Bobby Olander
Digital Marketer at Mi-One Brands (Mi-Pod / Mi-One / SV / Wi-Pod / S6XTH)- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
-
English Full professional proficiency
-
Spanish Professional working proficiency
Topline Score
Bio
Samir A. Shah
Bobby has an infectious
Cam Brown
Marketing agencies rely on savvy, knowledgeable clients who can articulate their business & creative vision. As CEO of King Fish, I have worked with Bobby at three different companies, and each time his thorough knowledge of business objectives resulted in collaborations that delivered successful marketing programs. Bobby is loyal to both his company and the vendors he hires, and is always the catalyst for moving projects forward with fresh thinking and a strong sense of fairness. When tough decisions need to be made, he listens. He understands that creative development is a process, and brings experienced perspective that betters that process. Managing multiple projects, vendors and internal staff, Bobby's extreme enthusiasm and passion for life makes him a standout client. Contact me directly if I can answer specific questions: cbrown@kingfishmedia.com.
Takashi Sasaoka
I enjoyed working together with Bobby. He is a solid professional that can get over an unexpected hardship and climb the ladder to reach success ultimately. He understands the scope of budget at all times and is always willing to be supportive to management in addition to managing young staff with his young mind. He excels in marketing skill in particular.
Samir A. Shah
Bobby has an infectious
Cam Brown
Marketing agencies rely on savvy, knowledgeable clients who can articulate their business & creative vision. As CEO of King Fish, I have worked with Bobby at three different companies, and each time his thorough knowledge of business objectives resulted in collaborations that delivered successful marketing programs. Bobby is loyal to both his company and the vendors he hires, and is always the catalyst for moving projects forward with fresh thinking and a strong sense of fairness. When tough decisions need to be made, he listens. He understands that creative development is a process, and brings experienced perspective that betters that process. Managing multiple projects, vendors and internal staff, Bobby's extreme enthusiasm and passion for life makes him a standout client. Contact me directly if I can answer specific questions: cbrown@kingfishmedia.com.
Takashi Sasaoka
I enjoyed working together with Bobby. He is a solid professional that can get over an unexpected hardship and climb the ladder to reach success ultimately. He understands the scope of budget at all times and is always willing to be supportive to management in addition to managing young staff with his young mind. He excels in marketing skill in particular.
Samir A. Shah
Bobby has an infectious
Cam Brown
Marketing agencies rely on savvy, knowledgeable clients who can articulate their business & creative vision. As CEO of King Fish, I have worked with Bobby at three different companies, and each time his thorough knowledge of business objectives resulted in collaborations that delivered successful marketing programs. Bobby is loyal to both his company and the vendors he hires, and is always the catalyst for moving projects forward with fresh thinking and a strong sense of fairness. When tough decisions need to be made, he listens. He understands that creative development is a process, and brings experienced perspective that betters that process. Managing multiple projects, vendors and internal staff, Bobby's extreme enthusiasm and passion for life makes him a standout client. Contact me directly if I can answer specific questions: cbrown@kingfishmedia.com.
Takashi Sasaoka
I enjoyed working together with Bobby. He is a solid professional that can get over an unexpected hardship and climb the ladder to reach success ultimately. He understands the scope of budget at all times and is always willing to be supportive to management in addition to managing young staff with his young mind. He excels in marketing skill in particular.
Samir A. Shah
Bobby has an infectious
Cam Brown
Marketing agencies rely on savvy, knowledgeable clients who can articulate their business & creative vision. As CEO of King Fish, I have worked with Bobby at three different companies, and each time his thorough knowledge of business objectives resulted in collaborations that delivered successful marketing programs. Bobby is loyal to both his company and the vendors he hires, and is always the catalyst for moving projects forward with fresh thinking and a strong sense of fairness. When tough decisions need to be made, he listens. He understands that creative development is a process, and brings experienced perspective that betters that process. Managing multiple projects, vendors and internal staff, Bobby's extreme enthusiasm and passion for life makes him a standout client. Contact me directly if I can answer specific questions: cbrown@kingfishmedia.com.
Takashi Sasaoka
I enjoyed working together with Bobby. He is a solid professional that can get over an unexpected hardship and climb the ladder to reach success ultimately. He understands the scope of budget at all times and is always willing to be supportive to management in addition to managing young staff with his young mind. He excels in marketing skill in particular.
