RJ LaForce
Senior Film Program Manager at Rooftop Cinema Club- Claim this Profile
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Experience
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Rooftop Cinema Club
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United States
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Entertainment
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1 - 100 Employee
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Senior Film Program Manager
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Jan 2022 - Present
Los Angeles, California, United States
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Film Programming Manager
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Sep 2020 - Jan 2022
Los Angeles Metropolitan Area
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Austin Community College
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United States
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Higher Education
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700 & Above Employee
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Adjunct Professor
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Jan 2018 - Present
Austin, Texas, United States Build curriculum and teach the following courses: - Introduction to Cinema - Introduction to Radio-Television-Film
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Sam Houston State University
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United States
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Higher Education
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700 & Above Employee
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Adjunct Professor
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Sep 2022 - Present
Huntsville, Texas, United States Build curriculum and teach the following courses: - Film Appreciation
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Alamo Drafthouse Cinema
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United States
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Entertainment Providers
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700 & Above Employee
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Director of Programming - Austin and San Antonio
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Dec 2017 - Jun 2020
Austin, Texas, United States - Managed 8-member team to curate, coordinate, and execute events in three markets - Helped theater managers build and approved weekly film and programming schedules for 10 theaters - Programmed market-specific specialty content - Coordinated and executed 75-100 in-theater events a year - Developed strategy for booking new release content in collaboration with the company booking department - Helped launch national initiatives in the Austin, San Antonio, and New Braunfels… Show more - Managed 8-member team to curate, coordinate, and execute events in three markets - Helped theater managers build and approved weekly film and programming schedules for 10 theaters - Programmed market-specific specialty content - Coordinated and executed 75-100 in-theater events a year - Developed strategy for booking new release content in collaboration with the company booking department - Helped launch national initiatives in the Austin, San Antonio, and New Braunfels market - Identified films as brand targets in collaboration with national marketing and creative departments - Worked with national marketing and creative departments to identify films as brand targets - Chosen to be on the company committee that selected films branded as “Drafthouse Recommends”
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Austin Creative / First Run Manager
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Mar 2013 - Dec 2017
Austin, Texas, United States -Oversaw and approved on screen and website promotion for all Austin theaters - Communicated sales, scheduling, and other needs to venues, working closely with general managers at each location - Programmed market-specific specialty content for all Austin theaters - Oversaw first run strategy and scheduling for Austin theaters, coordinating with an outside booking agency and internal national creative teams - Coordinated events, including guest travel, price points, on-site needs… Show more -Oversaw and approved on screen and website promotion for all Austin theaters - Communicated sales, scheduling, and other needs to venues, working closely with general managers at each location - Programmed market-specific specialty content for all Austin theaters - Oversaw first run strategy and scheduling for Austin theaters, coordinating with an outside booking agency and internal national creative teams - Coordinated events, including guest travel, price points, on-site needs, and scheduling and booking content
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Creative Administrative Assistant
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Apr 2012 - Mar 2013
Austin, Texas, United States - Managed Austin market and national websites - Attended and participated in national specialty film programming and promotions strategy meetings - Attended and participated in weekly first run/new release programming strategy meetings for Austin market - Hosted specialty screenings - Gathered and wrote copy for our quarterly “coming soon” magazine and website - Compiled data for creative team with a focus on guest count, film grosses, and film schedules
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Food Runner / Expeditor / Server
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Jun 2006 - Apr 2012
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Education
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The University of Texas at Austin
Master of Arts - MA, Mass Communication/Media Studies -
The University of Texas at Austin
Bachelor's degree, Radio-Television-Film