RITESH SABHARWAL
HEAD OF SALES AND MARKETING-ANSAL PROPERTIES at Ansal API- Claim this Profile
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Bio
Experience
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Ansal API
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Real Estate
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1 - 100 Employee
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HEAD OF SALES AND MARKETING-ANSAL PROPERTIES
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Apr 2019 - Present
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Franchise India Brands Limited
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India
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Business Consulting and Services
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200 - 300 Employee
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COO-FRANCHISE INDIA BRANDS
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Jul 2017 - Apr 2019
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Exide Industries Limited
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India
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Manufacturing
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700 & Above Employee
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Chief Operations Manager
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Jun 2015 - Jul 2017
• As Chief operations manager, responsible for Strategic business management of 750 crores worth of annual business for the zone with 4 regional offices and 32 spokes, reported to, in by 4 regional sales managers, 4 regional service managers ,20 ASM’s and a team of 70+ on roll professionals in sales and service. • Managing with team a hybrid distribution system of distributors of EXIDE brand known as HIT (Humsafar Impact Team), the dealers attached to these HIT called HUMSAFARS and direct… Show more • As Chief operations manager, responsible for Strategic business management of 750 crores worth of annual business for the zone with 4 regional offices and 32 spokes, reported to, in by 4 regional sales managers, 4 regional service managers ,20 ASM’s and a team of 70+ on roll professionals in sales and service. • Managing with team a hybrid distribution system of distributors of EXIDE brand known as HIT (Humsafar Impact Team), the dealers attached to these HIT called HUMSAFARS and direct dealers of the company called KA (Key accounts) dealers and BD(Business Development) dealers in the market. • Managing through team Direct distribution of DYNEX brand which was a fighter brand of the company launched to counter competition in market and also handling separate distribution structure for E-Rickshaw battery business. • Also, as Zonal Head, incharge of customer service vertical for the zone ensuring proper services to customers through innovative Batmobile and humsafar scooter service and traditional service centers and device ways and means to reduce customer complaints and TAT for service of batteries. • KPI’s included for the zone to achieve monthly Value and volume targets with focus segments like Car,2 Wheeler, HCV, Tractor, E-rickshaw, Home UPS and Solar batteries in aftermarket and trade. • Achieve monthly/quarterly and Annual Sales value, revenue growth, gross margin targets. Achieve segment wise sales volume/value target. • Ensuring building blocks of increasing urban and rural footprint and reaching out to district and taluka and village level through distribution expansion and strengthening of humsafar network. • Ensuring maximum participation of Distributors, Dealers and Humsafars in the annual loyalty program being run by the company. • Add value and Define sales processes that drive desired sales outcomes and identify improvements where and when required. Show less • As Chief operations manager, responsible for Strategic business management of 750 crores worth of annual business for the zone with 4 regional offices and 32 spokes, reported to, in by 4 regional sales managers, 4 regional service managers ,20 ASM’s and a team of 70+ on roll professionals in sales and service. • Managing with team a hybrid distribution system of distributors of EXIDE brand known as HIT (Humsafar Impact Team), the dealers attached to these HIT called HUMSAFARS and direct… Show more • As Chief operations manager, responsible for Strategic business management of 750 crores worth of annual business for the zone with 4 regional offices and 32 spokes, reported to, in by 4 regional sales managers, 4 regional service managers ,20 ASM’s and a team of 70+ on roll professionals in sales and service. • Managing with team a hybrid distribution system of distributors of EXIDE brand known as HIT (Humsafar Impact Team), the dealers attached to these HIT called HUMSAFARS and direct dealers of the company called KA (Key accounts) dealers and BD(Business Development) dealers in the market. • Managing through team Direct distribution of DYNEX brand which was a fighter brand of the company launched to counter competition in market and also handling separate distribution structure for E-Rickshaw battery business. • Also, as Zonal Head, incharge of customer service vertical for the zone ensuring proper services to customers through innovative Batmobile and humsafar scooter service and traditional service centers and device ways and means to reduce customer complaints and TAT for service of batteries. • KPI’s included for the zone to achieve monthly Value and volume targets with focus segments like Car,2 Wheeler, HCV, Tractor, E-rickshaw, Home UPS and Solar batteries in aftermarket and trade. • Achieve monthly/quarterly and Annual Sales value, revenue growth, gross margin targets. Achieve segment wise sales volume/value target. • Ensuring building blocks of increasing urban and rural footprint and reaching out to district and taluka and village level through distribution expansion and strengthening of humsafar network. • Ensuring maximum participation of Distributors, Dealers and Humsafars in the annual loyalty program being run by the company. • Add value and Define sales processes that drive desired sales outcomes and identify improvements where and when required. Show less
