Roberta Sperduti Pospissil
Co-Founder at LUFT shoes- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
LUFT shoes
-
Brazil
-
Retail
-
1 - 100 Employee
-
Co-Founder
-
Jan 2021 - Present
Calçados infantis eco-responsáveis focados no brincar. Eco friendly shoes designed for playing. Calçados infantis eco-responsáveis focados no brincar. Eco friendly shoes designed for playing.
-
-
-
Bloom Brand Experience
-
Brazil
-
Events Services
-
Co Founder
-
Feb 2015 - Feb 2021
-
-
-
-
Senior Account Executive
-
Aug 2011 - Jul 2013
Play an active role planning, coordinating and implementing daily account activities on behalf of the client. Edit high quality written materials including press releases, fact sheets, backgrounders, biographies, tour reports, speaking opportunity abstracts, pitch letters, Q&A's Plan and execute Field Marketing, Experiential Marketing Play an active role planning, coordinating and implementing daily account activities on behalf of the client. Edit high quality written materials including press releases, fact sheets, backgrounders, biographies, tour reports, speaking opportunity abstracts, pitch letters, Q&A's Plan and execute Field Marketing, Experiential Marketing
-
-
-
One Laptop Per Child
-
United States
-
Computer Hardware Manufacturing
-
1 - 100 Employee
-
International Outreach Coordinator
-
Nov 2009 - Apr 2011
• Support global strategy by fostering, building and maintaining relationships with key stakeholders including public sector institutions and private companies, governments, global education coalitions and NGOs. •Coordinating research and analysis of marketing inventory and collaborating with research and assessment of brand identity. • Produce press kit and marketing materials. • Support global strategy by fostering, building and maintaining relationships with key stakeholders including public sector institutions and private companies, governments, global education coalitions and NGOs. •Coordinating research and analysis of marketing inventory and collaborating with research and assessment of brand identity. • Produce press kit and marketing materials.
-
-
-
American Red Cross of Massachusetts Bay
-
United States
-
Medical Practices
-
1 - 100 Employee
-
Marketing and Communications
-
Oct 2008 - Jun 2009
Coordinated the redesign of the website and managed several daily editorial updates. Influenced the development of a new project that reinforce the presence of Mass Bay chapter in the Social Media, promoting the utilization of social networks tools such as Facebook, Blog and My Space. Acted as a PR assistant writing and revising press releases and texts for the website. Coordinated the redesign of the website and managed several daily editorial updates. Influenced the development of a new project that reinforce the presence of Mass Bay chapter in the Social Media, promoting the utilization of social networks tools such as Facebook, Blog and My Space. Acted as a PR assistant writing and revising press releases and texts for the website.
-
-
-
Ferraz Inteligencia de Moda
-
Brazil
-
Accounting
-
1 - 100 Employee
-
Public Relations Coordinator
-
Sep 2006 - Mar 2008
Managed communication strategies of national and international clients such as New Balance, 7 For All Mankind, and Cia Hering (one of the largest retail companies in Brazil with more than 300 stores in the country). Organized events, with coverage by the national specialized press. Accumulated vast experience in SPFW (São Paulo Fashion Week), the biggest fashion event of Latin America in various sectors: assisted the press inside the backstage; coordinated lounges and sponsors; catwalk assistant; promoted the participation of the clients in the event to local and national press. Built constant and effective contact with the national press in the fashion, business and lifestyle segments. Formulated and edit press releases, wrote evaluation reports of the ongoing strategy of clients. Show less
-
-
-
Top Magazine
-
Advertising Services
-
Senior Reporter
-
Mar 2002 - Mar 2006
Co-edited the monthly publication: researched, wrote and edited articles and interviews. Pre-production of fashion editorials. Co-edited the monthly publication: researched, wrote and edited articles and interviews. Pre-production of fashion editorials.
-
-
-
Topview
-
India
-
E-Learning Providers
-
1 - 100 Employee
-
Reporter
-
2000 - 2004
-
-
Education
-
Massachusetts Institute of Technology
MIT Innovation & Entrepreneurship Bootcamp, Rio de Janeiro, Certificate in New Venture Leadership -
Harvard University
Master of Liberal Arts in Management, Management -
Universidade Anhembi Morumbi
Postgraduate in Fashion and Lifestyle Journalism, Communication -
Comando Militar do Sul - CMS
Bachelor, Social Communication - Journalism