Robert Robinson

Director of Business Growth at Canadian Fitness Professionals Inc.
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Contact Information
us****@****om
(386) 825-5501
Location
Canada, CA
Languages
  • English -

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5.0

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Nathalie Lacombe

Robert is the consummate professional! He brings mindful communication and contributions to the organizations and groups he works with. His dedication to continual improvement is admirable and it's a true pleasure to work alongside him. I would highly recommend Robert to any organization looking to grow and succeed.

Petra Robinson

What can I say about Robert Robinson? Just that it's not only an honor to have the same last name but that if we were family he would be the 'favorite one' for sure! Robert and I have had a wonderful relationship since he came to canfitpro a few years ago. He had big shoes to fill, his predecessor did a great job and became a friend.... Robert has done the same! He is so professional, but he is also one of the most kind persons I have had the pleasure to work with and know. He has helped sort out so many issues, sponsorships and things for me regarding our Zumba sponsorships and booth. So professional, and most importantly honest & straight forward. I wish all of our trade show organizers had his work ethic and expertise! Robert is an asset to canfitpro and I am honored to call him 'friend'.

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Credentials

  • Bystander Training: From Bystander to Upstander
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Communicating Across Cultures
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Communicating about Culturally Sensitive Issues
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Diversity, Inclusion, and Belonging for All
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Skills for Inclusive Conversations
    LinkedIn
    Oct, 2020
    - Nov, 2024
  • Confronting Bias: Thriving Across Our Differences
    LinkedIn
    Aug, 2020
    - Nov, 2024
  • Diversity, Inclusion, and Belonging
    LinkedIn
    Aug, 2020
    - Nov, 2024
  • Unconscious Bias
    LinkedIn
    Aug, 2020
    - Nov, 2024
  • Dynamics 365 for Sales Teams
    LinkedIn
    Jan, 2020
    - Nov, 2024
  • Learning Microsoft Dynamics 365: The Basics
    LinkedIn
    Jan, 2020
    - Nov, 2024
  • Microsoft Dynamics 365: Advanced Techniques
    LinkedIn
    Jan, 2020
    - Nov, 2024
  • Creating a Culture of Strategy Execution
    LinkedIn
    Apr, 2019
    - Nov, 2024
  • Critical Thinking
    LinkedIn
    Apr, 2019
    - Nov, 2024
  • Customer Service: Winning Back a Lost Customer
    LinkedIn
    Apr, 2019
    - Nov, 2024
  • Building Customer Loyalty
    LinkedIn
    Mar, 2019
    - Nov, 2024
  • Lead Generation Foundations
    LinkedIn
    Aug, 2018
    - Nov, 2024
  • Sales Management Foundations
    LinkedIn
    May, 2018
    - Nov, 2024
  • Scrum: The Basics
    LinkedIn
    May, 2018
    - Nov, 2024
  • Personal Training Specialist (PTS)
    Canadian Fitness Professionals Inc.
    Mar, 2013
    - Nov, 2024
  • Insurance Broker, Life Settlement
    FSCO
    Sep, 2007
    - Nov, 2024
  • Personal Trainer Specialist Certification
    canfitpro - Canadian Fitness Professinals

Experience

    • Canada
    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Business Growth
      • Dec 2021 - Present

      Managing product and revenue growth through innovation, partnerships, and product development strategies. Overseeing canfitpro certifications, continuing education, events, member experience, B2B sales. Committed to defining, developing, and delivering a clear annual organizational strategy for success.

    • Manager, B2B Sales & Strategic Partnerships
      • Nov 2015 - Dec 2021

      Strategic alignment of mutually beneficial partnerships to support and sustain growth and valueBuild, assess, maintain, and regularly evaluate suitability of strategic partnershipsProvide oversight of the B2B Marketing and Sales annual strategySecure Event Sponsorship revenue to support annual events and conferencesLead the trade show and other advertising channel Sales Account Managers Drive pipeline generation and account management for partners and clientsCreate customer journey to align with CRM process from Opportunities to Closing Show less

    • Manager, Member Experience
      • Mar 2014 - Nov 2015

      Create channels to communicate and educate members on products and servicesIncrease overall member engagementDrive membership acquisition and retention projects and campaignsRedesign membership programs and price structures for all member types within Professional and Business membership models.Lead behaviour change and overall member satisfaction

    • Project Manager
      • Mar 2012 - Mar 2014

      Project lead for product revisionCoordinate the full project scope including chapter review and edits, redesign of content outline and learning outcomes, author recruitment, and productionWork with executive sponsors and project ownersMarket analysis and market researchTraining and development

    • Canada
    • Financial Services
    • 1 - 100 Employee
    • Life Insurance Broker & RESP Specialist
      • Sep 2006 - Present

      Support the financial well-being of individuals and families Provide guidance for estate (family legacy) planning and wealth transfer Education Savings Planning Retirement Planning Support the financial well-being of individuals and families Provide guidance for estate (family legacy) planning and wealth transfer Education Savings Planning Retirement Planning

Education

  • York University
    Bachelor of Business Administration - BBA
    2008 - 2012
  • Humber College
    Microcomputer Management
    1997 - 1999

Community

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