Ryan Casey

Account Manager, National Merchant Partnerships at Figg
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Contact Information
us****@****om
(386) 825-5501
Location
Ann Arbor, US

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Experience

    • United States
    • Civil Engineering
    • 1 - 100 Employee
    • Account Manager, National Merchant Partnerships
      • Nov 2022 - Present

      Remote Figg is a card-linked marketing company. Our unique advertising program enables brands of every size to market to consumers in a private marketplace of banks and publishers. Learn more about us @ gofigg.com

    • United States
    • Technology, Information and Internet
    • 700 & Above Employee
    • Enterprise Implementation Senior Manager
      • Mar 2022 - Oct 2022

      Remote ● Promoted to manage a team of four Enterprise Operations Account Managers that collectively oversaw a book of business averaging $7.3MM in annual net operating revenue ● Strategized and implemented delivery process improvements to enhance the Groupon client experience; one initiative resulted in a 10% decrease in customer issue inquiries for a large US wholesale club account ● Established optimal communication processes and project plans to inform executive leadership and external… Show more ● Promoted to manage a team of four Enterprise Operations Account Managers that collectively oversaw a book of business averaging $7.3MM in annual net operating revenue ● Strategized and implemented delivery process improvements to enhance the Groupon client experience; one initiative resulted in a 10% decrease in customer issue inquiries for a large US wholesale club account ● Established optimal communication processes and project plans to inform executive leadership and external stakeholders of program status, risks, and key decisions ● Led the three largest US wholesale club accounts through implementation of new marketing program strategies, generating $18.75MM in net operating revenue as of FY22 Q3 ● Developed OKRs and quantitative productivity metrics for the team, subsequently decreasing turnaround time on Salesforce case completion, enabling client service excellence, and promoting account growth ● Mentored, supported, and coached individual contributors; provided continuous feedback and opportunities for career development via bi-weekly meetings

    • Enterprise Implementation Manager
      • Mar 2021 - Mar 2022

      Remote ● Promoted to inaugural Enterprise Implementation Manager role; responsible for leading and coordinating implementation efforts between internal teams and external partners to develop optimal solutions for Groupon’s largest and most complex Enterprise clients ● Owned campaign setup, briefing process, delivery experience, and campaign analytics reporting for 12 strategic Enterprise business partners ● Partnered with clients and internal virtual teams across Ireland, India, and Poland to… Show more ● Promoted to inaugural Enterprise Implementation Manager role; responsible for leading and coordinating implementation efforts between internal teams and external partners to develop optimal solutions for Groupon’s largest and most complex Enterprise clients ● Owned campaign setup, briefing process, delivery experience, and campaign analytics reporting for 12 strategic Enterprise business partners ● Partnered with clients and internal virtual teams across Ireland, India, and Poland to estimate, document, and manage project scope, leading to 100% on-time campaign launches in an Agile, global environment ● Managed project plans and contractual agreements in Smartsheet to track tasks, program health, and outcomes ● Established 10 service standard operating procedures that focused on campaign efficiency, quality, and accuracy to increase customer-experience satisfaction and client success; led to three repeat campaigns in FY21

    • Enterprise Operations Strategic Account Manager
      • Mar 2019 - Mar 2021

      Remote ● Led a diverse, cross-functional team to execute the operational responsibilities for the Costco FY20 Q3 campaign, resulting in 225K vouchers sold (+35% initial forecasted sales), $13.5MM in gross bookings, and $1.9MM in net operating revenue ● Pioneered new Enterprise client onboarding approach to accelerate customer success upon campaign launch and user-adoption of the Groupon merchant dashboard ● Acted as liaison and advocate for 50+ clients, sharing best practices with Groupon senior… Show more ● Led a diverse, cross-functional team to execute the operational responsibilities for the Costco FY20 Q3 campaign, resulting in 225K vouchers sold (+35% initial forecasted sales), $13.5MM in gross bookings, and $1.9MM in net operating revenue ● Pioneered new Enterprise client onboarding approach to accelerate customer success upon campaign launch and user-adoption of the Groupon merchant dashboard ● Acted as liaison and advocate for 50+ clients, sharing best practices with Groupon senior leadership on campaign operational efficiency and optimization

    • Enterprise Operations Account Manager
      • Apr 2018 - Apr 2019

      Greater Chicago Area ● Promoted to manage a book of 100+ Enterprise-level accounts (e.g., Shutterfly, Audible, Rosetta Stone, Apple Music); revenue generated from clients represented ~80% of total FY18 Q4 operating revenue ● Nurtured relationships with critical, existing business partners to promote strategic account growth and innovative campaign solutions

    • Merchant Development Representative
      • Jun 2015 - Apr 2018

      Greater Chicago Area ● Achieved 19.5% YoY gross profit growth from 2017-2018 through account campaign renewals and optimizations of live offerings on the Groupon platform ● Grossed over $3.8MM from local advertising sales over a three-year period with local small and medium

    • Local Sales Senior Account Manager
      • Sep 2014 - Jun 2015

      Chicago ● Accelerated campaign growth by leveraging diverse strategies such as dynamic pricing and flash sales, resulting in maximized client success and increased scalability ● Delivered tailored business reviews to clients around campaign metrics, growth opportunities, and sales conversion rates

    • Local Sales Account Representative
      • Dec 2013 - Sep 2014

      ● Consulted clients on how to effectively maximize their mobile and online presence through the Groupon platform within the Tucson, Arizona market ● Formed strategic partnerships with small businesses across multiple verticals, creating a sustainable client pipeline for Groupon Local

    • United Arab Emirates
    • Advertising Services
    • Marketing Manager
      • May 2013 - Dec 2013

      Chicago ● Designed and delivered sales marketing materials to Sales Representatives for use in prospecting new mobile-marketing clients ● Joined mobile startup tech company to lead acquisition of new clients through extension of sales pipeline

    • United States
    • Food and Beverage Manufacturing
    • 700 & Above Employee
    • Sales Representative
      • Nov 2010 - Apr 2013

      ● Directed two holiday campaigns at Wal-Mart and Supervalu, which yielded an additional $12,000 in revenue to the Kraft sales team in FY12 Q4 ● Grew account relations with key decision makers at each client by conducting daily service calls and providing account-specific revenue details

Education

  • Illinois State University
    Bachelors of Science, Integrated Marketing Communications
    2005 - 2009

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