aug 2014 - Apr 2016

      Lead and also assist parent-child Waldorf-inspired, outdoor curriculum for children ages 15mo.-2+yrs. Manage and implement the structured 'rhythm' of the class providing a safe and playful environment. Lead playtime, snack time, seasonal songs and mini-nature walks allotted for the duration of the class. Classes take place at various locations within Prospect Park, Brooklyn, NY and Central Park, Manhattan, NY. Lead and also assist parent-child Waldorf-inspired, outdoor curriculum for children ages 15mo.-2+yrs. Manage and implement the structured 'rhythm' of the class providing a safe and playful environment. Lead playtime, snack time, seasonal songs and mini-nature walks allotted for the duration of the class. Classes take place at various locations within Prospect Park, Brooklyn, NY and Central Park, Manhattan, NY.

    • Web Engineer
      • Feb 2007 - Sep 2015

      Independent Contractor, implement desktop and mobile sites via CSS/HTML/JS/Jquery/ Bootstrap/ColdFusion directed at wineries and wine retailers of all sizes. Transform provided design files into semantic markup and dynamic web sites. Manage, coordinate, and track multiple projects independently. Work closely with Project Managers and other members of the Development Team to both develop detailed specification documents with clear project deliverables and timelines, and to ensure timely completion of deliverables. Attend project kickoff meetings, take ownership of daily project needs and communications. Communicate project status with managers and clients. Show less

    • United States
    • Non-profit Organizations
    • 200 - 300 Employee
    • Weekend ESOL Teacher
      • Aug 2014 - Jun 2015

      Weekend teacher for the Adult Literacy program. Create and facilitate bi-weekly lesson plans, exams, and assessment calendar. Attend on-going professional development seminars and workshops. Weekend teacher for the Adult Literacy program. Create and facilitate bi-weekly lesson plans, exams, and assessment calendar. Attend on-going professional development seminars and workshops.

    • Robotics Mentor
      • Aug 2014 - Mar 2015

      Travel to participating schools (Manhattan and Brooklyn) to facilitate and implement after-school (K-2) Pre-Robotics curriculum and activities building robots and other structures from Legos. Travel to participating schools (Manhattan and Brooklyn) to facilitate and implement after-school (K-2) Pre-Robotics curriculum and activities building robots and other structures from Legos.

    • Business Consulting and Services
    • 1 - 100 Employee
    • Freelance Web Producer
      • May 2014 - Aug 2014

      Working with the Global Digital Marketing team to update global and regional web-site content using HTML / CSS / Adobe CQ. Working with the Global Digital Marketing team to update global and regional web-site content using HTML / CSS / Adobe CQ.

    • International EFL Tutor
      • Feb 2008 - Sep 2008

      Online English language tutor on custom e-learning system. Prepare/facilitate e-lessons for all proficiency levels (Beginner, Pre-intermediate, Intermediate, Upper-intermediate, and Advanced). Create Power Point lessons focusing on grammar, pronunciation, and the 4-skills (reading comprehension, listening, writing and speaking). Online English language tutor on custom e-learning system. Prepare/facilitate e-lessons for all proficiency levels (Beginner, Pre-intermediate, Intermediate, Upper-intermediate, and Advanced). Create Power Point lessons focusing on grammar, pronunciation, and the 4-skills (reading comprehension, listening, writing and speaking).

    • EFL Instructor (Grad Student Intern)
      • Jan 2007 - Mar 2007

      Int'l English Teacher planning and conducting multiple classes at the low intermediate and high intermediate proficiency levels, 4 skills/task-based learning objectives, student-centered methodology, tri-weekly lesson plans, on-going and final student assessment. Monthly classroom supervisions with TESOL trainer/supervisor. prepare weekly student assessments and evaluations. Int'l English Teacher planning and conducting multiple classes at the low intermediate and high intermediate proficiency levels, 4 skills/task-based learning objectives, student-centered methodology, tri-weekly lesson plans, on-going and final student assessment. Monthly classroom supervisions with TESOL trainer/supervisor. prepare weekly student assessments and evaluations.

    • United States
    • Newspaper Publishing
    • 1 - 100 Employee
    • Special Publications Creative Director
      • Jul 2005 - Aug 2006

      Design and layout of supplemental publications for local newspaper. Art direction, quality control, editing and proofing of newsprint and gloss publications. Organize, coordinate and meet specific deadlines for each publication, delegate work with in-house production team. Design and layout of supplemental publications for local newspaper. Art direction, quality control, editing and proofing of newsprint and gloss publications. Organize, coordinate and meet specific deadlines for each publication, delegate work with in-house production team.

    • United States
    • EFL Preschool Teacher
      • Jan 2004 - Dec 2004

      Head English teacher in a class of up to 21 students, ages ranging from 2-7 years. Plan and prepare three lesson plans per day which include phonics, basic vocabulary, social skills and self-esteem concepts. Organize and coordinate weekly themes, prepare weekly student evaluations, participate in weekly teacher meetings. Teach and facilitate bi-weekly night classes for elementary students and private tutoring. Head English teacher in a class of up to 21 students, ages ranging from 2-7 years. Plan and prepare three lesson plans per day which include phonics, basic vocabulary, social skills and self-esteem concepts. Organize and coordinate weekly themes, prepare weekly student evaluations, participate in weekly teacher meetings. Teach and facilitate bi-weekly night classes for elementary students and private tutoring.

    • United States
    • Printing Services
    • Mac Operator Pre-Press
      • Aug 2001 - Jan 2002

      Pre-press Dept., preflight incoming files/artwork, RIP/trap/output, ready files for proofing and plating, CTP workflow- Sytex/Creo Trendsetter systems. Pre-press Dept., preflight incoming files/artwork, RIP/trap/output, ready files for proofing and plating, CTP workflow- Sytex/Creo Trendsetter systems.

Education

  • School for International Training
    Mast of Arts in Teaching-ESOL, ESOL Teaching / ESL / Applied Linguistics
    2006 - 2007
  • Springboard
    Certification in UX Design, User Experience, Design, Research
    2018 - 2019
  • Cal Poly San Luis Obispo
    Bachelor's degree, Graphic Communications
    1997 - 1999
  • Sierra College
    Associate's degree, Liberal Arts and Sciences/Liberal Studies
    1994 - 1996

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