Roberto Sanmiguel

Country Manager México at Anigamy
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Contact Information
Location
Mexico City, Mexico, MX
Languages
  • Inglés Full professional proficiency
  • Español Native or bilingual proficiency

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Bio

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Experience

    • Argentina
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Country Manager México
      • Sep 2021 - Present

      Management of Anigamy México, I coordinate and supervise all areas of the business: Operations, Commercial, Accounts and Administration. Skills: General Management · Online Marketing · Startup · Marketing Analysis · Lead Generation · Marketing Campaigns · Strategy · Sales Management · Marketing Creative · Analytics · Teamwork · Finance · Leadership · Customer Relationship Management (CRM) · Online Marketing Management of Anigamy México, I coordinate and supervise all areas of the business: Operations, Commercial, Accounts and Administration. Skills: General Management · Online Marketing · Startup · Marketing Analysis · Lead Generation · Marketing Campaigns · Strategy · Sales Management · Marketing Creative · Analytics · Teamwork · Finance · Leadership · Customer Relationship Management (CRM) · Online Marketing

    • Argentina
    • Advertising Services
    • 1 - 100 Employee
    • Country Manager México & Miami
      • Jan 2012 - May 2021

      The objective of MEDIASUR is to consolidate itself as a reference in digital marketing, advising advertisers in their introduction in this industry. Presence throughout Latin America with four specialized companies in programmatic purchase and content, performance and affiliate marketing, video adnetwork and digital agency. The objective of MEDIASUR is to consolidate itself as a reference in digital marketing, advising advertisers in their introduction in this industry. Presence throughout Latin America with four specialized companies in programmatic purchase and content, performance and affiliate marketing, video adnetwork and digital agency.

    • United States
    • Advertising Services
    • Sales Director
      • Dec 2010 - Jan 2012

      Digital Marketing Agency focused on App Developments, Mobile, Digital Media, Social Networks, SEO, SEM, 360 Strategies, creativity and design, Coordinated a 8 sales person, Key clients, Best By, Audi, Volkswagen, City Bank Digital Marketing Agency focused on App Developments, Mobile, Digital Media, Social Networks, SEO, SEM, 360 Strategies, creativity and design, Coordinated a 8 sales person, Key clients, Best By, Audi, Volkswagen, City Bank

    • Brunei Darussalam
    • Computer and Network Security
    • 1 - 100 Employee
    • Sales Director for Latinoamerica
      • Nov 2008 - Nov 2010

      Advertising Agency / Online - Offline media with presence in 14 countries from Mexico, Argentina, Brazil, Colombia, Peru, Paraguay, Venezuela, Puerto Rico, Uruguay, Chile, Costa Rica, Honduras, Bolivia and Ecuador, coordinated a 40 of sales team, key clients Coca Cola, Visa, Mastercard, Hilton, Movistar Advertising Agency / Online - Offline media with presence in 14 countries from Mexico, Argentina, Brazil, Colombia, Peru, Paraguay, Venezuela, Puerto Rico, Uruguay, Chile, Costa Rica, Honduras, Bolivia and Ecuador, coordinated a 40 of sales team, key clients Coca Cola, Visa, Mastercard, Hilton, Movistar

    • Sales Manager
      • Jun 1999 - Nov 2008

      Advertising Agency Online - Offline media. Coordinated a 30 sales person, Key accounts include Telmex, HSBC, Modelo, Banamex, Telcel, Coca Cola, VISA, Unilever . Advertising Agency Online - Offline media. Coordinated a 30 sales person, Key accounts include Telmex, HSBC, Modelo, Banamex, Telcel, Coca Cola, VISA, Unilever .

    • Brazil
    • Advertising Services
    • 1 - 100 Employee
    • Customer Relationships Director
      • Jan 1991 - Jun 1999

      Advertising agency. I developed the relationships with each of my clients. I coordinated the internal and external teams that participate in the preparation of all the campaigns. I was in charge of carrying out the strategic planning together with the clients. Give pitches in order to generate new business. Key accounts inclued Bancomer, Casa Cuervo, Camino Real, SECTUR, Kimberly Clark and others. Advertising agency. I developed the relationships with each of my clients. I coordinated the internal and external teams that participate in the preparation of all the campaigns. I was in charge of carrying out the strategic planning together with the clients. Give pitches in order to generate new business. Key accounts inclued Bancomer, Casa Cuervo, Camino Real, SECTUR, Kimberly Clark and others.

Education

  • Universidad Anáhuac
    Diploma, Search Marketing, Social Media, Google Analytics, Estrategias y Planeación, Mobile, SEO, SEM
    2011 - 2011
  • Universidad Intercontinental
    Licenciatura en Ciencias de la Comunicación, Especialidad Publicidad y Mercadotecnia
    1987 - 1991

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