RITTAPHAT KHAMRAT
Marketing Associate at Grain Thailand- Claim this Profile
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Bio
Experience
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Grain Thailand
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Technology, Information and Internet
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1 - 100 Employee
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Marketing Associate
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Aug 2020 - Present
- Lead influencer marketing with more than 20 influencers a month with 2.13% average engagement rate, starting from nano to macro influencers (e.g. @jennienineeleven, @mickey.a.np, and so on), at a minimum of food cost - Drive traffic to own social media and successfully gain new followers on instagram by 3X from 700 followers to 2,100 followers within 7 months- Created and managed marketing content from end to end, including product photo shooting, photo editing, AW design and… - Lead influencer marketing with more than 20 influencers a month with 2.13% average engagement rate, starting from nano to macro influencers (e.g. @jennienineeleven, @mickey.a.np, and so on), at a minimum of food cost - Drive traffic to own social media and successfully gain new followers on instagram by 3X from 700 followers to 2,100 followers within 7 months- Created and managed marketing content from end to end, including product photo shooting, photo editing, AW design and copywriting to constantly deliver company promotion and products Show more Show less
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inspiration information
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Health, Wellness & Fitness
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Market Researcher
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May 2018 - Jul 2020
- Researched and delivered monthly market analysis of newly launched products based on clients’ requirements to track marketing activities both online and offline from well-known beauty stores e.g. Eve and Boy, Beautrium, Cosmobeaute, and etc.- Gathered and analyzed data from beauty influencers to present market opportunities for clients and update current beauty trend that create engagement such as new innovative product, influencers’ brand endorsement, make-up trend and beauty offline… - Researched and delivered monthly market analysis of newly launched products based on clients’ requirements to track marketing activities both online and offline from well-known beauty stores e.g. Eve and Boy, Beautrium, Cosmobeaute, and etc.- Gathered and analyzed data from beauty influencers to present market opportunities for clients and update current beauty trend that create engagement such as new innovative product, influencers’ brand endorsement, make-up trend and beauty offline even Show more Show less
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Content Editor
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Jan 2018 - Apr 2018
- Planned Baby Bright’s product marketing content to serve the company objectives and create engagement on company’s online channel, including AW brief, content writing, PR news and community management- Seeded and encouraged customer reviews on online beauty community such as Jeban, Pantip and Dek-D= Co-ordinated with marketing agencies and beauty influencers to deliver company’s products, promotion and communicate to target customers
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Sale & Maketing Coordinator
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Mar 2016 - Dec 2017
- Planned social media communication strategies for every marketing channels e.g. Facebook, Instagram, and Line@, and evaluated return on media investment, gained 24K new Facebook page followers over 1 year- Initiated influencers marketing campaign to boost sales on own channel and achieved sales target by growing THB 6K to 200K revenue within 2 months from aggressive influencers marketing- Co-ordinated with 20+ influencers to promote campaign and other internal teams to drive campaign… - Planned social media communication strategies for every marketing channels e.g. Facebook, Instagram, and Line@, and evaluated return on media investment, gained 24K new Facebook page followers over 1 year- Initiated influencers marketing campaign to boost sales on own channel and achieved sales target by growing THB 6K to 200K revenue within 2 months from aggressive influencers marketing- Co-ordinated with 20+ influencers to promote campaign and other internal teams to drive campaign in the holistic direction Show more Show less
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Education
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Bangkok University