Experience

J/PR

• United States
• Public Relations and Communications Services
• 100 - 200 Employee

• Social Media Strategist

  • Jul 2023 - Present

  Content creation, photography, influencer management and social media management for luxury hotels and resorts worldwide! Content creation, photography, influencer management and social media management for luxury hotels and resorts worldwide!



Visualize Creative

• United States
• Advertising Services

• Owner

  • Dec 2019 - Present

  Owner of a full-service social media management and advertising consulting agency. Consulting brands and businesses ranging from local to global. Visit visualizecreative.co for more information or, shoot me an email at rminda@visualizecreative.co and let's work together! Owner of a full-service social media management and advertising consulting agency. Consulting brands and businesses ranging from local to global. Visit visualizecreative.co for more information or, shoot me an email at rminda@visualizecreative.co and let's work together!



Big Daddy Graphics LLC.

• Perrysburg Ohio

• Marketing Manager

  • Jan 2012 - Present

  Develop new marketing campaign strategies for social media to drive in-store sales. Analyze web analytics on multiple digital communities to develop/execute successful outreach strategies. Content creation using Adobe Suite. Content management using Hootsuite Community engagement through organic and paid methods. Develop new marketing campaign strategies for social media to drive in-store sales. Analyze web analytics on multiple digital communities to develop/execute successful outreach strategies. Content creation using Adobe Suite. Content management using Hootsuite Community engagement through organic and paid methods.



CMW Media

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Social Media Specialist

  • Jul 2019 - Jul 2020

  Content calendar and scheduling 40+ social media channels Content development via Adobe Suite. Client relations – weekly calls and deliverables Launching/redesigning client aesthetic online (social + web + email) Onboarding Menu – clients can curate their experiences Influencer relations and brand ambassador program development Paid social promotions – LinkedIn, Facebook and Instagram Social media audits – onboarding and optimization Managed a small team of coordinators. Content calendar and scheduling 40+ social media channels Content development via Adobe Suite. Client relations – weekly calls and deliverables Launching/redesigning client aesthetic online (social + web + email) Onboarding Menu – clients can curate their experiences Influencer relations and brand ambassador program development Paid social promotions – LinkedIn, Facebook and Instagram Social media audits – onboarding and optimization Managed a small team of coordinators.



Sunshine Communities

• United States
• Hospitals and Health Care
• 100 - 200 Employee

• PR Consultant

  • Aug 2018 - Dec 2018

  Wrote/drafted a news release and a special events plant to announce new local partnership. Crafted a media kit and media list to distribute and invite media members to cover the local roasting event. Pitched special event and new partnership announcement to local media. Oversaw special event and launch of new partnership. Analyzed coverage of event and social engagement of coverage on social media. Wrote/drafted a news release and a special events plant to announce new local partnership. Crafted a media kit and media list to distribute and invite media members to cover the local roasting event. Pitched special event and new partnership announcement to local media. Oversaw special event and launch of new partnership. Analyzed coverage of event and social engagement of coverage on social media.



Celebrity Cruise Line

• United States
• Facilities Services
• 100 - 200 Employee

• Public Relations Intern

  • May 2018 - Aug 2018

  Developed brand campaigns to be implemented fleet wide, then presented to chief executives. Managed trade relations for an S&P 500 company – internationally and domestically. Conceptualized campaigns for the 2019 Annual Operating Plan – from a public relations perspective. Created copy for a vanity URL site - pertaining to a new ship and ship class launch, Celebrity Edge. Researched media coverage on brand and kept up on awards and nominations for internal broadcast messages. Project managed internal inaugural Work In Progress (WIP), updating and keeping the PR department on schedule each week. Collaborated with external agencies, DeVrise Global, and other business to business relations. Show less



Center for Leadership BGSU

• Bowling Green State University

• Marketing and Public Relations Intern

  • Aug 2017 - Dec 2017

  Managed social media pages on Facebook, and Twitter. Posting 7+ times a week using Hootsuite. Wrote bi-weekly E-Newsletter using MailChimp: reaching 900 students every release. Analyzed audience data and account analytics to create custom PR Highlights, showcasing public relations coverage. Managed social media pages on Facebook, and Twitter. Posting 7+ times a week using Hootsuite. Wrote bi-weekly E-Newsletter using MailChimp: reaching 900 students every release. Analyzed audience data and account analytics to create custom PR Highlights, showcasing public relations coverage.



Toledo Symphony Orchestra

• United States
• Performing Arts
• 1 - 100 Employee

• Marketing Intern

  • Jun 2017 - Aug 2017

  Project managed a push to re-brand TSO wedding ensembles. Designed a new and updated ensembles brochure. Updated ensemble pricing to correctly reflect industry standards. Created an updated media and business relations list. Contacted 100+ vendors in the region who were in the wedding industry to help promote and distribute updated brochures. Project managed a push to re-brand TSO wedding ensembles. Designed a new and updated ensembles brochure. Updated ensemble pricing to correctly reflect industry standards. Created an updated media and business relations list. Contacted 100+ vendors in the region who were in the wedding industry to help promote and distribute updated brochures.