Experience

brillen.de by SuperVista AG

• Germany
• Manufacturing
• 1 - 100 Employee

• Head of Marketing

  • Jan 2020 - Present

  - Performance Marketing according to our Media plan.- Administration of the media budget, as well as the acquisition and analysis of new opportunities provided by the web-analytical study and reporting of KPI and ROAS-ROI, management and responsibility of the marketing team, composed of 10 people

• Online Marketing Manager

  • Feb 2019 - Jan 2020

  - Definition, creation and development of multi-channel-organic and -paid digital campaigns with SSP – DSP platforms such as Google Ads, Facebook Ads, Smartly.io and Native ads (in particular Taboola and Outbrain), - Remarketing through newsletters and display advertising - Analytical study and reporting of KPI and ROAS-ROI data with tools like Data Studio, Tableau and Funnel.io- Editorial management of corporate social media with strategy and precise goals, - Creation of the SMM calendar- Partner-Marketing management through the Ingenious Technology platform, creation of tracking with UTM parameters for all the platforms, all the sources, all the offers and all our partners or external agencies and Google tag manager pixel implementation.- Creation of easy digital content like text and graphics (Canva, promo.com and Animoto) Show less

• Marketing assistant

  • May 2017 - Feb 2019

  - Affiliate Marketing for Germany with the most important plattform like Awin, Adcell, Belboon and Tradetracker - Native ADS with the most important networks in Europe like Taboola and Outbrain for Italy- Content for Italy (landing page, blog articles and ads)- Content for Germany (YouTube and Blog)- Support of campaigns with Facebook business Manager- Comunity manager on social media for Italy- SEO: Long tail and short Keywords research with tools like SEMRush/Moz/ Majestic/Alexa/SimilarWEB/ SEOquake - Technical review of the pages for four countries - Newsletter Spam Control- Landing page optimization - Creation of a Influencer network with Blogger, Youtuber and important social media profiles Show less



Inateck Technology Inc.

• United States
• Retail Office Equipment
• 1 - 100 Employee

• Marketing Manager

  • Nov 2016 - Apr 2017

  I worked at inatek as Online marketing manager. The focal points of my work were: - SEO of the website and product description on Amazon - Creating social media profiles on different channels - Creation of an Influencer network with Blogger, Youtuber and important social media profiles - PR Marketing - Amazon ADS Campaigns - Affiliate Marketing - Display advertising I worked at inatek as Online marketing manager. The focal points of my work were: - SEO of the website and product description on Amazon - Creating social media profiles on different channels - Creation of an Influencer network with Blogger, Youtuber and important social media profiles - PR Marketing - Amazon ADS Campaigns - Affiliate Marketing - Display advertising



ganztags. GmbH

• Germany
• Advertising Services
• 1 - 100 Employee

• Pflegeprojekt

  • Sep 2016 - Sep 2016



Competence Call Center

• Outsourcing and Offshoring Consulting
• 500 - 600 Employee

• Sales Agent

  • Sep 2012 - Sep 2013



Selbständig

• Turin - Italien

• Handelsvertreter

  • Apr 2008 - Mar 2012

  Zwischenhändler für Groß- und Einzelhändler für Werkzeugmaschinen. Zwischenhändler für Groß- und Einzelhändler für Werkzeugmaschinen.