Robyn Patterson

Founder & President at Mack Media Relations
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Contact Information
us****@****om
(386) 825-5501
Location
Tempe, Arizona, United States, US

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Brian Kaplan

First off, Robyn is an incredible, honest, dedicated person who I’m proud to have worked with. She gives realistic expectations and always delivers on what she says. Within 3 months, she expanded my brand’s publicity and awareness. I have worked with others in her field before but they never delivered as quickly and efficiently. I highly recommend Robyn for anyone looking to get their business out there effectively.

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Experience

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Founder & President
      • Apr 2016 - Present

      Founded in 2016, Mack Media Relations is a boutique publicity firm with a decade of experience in brand awareness for startups, large corporations and everything in between. We build and maintain relationships with the media to secure desirable television, magazine, newspaper, radio and online coverage. Founded in 2016, Mack Media Relations is a boutique publicity firm with a decade of experience in brand awareness for startups, large corporations and everything in between. We build and maintain relationships with the media to secure desirable television, magazine, newspaper, radio and online coverage.

    • United States
    • Broadcast Media Production and Distribution
    • 700 & Above Employee
    • On Air Personality
      • Mar 2015 - Mar 2016

      • Morning show co-host of the Ben and Matt show on 102.5 KNIX-FM in Phoenix, Ariz. • Conducted interviews with high-profile artists • Hosted and participated in community events and concerts • Managed web and blog content for the show and station • Endorsements included Lifetime Fitness, Red River Health and Wellness, various local businesses • Morning show co-host of the Ben and Matt show on 102.5 KNIX-FM in Phoenix, Ariz. • Conducted interviews with high-profile artists • Hosted and participated in community events and concerts • Managed web and blog content for the show and station • Endorsements included Lifetime Fitness, Red River Health and Wellness, various local businesses

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Apr 2014 - Feb 2015

      • Handled media relations for clients in the travel and real estate industries including Hotel Jerome, Waldorf Astoria Park City, Hualalai Resort, Tres Santos, Mountain Travel Sobek and TCS World Travel • Coverage secured in the New York Times, Robb Report, Yahoo! Travel, USA Today, Los Angeles Times, Travel + Leisure, among other top tier outlets • Handled media relations for clients in the travel and real estate industries including Hotel Jerome, Waldorf Astoria Park City, Hualalai Resort, Tres Santos, Mountain Travel Sobek and TCS World Travel • Coverage secured in the New York Times, Robb Report, Yahoo! Travel, USA Today, Los Angeles Times, Travel + Leisure, among other top tier outlets

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Publicist
      • Jul 2013 - Apr 2014

      • Account manage local and national products and brands • Wrote and disseminated press releases and pitches to national media outlets • Media coverage secured on NBC's Today Show, People.com, Woman's Day, Parents Magazine, Real Simple, Wall Street Journal and Bloomberg TV, among other top tier outlets • Account manage local and national products and brands • Wrote and disseminated press releases and pitches to national media outlets • Media coverage secured on NBC's Today Show, People.com, Woman's Day, Parents Magazine, Real Simple, Wall Street Journal and Bloomberg TV, among other top tier outlets

    • Account Manager
      • Nov 2010 - Jul 2013

      • Represented local medical professionals in the naturopath, urology, psychology, chiropractic and pediatric fields (references available) • Account managed local and national brands including Yelp Inc., HomeSmart International, Sprinkles Cupcakes, and Tilted Kilt in the Phoenix market • Wrote and disseminated press releases and pitches to local and national media outlets • Coordinated various events including grand openings, anniversary, and seminars • Represented local medical professionals in the naturopath, urology, psychology, chiropractic and pediatric fields (references available) • Account managed local and national brands including Yelp Inc., HomeSmart International, Sprinkles Cupcakes, and Tilted Kilt in the Phoenix market • Wrote and disseminated press releases and pitches to local and national media outlets • Coordinated various events including grand openings, anniversary, and seminars

    • United States
    • Travel Arrangements
    • 1 - 100 Employee
    • Communications Intern
      • Jun 2010 - Dec 2010

      • Wrote monthly e-newsletter articles, press releases, blog posts, and editorial articles • Performed media market research using Cision Point and an internal media database • Assisted with the coordination and execution of various meetings and events • Created media itineraries and assembled press kits • Wrote monthly e-newsletter articles, press releases, blog posts, and editorial articles • Performed media market research using Cision Point and an internal media database • Assisted with the coordination and execution of various meetings and events • Created media itineraries and assembled press kits

    • Shift Manager
      • Apr 2005 - Nov 2010

    • Public Relations Intern
      • Mar 2010 - Aug 2010

      • Wrote and disseminated press releases to local media outlets • Assisted in organizing local events and charitable donations • Wrote and disseminated press releases to local media outlets • Assisted in organizing local events and charitable donations

    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Walt Disney Promotions/Publicity Intern
      • Sep 2009 - May 2010

      • Disseminated movie promotion items and coordinated promotional events • Drafted media advisories and created press drops for local media • Arranged phone interviews with clients and local media • Tracked media placements for clients • Disseminated movie promotion items and coordinated promotional events • Drafted media advisories and created press drops for local media • Arranged phone interviews with clients and local media • Tracked media placements for clients

    • United States
    • Entertainment Providers
    • 500 - 600 Employee
    • Marketing Intern
      • Jun 2008 - Aug 2008

      • Drafted press releases and media advisories • Distributed donations to nonprofit organizations • Facilitated the company’s internal media database • Drafted press releases and media advisories • Distributed donations to nonprofit organizations • Facilitated the company’s internal media database

Education

  • Arizona State University
    Bachelor's Degree, Journalism and Mass Communications, Public Relations Emphasis
    2007 - 2010
  • Corona del Sol High School
    High School
    2003 - 2007

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