Experience

Alberta Gymnastics Federation

• Canada
• Spectator Sports
• 1 - 100 Employee

• Executive Director

  • Sep 2020 - Present

• Special Events

  • Mar 2014 - Present

  Responsible for cultivating and maintaining relationships amongbusiness partners while also developing strategies to increase revenue.● Collaborate with senior management and other marketing teammatesto align our internal goals with new and existing partner relationships.● Responsible to develop, monitor and execute effective budgets, projectplans, project schedules, and event analysis as well as key operationalreports to support the execution and achievement of all eventobjectives for the Federation's special events including: Provincials,Westerns, Elite Championships, Canadians.● Manage revenue models, process flows, operations support andcustomer engagement strategies for annual AGM and Gala Dinner.

• Interim Director Operations

  • Apr 2020 - Sep 2020



Fraser Strategy

• Canada
• Business Consulting and Services

• Consultant – Project/Event Management & Strategic Marketing Planning

  • Jun 2010 - Present

   Work with various clients on their outsourced needs specializing in Project/Event Management and Strategic Business/Marketing planning  Managed start-up and implementation of digital advertising network throughout the Saskatchewan Junior Hockey League  Responsible for maintaining day to day activities of the company and consultants working with the company including accounting activities, website maintenance, quarterly meetings, leadership in communications  Work with various clients on their outsourced needs specializing in Project/Event Management and Strategic Business/Marketing planning  Managed start-up and implementation of digital advertising network throughout the Saskatchewan Junior Hockey League  Responsible for maintaining day to day activities of the company and consultants working with the company including accounting activities, website maintenance, quarterly meetings, leadership in communications



2010 Olympic Winter Games/Sask Pavilion

• Logistics Consultant

  • Feb 2010 - Mar 2010

   Consult with on-site logistics involving deliveries, entertainment, catering etc  Manage VIP services including event tickets, transportation, accommodations, travel etc  Responsible for storage facility housing all aspects of the Pavilion  Consult with on-site logistics involving deliveries, entertainment, catering etc  Manage VIP services including event tickets, transportation, accommodations, travel etc  Responsible for storage facility housing all aspects of the Pavilion



Hockey Canada

• Canada
• Spectator Sports
• 200 - 300 Employee

• Manager Operations

  • Dec 2008 - Jan 2010

  IIHF 2010 World Junior Hockey Championships;  Work with the International Ice Hockey Federation and Hockey Canada to ensure that all international protocol and standards are met within the tournament  Manage all divisions budgets working with board members to ensure targets are met  Collaborate with a volunteer board on all logistics surrounding both on and off-ice events  Secure, establish and maintain a local office including staffing, phone/fax/internet line, office equipment, furniture, parking, cleaning, supplies, office building relationships



Sask Sport Inc/KidSport Saskatchewan

• Consultant

  • Oct 2008 - Dec 2008

   Organize all aspects of inaugural KidSportTM Provincial forum for 45 provincial committees including but not limited to details for all committees including travel expenses, hotel details, guest speakers, scripting layout, audio visual presentations, speaker gifts, delegate handouts,  Develop framework of charity golf tournament including critical path, sponsorship strategy, volunteer and staffing structure  Assist with the distribution and retail sales development plan for KidSportTM calendar



Arnoldi Watters Partnership/Grey Cup '07

• Toronto, Canada Area

• Director, Operations

  • Mar 2006 - Dec 2007

   Acquisition and coordination of set-up of permanent Grey Cup office site  Overall organization and logistics of all operations relating to the Grey Cup 2007 Festival including, but not limited to, CFL Player Awards, CN Tower Party, Gala Dinner, and 5-day festival within the Metro Toronto Convention Centre and street festivals on both Bremner Boulevard and Front Street  Oversaw all aspects of marketing and advertising, including all creative, placement, planning and executing  Responsible for negotiating and executing contracts, including but not limited to employees, venues, suppliers and entertainment  Accountable for securing all necessary permits for event including construction, occupancy, liquor, City Permits (street closures, parks & recreation)  Managing, hiring and overseeing all permanent, temporary and intern staffing for the Grey Cup office  Oversaw volunteer program including uniforms, scheduling and screening of over 1500 volunteers  Liaison between Grey Cup 2007 and key organizations including but not limited to Canadian Football League, CIS Vanier Cup Committee, City of Toronto, Rogers Centre, Roy Thomson Hall, Liberty Grand, CN Tower and Metro Toronto Convention Centre  Worked directly on all logistical aspects of the Grey Cup game tickets including creative and production  Key contact with the Grey Cup 2007 Advisory Board members



Ottawa Renegades Football Club

• Ottawa, Canada Area

• Director, Football Administration/Executive Assistant to the General Manager/Head Coach

  • Jun 2002 - Dec 2005

   Overall organization of all aspects of football operations  Responsible for creating and maintaining the overall budget for football operations  Coordinator for all aspects of training camp including negotiation of facilities contract, all player and coach travel  Responsible for all aspects of team travel including transportation, cargo, hotels, per diem  Manage and coordinate all things related to the football players including payroll, contracts, relocation assistance  Overall organization of all aspects of football operations  Responsible for creating and maintaining the overall budget for football operations  Coordinator for all aspects of training camp including negotiation of facilities contract, all player and coach travel  Responsible for all aspects of team travel including transportation, cargo, hotels, per diem  Manage and coordinate all things related to the football players including payroll, contracts, relocation assistance



Ottawa Renegades Football Club/Grey Cup 2004

• Ottawa, Canada Area

• Director, Operations

  • Jan 2004 - Dec 2004

   Manage all operational aspects of Grey Cup 2004 surrounding the facility and the game itself while responsible for maintaining a strict budget  Assisted key city personnel and emergency services in development of transportation system including street closures, shuttle buses  Directly worked with high level members of the Police and Fire departments to develop emergency procedures surrounding the festival week and game  Oversee development of grounds including temporary seating, tent village, parking areas, entrance gates



Canadian Football League

• Canada
• Spectator Sports
• 100 - 200 Employee

• Manager Events/Marketing

  • 1999 - Jul 2002

   Responsible for budget creation/management, organization, administration, and implementation of logistics for the Grey Cup game, Grey Cup week and all surrounding components  Implement and manage many aspects for the Grey Cup Competing Teams from round trip travel to the host city, hotel needs, mandatory functions and liaise with Team management in all other areas  Coordinate and manage various ticket requirements surrounding Grey Cup week for multiple groups  Arrange travel to the host city for CFL Staff, Referees, auxiliary staff members, competing Teams, Commissioner and various other VIPs  Manage all hotel requirements for the League including property negotiations, rooming lists and invoice reconciliation for competing Teams, Commissioner, Executives, CFL Staff, CFL Board of Governors, Commissioner VIPs, Sponsors, Sponsors VIPs and other CFL partners  Leadership of the CFL Player Awards including budget, assisting in production of the show, organization of nominees with respect to travel, scheduling/maintaining appearances  Coordinate the appearance schedule for the Grey Cup Trophy for the month of November  Liaison between the CFL office and Grey Cup committee to help with the organization and implementation of accreditation, volunteers, transportation system and other overlapping areas  Implementation, budget management and administration of the League’s various marketing programs  Administrate the daily aspects of licensing  CFL representative for the NFL/CFL Flag Football to assist with the administration and implementation of the program, liaise between the CFL Teams and the program coordinators, assist with regional title games and implementation of championship game at Grey Cup.



Saskatchewan Roughrider Football Club Inc.

• Canada
• Spectator Sports
• 1 - 100 Employee

• Football Operations Assistant

  • 1992 - 1999