Credentials
-
Stepping Up Your Webcam Video Presence
LinkedInSep, 2022- Nov, 2024 -
Google Ads Essential Training
LinkedInJun, 2021- Nov, 2024 -
The Marketing of Cool
LinkedInMar, 2019- Nov, 2024 -
Branding Foundations
LinkedInJan, 2019- Nov, 2024 -
Body Language for Leaders
LinkedInMay, 2017- Nov, 2024 -
Social Media Marketing: Social CRM
LinkedInMay, 2017- Nov, 2024 -
VMware Sales Professional (VSP 5)
VMwareJan, 2013- Nov, 2024 -
NetApp Accredited Sales Professional (NASP)
NetAppMar, 2012- Nov, 2024 -
Inbound Marketing Certification
HubSpot AcademyApr, 2017- Nov, 2024
Experience
-
Mi-One Brands (Mi-Pod Wholesale)
-
United States
-
Manufacturing
-
1 - 100 Employee
-
Digital Marketer
-
Jun 2021 - Present
My favorite vape, and now my favorite employer! Mi-One strives to improve the lives of adult smokers and their families - physically, emotionally, environmentally, and societally – by eradicating the harm caused by smoking and changing the world for the better, with style. My favorite vape, and now my favorite employer! Mi-One strives to improve the lives of adult smokers and their families - physically, emotionally, environmentally, and societally – by eradicating the harm caused by smoking and changing the world for the better, with style.
-
-
-
Mad Science Marketing
-
United States
-
Advertising Services
-
Co-Founder
-
Oct 2018 - Present
We help non-profits, NFPs, and small businesses succeed. * We provide innovative, low-cost marketing solutions that help clients achieve their goals. * We help them stay on time and on budget using the latest tools, technologies, and strategies. * We do it for organizations today that are on shoestring budgets in need of results, not theories. We help non-profits, NFPs, and small businesses succeed. * We provide innovative, low-cost marketing solutions that help clients achieve their goals. * We help them stay on time and on budget using the latest tools, technologies, and strategies. * We do it for organizations today that are on shoestring budgets in need of results, not theories.
-
-
-
Linked Equipment
-
United States
-
Construction
-
1 - 100 Employee
-
Marketing Director
-
Oct 2019 - May 2021
The full charge of Linked Equipment's marketing strategy, activities, and results. Custom ISBUs for all building uses. Sales into government, construction, and the cannabis industries. Added a marketing automation platform, wrote the articles and blogs, created the videos and images, and graphics. The full charge of Linked Equipment's marketing strategy, activities, and results. Custom ISBUs for all building uses. Sales into government, construction, and the cannabis industries. Added a marketing automation platform, wrote the articles and blogs, created the videos and images, and graphics.
-
-
-
IE Mission Critical - Baselayer
-
United States
-
Automation Machinery Manufacturing
-
1 - 100 Employee
-
Marketing Manager
-
Jun 2017 - Oct 2019
Full-charge marketing for BASELAYER’s product lines including implementation of their first marketing automation platform (MAP). Activities included product launch, rebrand, new website launch, integrated inbound/outbound marketing activities, events, collateral, mapping to industry experts, and lead generation. Full-charge marketing for BASELAYER’s product lines including implementation of their first marketing automation platform (MAP). Activities included product launch, rebrand, new website launch, integrated inbound/outbound marketing activities, events, collateral, mapping to industry experts, and lead generation.
-
-
-
LogicVein Inc.
-
Phoenix, Arizona Area
-
Director of Sales and Marketing
-
Apr 2015 - Mar 2017
Responsible for planning and executing sales and marketing programs, both short and long-term, targeted at new and existing US and international markets. Responsible for planning and executing sales and marketing programs, both short and long-term, targeted at new and existing US and international markets.
-
-
-
Atos
-
France
-
IT Services and IT Consulting
-
700 & Above Employee
-
Strategic Business Development Manager
-
Jan 2013 - Apr 2015
Providing marketing expertise on a new US tiger team that successfully launched its sales, marketing and partner program for Bull's Bullion server (the fastest x86 server in the world). Focused on extreme consolidation and virtualizing mission critical data hardware, software and services. see: http://atos.net Providing marketing expertise on a new US tiger team that successfully launched its sales, marketing and partner program for Bull's Bullion server (the fastest x86 server in the world). Focused on extreme consolidation and virtualizing mission critical data hardware, software and services. see: http://atos.net
-
-
-
Avnet Technology Solutions
-
United States
-
IT Services and IT Consulting
-
700 & Above Employee
-
Product Marketing Manager
-
Aug 2009 - Sep 2012
AVNET, INC., 8700 South Price Road, Tempe, AZ 85284 Product Marketing Manager Full marketing responsibility for the entire NetApp product line within Avnet including QBRs, creation of programs, communications, content and collateral for all training, enablement and sales campaigns. * Maintain $3 million dollars in funding annually from NetApp to maintain NetApp Hardware sales. * Contributed to NetApp sales exceeding $800 million quota annually within Avnet. * Creation and execution of multiple award winning training, enablement and sales programs. * Manage all NetApp marketing programs, content and collateral for the NetApp line within Avnet. * Managed both commercial and FED/SLED programs (2010) * SAP Subject Matter Expert (SME), NetApp Sales (NASP) Certified * 4X Avnet MAC Award Winner (2010), BMA Award Winner (2011), Excalibur Award Winner (2011), BMA Marketer of the Year (2012) Show less
-
-
-
Hewlett Packard Enterprise
-
United States
-
IT Services and IT Consulting
-
700 & Above Employee
-
Americas Information Management & BI Solutions Manager
-
Mar 2008 - Aug 2009
Drive demand gen programs for the horizontal, cross-TSG solutions for all customer segments for Canada, Latin America, and the USA. Drive demand gen programs for the horizontal, cross-TSG solutions for all customer segments for Canada, Latin America, and the USA.
