Rochelle Guillou

Content Strategy Lead at XMTP Labs
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Contact Information
us****@****om
(386) 825-5501
Languages
  • English Native or bilingual proficiency
  • French Native or bilingual proficiency
  • Spanish Professional working proficiency

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5.0

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Katherine Matcovich

Rochelle is one of the most driven and capable people I have ever worked with. From day 1 at Flipside, it was clear that she was single handedly juggling all of the many major marketing initiatives and executing flawlessly. She not only has an instinctive grasp on creating interesting and high impact content, but she also was very adept at forming partnerships and relationships to exponentially grow Flipside’s brand and name recognition. No matter the challenge or new initiative thrown at her, she always is willing to break down the ambiguity and move forward rapidly, a crucial skill in an industry as fast-paced as crypto. I would highly recommend her in any role, as her intelligence and ability to drive action make her an invaluable part of any team.

LinkedIn User

Rochelle is easy to work with, friendly and professional. She knows how to make the world of cryptocurrency accessible to those on the outside, and has opened my eyes to why I should care about Ethereum, decentralized finance, stablecoins and the rest.

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Credentials

  • Advanced TEFL (Teaching English as a Second Language)
    University of Buenos Aires
  • International Baccalaureate Diploma
    The International Baccalaureate
  • Lifeguarding and Waterfront Skills/ First Aid/ CPR/ AED
    American Red Cross

Experience

    • United States
    • Software Development
    • 1 - 100 Employee
    • Content Strategy Lead
      • Mar 2023 - Present

    • United States
    • Data Infrastructure and Analytics
    • 1 - 100 Employee
    • Marketing Manager
      • May 2022 - Apr 2023

    • Content Strategist
      • Jan 2021 - May 2022

    • Market Analyst
      • Jan 2020 - Jan 2021

      - Produced case studies, white-papers, blog posts, and daily newsletter, exploring blockchain projects and digital assets using on-chain data. - Built & maintained partnerships with new media partners to expand distribution, and grew our newsletter from 2K to 18K subscribers. - Developed high-signaling content to generate leads and fill the sales pipeline - Managed editorial calendar and external contributors to meet consistent deadlines

    • United States
    • Software Development
    • 1 - 100 Employee
    • Community Marketing Manager
      • Sep 2018 - Jan 2020

      Driving community growth through content marketing, email campaigns, events, webinars and partnerships. Built an ambassador program from the ground up, attracting over 100 members from around the world. Driving community growth through content marketing, email campaigns, events, webinars and partnerships. Built an ambassador program from the ground up, attracting over 100 members from around the world.

    • United States
    • Biotechnology Research
    • 700 & Above Employee
    • Research Associate- Vaccine Partnerships and Health Impact
      • Jul 2018 - Sep 2018

      Develop partnerships and structures that enable external funding to be paired with Moderna expertise and technology to develop vaccines for targets with unpredictable or low commercial viability. Extensive research on world-wide vaccine grants, recorded in a database I created using Spotfire. Created business development reports. Develop partnerships and structures that enable external funding to be paired with Moderna expertise and technology to develop vaccines for targets with unpredictable or low commercial viability. Extensive research on world-wide vaccine grants, recorded in a database I created using Spotfire. Created business development reports.

    • Argentina
    • Banking
    • 700 & Above Employee
    • Business English Teacher
      • Jan 2018 - Jul 2018

    • United States
    • Legal Services
    • 1 - 100 Employee
    • Immigration Law - Research Assistant
      • May 2016 - Jan 2018

      Working with immigration lawyers on Asylum, VAWA (Violence Against Women Act), U-Visa (Victims of Criminal Activity) and T-Visa (Victims of Trafficking) cases. - Meet with clients, interview them and file their asylum or visa application. - Write up affidavits - Conduct research and make country reports to back up affidavits and client claims - Contact professionals who could testify in court about a certain country situation - Help prep clients for court - Translate and interpret from French and Spanish to English - Observed trials and pre-trial hearings in Worcester Juvenile Court Show less

    • Canada
    • Higher Education
    • 1 - 100 Employee
    • Essay Tutor
      • Dec 2014 - Jun 2017

    • Media Production
    • 1 - 100 Employee
    • News Editor and Writer
      • Sep 2013 - Jun 2017

    • Switzerland
    • Artists and Writers
    • 200 - 300 Employee
    • Hostess
      • Mar 2016 - Mar 2016

    • United States
    • Research Services
    • 1 - 100 Employee
    • Human Resources Assistant
      • Jun 2015 - Aug 2015

    • Research Intern
      • Jun 2014 - Jul 2014

      -Research on the diplomatic relations between Spain and Indonesia and the diplomatic relations between the EU and Bangladesh, the Maldives, Afghanistan and Bhutan. -Helped organize two conferences: one on the upcoming Millennium Goals and one on the insecurities in the Sahel and the Levant after the Arab Spring. -Research on the diplomatic relations between Spain and Indonesia and the diplomatic relations between the EU and Bangladesh, the Maldives, Afghanistan and Bhutan. -Helped organize two conferences: one on the upcoming Millennium Goals and one on the insecurities in the Sahel and the Levant after the Arab Spring.

Education

  • New York University
    Master's degree, Political Science and Government
    2022 -
  • McGill University
    Honors Bachelor of Arts (B.A.), Honors Political Science; English Literature
  • The University of Hong Kong
    Political Economy; Law
  • International School of Boston
    International Baccalaureate Diploma

Community

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