Rob Wray
Communications Director at ChIPs Network: London & Europe- Claim this Profile
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Bio
Angela R.
Rob is a true media authority. During the 7 years that I had the pleasure of working with Rob, I got many opportunities to witness his excellent skill of writing the organization's message. Whether it was one of the many speeches that moved those in attendance at various conferences, or one of the many relatable articles that reached the reader's heart, he epitomizes Brand Management, ensuring the message is inline with the company's culture and mission. I value the wisdom that Rob has shared with me during our tenure together, as well as his friendship.
Rufino Cabang
Working with Rob for seven years, I was consistently impressed with his attention to detail, comprehensive knowledge and active desire to learn. He stays current with new developments in communications and marketing, and tirelessly thinks out new approaches to challenges. He’s also a fair and supportive supervisor, making sure his team is well-equipped and informed for optimal performance. I recommend Rob and his work highly and without hesitation.
Angela R.
Rob is a true media authority. During the 7 years that I had the pleasure of working with Rob, I got many opportunities to witness his excellent skill of writing the organization's message. Whether it was one of the many speeches that moved those in attendance at various conferences, or one of the many relatable articles that reached the reader's heart, he epitomizes Brand Management, ensuring the message is inline with the company's culture and mission. I value the wisdom that Rob has shared with me during our tenure together, as well as his friendship.
Rufino Cabang
Working with Rob for seven years, I was consistently impressed with his attention to detail, comprehensive knowledge and active desire to learn. He stays current with new developments in communications and marketing, and tirelessly thinks out new approaches to challenges. He’s also a fair and supportive supervisor, making sure his team is well-equipped and informed for optimal performance. I recommend Rob and his work highly and without hesitation.
Angela R.
Rob is a true media authority. During the 7 years that I had the pleasure of working with Rob, I got many opportunities to witness his excellent skill of writing the organization's message. Whether it was one of the many speeches that moved those in attendance at various conferences, or one of the many relatable articles that reached the reader's heart, he epitomizes Brand Management, ensuring the message is inline with the company's culture and mission. I value the wisdom that Rob has shared with me during our tenure together, as well as his friendship.
Rufino Cabang
Working with Rob for seven years, I was consistently impressed with his attention to detail, comprehensive knowledge and active desire to learn. He stays current with new developments in communications and marketing, and tirelessly thinks out new approaches to challenges. He’s also a fair and supportive supervisor, making sure his team is well-equipped and informed for optimal performance. I recommend Rob and his work highly and without hesitation.
Angela R.
Rob is a true media authority. During the 7 years that I had the pleasure of working with Rob, I got many opportunities to witness his excellent skill of writing the organization's message. Whether it was one of the many speeches that moved those in attendance at various conferences, or one of the many relatable articles that reached the reader's heart, he epitomizes Brand Management, ensuring the message is inline with the company's culture and mission. I value the wisdom that Rob has shared with me during our tenure together, as well as his friendship.
Rufino Cabang
Working with Rob for seven years, I was consistently impressed with his attention to detail, comprehensive knowledge and active desire to learn. He stays current with new developments in communications and marketing, and tirelessly thinks out new approaches to challenges. He’s also a fair and supportive supervisor, making sure his team is well-equipped and informed for optimal performance. I recommend Rob and his work highly and without hesitation.
Experience
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ChIPs Network: London & Europe
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United Kingdom
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Non-profit Organizations
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1 - 100 Employee
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Communications Director
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Jun 2022 - Present
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Chief Creative Officer
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Dec 2018 - Jun 2022
Award-winning copywriter and seasoned marketing director with more than 25 years professional experience in digital communications and strategy. I seek causes to believe in, teams to lead and organizations to help grow. Award-winning copywriter and seasoned marketing director with more than 25 years professional experience in digital communications and strategy. I seek causes to believe in, teams to lead and organizations to help grow.
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The Los Angeles Trust for Children's Health
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United States
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Wellness and Fitness Services
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1 - 100 Employee
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Associate Director, Communications & Media
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Oct 2019 - Feb 2022
Creates content, writes copy and directs outreach and media relations for The L.A. Trust, an independent 501c3 working to improve the health and academic success of hundreds of thousands of public school students in Los Angeles. Creates content, writes copy and directs outreach and media relations for The L.A. Trust, an independent 501c3 working to improve the health and academic success of hundreds of thousands of public school students in Los Angeles.
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Network of Executive Women
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Design Services
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Director of Communications and Engagement
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Mar 2004 - Dec 2018
Directed communications, marketing, social media, direct response, public relations and advertising for NEW, an international nonprofit association and diversity advocacy organization serving the retail, consumer goods, technology and financial services sectors. • Helped grow NEW from 200 to 12,000 members and $670,000 to $9 million in annual revenue. • Developed marcom strategy, policies and brand standards. • Built tight-knit team that created high-quality content, websites, email, apps, social media, research reports, publications, advertising and video. • Directed association's award-winning website, newonline.org.• Managed budgets and outside vendors and agencies. • Grew social media followers to more than 100,000 and increased attendance at association’s annual Leadership Summit from 200 to 1,300 attendees.
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Chief Creative Officer
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Mar 2002 - Mar 2004
Rob Wray Marketing specialized in providing creative, strategic marketing services to businesses in the packaged goods, nonprofit, media, finance and entertainment sectors. Core competencies include newsletters, web content and design, event marketing and support, and print advertising and collateral. Rob Wray Marketing specialized in providing creative, strategic marketing services to businesses in the packaged goods, nonprofit, media, finance and entertainment sectors. Core competencies include newsletters, web content and design, event marketing and support, and print advertising and collateral.
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Crain Communications
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United States
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Book and Periodical Publishing
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300 - 400 Employee
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Group Marketing Director
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Mar 1994 - Mar 2002
Responsible for content marketing, direct response, ad supplements, sales support and digital marketing for two leading financial publications and Electronic Media, a national entertainment industry weekly with more than 140,000 readers. • Helped develop and launch Investment News, new national weekly for financial planners.• Pioneered the use of daily e-mail news delivery.• Marketed the AdAge/TVWeek Upfront Summit, growing it to more than 500 paid attendees in just two years. • Helped relaunch Electronic Media as TelevisionWeek.• Directed the launch of award-winning TVweek.com website.
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Creative Director
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Feb 1991 - Mar 1994
Directed five-person team responsible for all marketing, publicity and research for five magazines and four trade shows, including Convenience Store News, Gaming & Wagering Business and the World Gaming Congress & Expo. • Worked directly with major accounts, including PepsiCo and Miller Brewing, to write and produce advertising supplements and ad campaigns.• Directed attendee, exhibitor and publicity programs for world's largest gaming convention.• Increased annual revenues by department-produced ads and supplements 25-fold.• Helped triple paid attendance at Gaming Congress to 18,000 increase exhibit sales from 600 to 1,500 booths.
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Education
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University of Maryland Europe
English Language and Literature/Letters -
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Humboldt State University
Undergraduate studies, journalism
Community