-
-
-
Avnet Technology Solutions
-
United States
-
IT Services and IT Consulting
-
700 & Above Employee
-
ISV Program Manager / Marketing Services Manager
-
Aug 2005 - Mar 2008
AVNET SOLUTIONS ALLIANCE PROGRAM MANAGER AND MARKETING SERVICES MANAGER Co-created and managed Avnet’s Solution Alliance Program leveraging ISV solutions to drive “net new” HP hardware sales. Managed team and partnered with 14 premier software corporations (ISVs), 33 hardware firms, and over 400 HW/SW sales representatives. At the same time as Marketing Services Manager turned a challenged marketing services group into one the best at Avnet through hiring and process redesign that resulted in highly successful programs and profitability for the HPBU. - $3,000,000 in funding obtained for Avnet programs - Managed two ISV programs resulting in over 4000 executive appointments with ROI of 35:1. - Generated over $30 million in SW/HW revenue - Created “best in class” program focusing on new mid-market solution driven hardware sales Show less
-
-
-
InterWorking Labs, Inc.
-
Santa Cruz, CA
-
VP of Sales/COO
-
Dec 1999 - Jul 2005
As COO restructured facilities operations, finance, sales and marketing departments. As the VP of Sales doubled sales three years in a row through improved performance of front office sales and marketing. Profitability and sales increased dramatically as a result of process redesign and staff improvements that sustained growth of organization through the dot.com bomb and 911. VP of Sales included ultimate authority over global and domestic sales operations, accounting functions, project management and facility operations; “wore many hats” to develop and implement solid operating principles and strategic growth initiatives. ▪ Generated 100% income increases within first year, doubled again in second year and again in third. ▪ Created new Internet marketing and technical support systems that realized annual revenue increases totaling $1,250,000 and reduced costs by $250,000. ▪ Increased global sales to 40% of overall, personally identified, secured and negotiated with distributors in S. Korea, Taiwan, England, China, Hong Kong, Israel, India and Japan. Show less
-
-
-
-
Accounting
-
1994 - 1996
ACCOUNTS PAYABLE - Accounts Payable totaling over $8,000,000.00 annually - Dealt with over 900 vendors, 2295 accounts for 15 departments budgeting needs. - Forecasting, accruals, prepays, capital and operating leases, 1099 reporting, W-9s, EOM reports, and balancing of the GL to A/P. - Used Great Plains Accounting Software, Microsoft Excel, Microsoft Word, FileMaker Pro, Top Down Flow charter, and Calendar Maker software. - Pre-IPO Price Waterhouse audit, Sales Tax audit ACCOUNTS RECEIVABLE - Bank Reconciliation - Credit Card charges and charge backs - Billing and Collections CUSTOMER SERVICE - Customer calls, problem resolution, and order entry. Show less
-
-
-
United States Air Force
-
United States
-
Defense and Space Manufacturing
-
700 & Above Employee
-
Finance
-
1987 - 1991
FINANCIAL MANAGEMENT SPECIALIST ACCOUNTS PAYABLE MATERIAL SECTION, GEORGE AFB - A/P totaling $3,500,00.00 annually for over 300 vendors. - Performer of the month and Finance Airman of the month. - President of the Airman's Council ACCOUNTS PAYABLE COMMERCIAL SERVICES SECTION, GEORGE AFB - Preparing, computing, and reporting on payment vouchers to commercial vendors - Automation of A/P from previous manual system and Implement Accounting system for base supply store - Honorable Mention, Rank of Sergeant 6 months early under "Below the Zone" program. A/P, BUDGET ASSISTANT/ FOREIGN CURRENCY EXCHANGE, FUND ACCOUNTABILITY - OPERATION DESERT STORM. - Created an accounting system from scratch and ran it for duration of deployment. - Decorated Veteran. MATERIAL SECTION NCOIC, GEORGE AFB - Responsible for performance and well being of all Airmen under my charge. - Reports, computer input accuracy, timely payment of invoices, and personal conduct. - Honorably discharged at rank of Sergeant. Show less
-
-
Education
-
2008 - 2012
University of Phoenix
MBA, Global Management with a concentration in Marketing -
2000 - 2003
University of Phoenix
B.S., Business Information Systems Management -
1987 - 1991
Community College of the Air Force
A.S., Financial Management
Community
