Experience

Professional Academy

• United Kingdom
• Professional Training and Coaching
• 1 - 100 Employee

• Turor, Coach and Mentor

  • Oct 2021 - Present

  Professional Academy is a leading provider of training, professional qualifications, and staff development services in the areas of marketing, sales, management, and leadership. In my role as a part-time coach and mentor, I am responsible for: • Supporting students through their Apprenticeship • Delivering face-to-face and virtual mentoring sessions • Providing feedback on assignments to students • Completing regular student and employer progress reports • Developing training content on such topics as Brand, Product Lifecycle, and ABM • Supporting industry awarding body reviews and inspections (Ofsted, UK).



Element Materials Technology

• United Kingdom
• Manufacturing
• 700 & Above Employee

• Global Brand and Marketing Director

  • Aug 2012 - Oct 2021

  Element is the recognized market leader in its field and is one of the fastest-growing testing companies in the world. We are a global provider of testing, inspection, and certification services to the Aerospace, Transportation, Life Sciences, Energy, Environmental, Construction, and Connected Technologies sectors. I was: The owner and developer of the Element brand both internally within the company and externally to the outside world. The creator and driver of a company culture change and internal communications program that was designed to help unify the company as a single platform business for our staff and customers. One of the champions of growth within the leadership team who, through the creation and delivery of effective online and offline go-to-market strategies & campaigns, consistently generates increased awareness for Element and a multimillion-dollar, monthly opportunity pipeline for our services. The digital marketing activities I led for Element resulted in >$53m over 5 years in incremental first-time revenue for Element.



Exova

• Netherlands
• Research Services
• 1 - 100 Employee

• Head of Marketing & Communications

  • Oct 2009 - Aug 2012

  Responsible for the successful development and delivery of the company’s global communications and product marketing strategy. Significantly raised the external profile of the company through an integrated programme of PR & Media Relations and developed a marketing led, sales pipeline worth in excess of £10m in 2011, £2.2m of which converted in to new, incremental business. Responsible for the successful development and delivery of the company’s global communications and product marketing strategy. Significantly raised the external profile of the company through an integrated programme of PR & Media Relations and developed a marketing led, sales pipeline worth in excess of £10m in 2011, £2.2m of which converted in to new, incremental business.



PrintSoft

• United Kingdom
• Software Development

• Head of European Marketing

  • Oct 2007 - Feb 2009

  PrintSoft are a specialist IT solutions company servicing the international print & mail industry Reporting to the CEO and Board of Directors I successfully led a marketing team to deliver a series of business development and marketing programmes that significantly increased the company's visibility in Europe and delivered a £5m opportunity pipeline for the sales force. PrintSoft are a specialist IT solutions company servicing the international print & mail industry Reporting to the CEO and Board of Directors I successfully led a marketing team to deliver a series of business development and marketing programmes that significantly increased the company's visibility in Europe and delivered a £5m opportunity pipeline for the sales force.



Siemens

• Germany
• Automation Machinery Manufacturing
• 700 & Above Employee

• Various Marketing and Business Development Roles

  • Nov 1999 - Jan 2007

  During my time at Siemens I held three senior International Marketing positions. These were: International Marketing Operations Manager - Developed and implemented new marketing and business development planning processes to drive new business growth for the company International Value Proposition Manager - Developed, launched and evangelised a new value proposition in the Business Continuity market called IT Continuity that generated €72m of new business within the first 9 months following its launch. Strategic Alliance Manager - Managed a global business partnership between Siemens and IBM in the enterprise systems management (ESM) market. I reduced overall internal IT operational costs by 8% and generated $2m new software revenue through this partnership.



Fujitsu UK

• United Kingdom
• IT Services and IT Consulting
• 200 - 300 Employee

• Various Marketing Roles

  • Apr 1995 - Oct 1999

  During my time at ICL (now Fujitsu) I held three Senior Marketing roles. These were: European OEM Services Marketing Manager - Worked as part of a specialist business development team that grew the call centre business from £25m – £95m in 2 years through the provision of customer specific marketing activities, pre-sales, pricing and bid support Microsoft European Services Marketing & Partner Manager - The marketing expert in a 3 person team that created and successfully launched a $500m Global Alliance with Microsoft in the European Retail, Public Sector and Education markets UK Software Services Marketing Manager - I reversed the software maintenance business revenue attrition by introducing new, value based support services to drive new business growth



Technology plc

• Technology, Information and Internet
• 1 - 100 Employee

• Various Marketing Roles

  • Jan 1989 - Mar 1995

  Technology plc. was one of the UK's largest independent IT Product Resellers and Distributors before its acquisition by ICL. I held a number of Marketing and Sales roles during my time at Technology plc. These were: IT Services Business Manager Software Business Manager Marketing Communications Manager PC Consumables Product Manager Sales Technology plc. was one of the UK's largest independent IT Product Resellers and Distributors before its acquisition by ICL. I held a number of Marketing and Sales roles during my time at Technology plc. These were: IT Services Business Manager Software Business Manager Marketing Communications Manager PC Consumables Product Manager Sales



Nixdorf Computer

• Information Technology & Services
• 1 - 100 Employee

• Sales

  • Jan 1988 - Nov 1988

  Responsible for selling Housing Association Management Systems in the UK Responsible for selling Housing Association Management Systems in the UK



Systime Computers

• United Kingdom
• Software Development

• Various Roles

  • Jun 1984 - Dec 1987

  Software Product Manager Graduate Trainee Software Product Manager Graduate Trainee