Experience

Virtelle Hospitality, LLC

• United States
• Hospitality
• 1 - 100 Employee

• Chief Operating Officer

  • Nov 2019 - Present

  Instrumental in developing all aspects of this highly successful Hotel Management company. We have created world class services from Sales and Marketing to Accounting, Human Resources, Asset Management, and Operational Support. We have years of experience in building, remodeling and repositioning hotels. Instrumental in developing all aspects of this highly successful Hotel Management company. We have created world class services from Sales and Marketing to Accounting, Human Resources, Asset Management, and Operational Support. We have years of experience in building, remodeling and repositioning hotels.



Independent

• Uganda
• International Trade and Development
• 1 - 100 Employee

• Hotel consultant

  • Aug 2019 - Present

  I specialize in quickly identifying and resolving opportunities within poor performing hotels. I have strong brand experience with all major brands and can help with property pips, contract extensions or conversions. I specialize in quickly identifying and resolving opportunities within poor performing hotels. I have strong brand experience with all major brands and can help with property pips, contract extensions or conversions.



Biltmore Farms Hotels

• United States
• Hospitality
• 1 - 100 Employee

• Director of Hotel Operations

  • Oct 2007 - Aug 2019

  Working directly with General Managers at three hotels to improve portfolio's financial performance, deliver outstanding guest and associate experience and operate all hotels above the standards outlined by each respective brand. I was heavily involved as a leader in my community. Process builder in all aspects of our industry from revenue management, Sales and Marketing, signature service standards, accounting processes, employee recruitment, onboarding and retention. Working directly with General Managers at three hotels to improve portfolio's financial performance, deliver outstanding guest and associate experience and operate all hotels above the standards outlined by each respective brand. I was heavily involved as a leader in my community. Process builder in all aspects of our industry from revenue management, Sales and Marketing, signature service standards, accounting processes, employee recruitment, onboarding and retention.



Doubletree by Hilton Charlottesville VA

• General Manager

  • Jul 1999 - 2007

  Took over property in 1999 and grew index 21 percent, moved service rankings within brand to top 12 and improved margins 23%. One full renovation and several other capital projects completed. Was very involved in the community as Chairman of Tourism Authority, sat on curriculum board with Technical College and worked on several non for profit teams to help with local causes. Took over property in 1999 and grew index 21 percent, moved service rankings within brand to top 12 and improved margins 23%. One full renovation and several other capital projects completed. Was very involved in the community as Chairman of Tourism Authority, sat on curriculum board with Technical College and worked on several non for profit teams to help with local causes.



Sunstone Hotel Investors Inc. DBA Marriott

• General Manager

  • 1999 - 2001

  New opening GM for a 165 room Marriott Hotel with JW Steakhouse. Successful opening of a full service Marriott Hotel connected to the City's new convention center. Worked closely with City and CVB to create a conference destination in this up and coming market. New opening GM for a 165 room Marriott Hotel with JW Steakhouse. Successful opening of a full service Marriott Hotel connected to the City's new convention center. Worked closely with City and CVB to create a conference destination in this up and coming market.



Westin Hotels & Resorts

• United States
• Hospitality
• 700 & Above Employee

• Director of Operations

  • 1997 - 1999

  Conversion from Radisson Hotel to a Westin Hotel and rolled out all Westin brand standards including Service Express.Responsible for all aspects of this hotels operations and financials. Conversion from Radisson Hotel to a Westin Hotel and rolled out all Westin brand standards including Service Express.Responsible for all aspects of this hotels operations and financials.



Red Lion Hotels

• Director of Operations

  • Jun 1989 - Jun 1997

  Joined company as a pool attendant and worked my way to an Assistant General Manager position.Along the way I worked through all areas of the hotel including F&B management, Rooms Division Management, Yield Management and I led several brand conversions for the company in different capacities. Joined company as a pool attendant and worked my way to an Assistant General Manager position.Along the way I worked through all areas of the hotel including F&B management, Rooms Division Management, Yield Management and I led several brand conversions for the company in different capacities.