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Valvoline Cummins Ltd
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India
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Oil and Gas
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100 - 200 Employee
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AVP-SALES AND MARKETING
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Apr 2012 - Jun 2015
• Responsible for handling the Marketing activities of the retail Business for all product lines in Diesel Engine Oil and gear oil Segment, and managing direct Sales and Marketing responsibility for the Fleet Vertical. Responsible for the Top-line growth, Bottom-line, Market Share, Product Line Strategy, Advertising & Communication, Branding and Market Research. Involved in the strategy development & execution to increase market share across key segments i.e.; New Gen Commercial… Show more • Responsible for handling the Marketing activities of the retail Business for all product lines in Diesel Engine Oil and gear oil Segment, and managing direct Sales and Marketing responsibility for the Fleet Vertical. Responsible for the Top-line growth, Bottom-line, Market Share, Product Line Strategy, Advertising & Communication, Branding and Market Research. Involved in the strategy development & execution to increase market share across key segments i.e.; New Gen Commercial Vehicle Oils, Tractor oils, Co-Branded oils and three-wheeler and Fleet segment. Involved in planning and launching new products and support Sales function to meet the target. Leading all communications including PR, corporate visibility, company website & brand specific positioning/communication campaigns. Determining pricing levels to maximize returns, studying Retail Audit reports (AC Nielsen) and utilizing the same to increase market shares & distribution. Liaise and coordinating with Valvoline -USA on brand & product guidelines. Show less • Responsible for handling the Marketing activities of the retail Business for all product lines in Diesel Engine Oil and gear oil Segment, and managing direct Sales and Marketing responsibility for the Fleet Vertical. Responsible for the Top-line growth, Bottom-line, Market Share, Product Line Strategy, Advertising & Communication, Branding and Market Research. Involved in the strategy development & execution to increase market share across key segments i.e.; New Gen Commercial… Show more • Responsible for handling the Marketing activities of the retail Business for all product lines in Diesel Engine Oil and gear oil Segment, and managing direct Sales and Marketing responsibility for the Fleet Vertical. Responsible for the Top-line growth, Bottom-line, Market Share, Product Line Strategy, Advertising & Communication, Branding and Market Research. Involved in the strategy development & execution to increase market share across key segments i.e.; New Gen Commercial Vehicle Oils, Tractor oils, Co-Branded oils and three-wheeler and Fleet segment. Involved in planning and launching new products and support Sales function to meet the target. Leading all communications including PR, corporate visibility, company website & brand specific positioning/communication campaigns. Determining pricing levels to maximize returns, studying Retail Audit reports (AC Nielsen) and utilizing the same to increase market shares & distribution. Liaise and coordinating with Valvoline -USA on brand & product guidelines. Show less
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Reliance Communications
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India
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Telecommunications
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700 & Above Employee
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GM -SALES AND DISTRIBUTION HEAD -RELIANCE COMMUNICATIONS
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Jul 2008 - Apr 2012
Managing data devices and handset sales through proprietary handsets, other mobile operators (OMO) and modern retail. Responsible for handling the total size of the business in revenue terms approx.360 cores PA and additional revenue from approx.50k handsets and 30k activations PM. Involved in driving the achievement of goals of the Distribution vertical through executing Business Plans geared towards capitalizing on business opportunities. Improvising on business systems as… Show more Managing data devices and handset sales through proprietary handsets, other mobile operators (OMO) and modern retail. Responsible for handling the total size of the business in revenue terms approx.360 cores PA and additional revenue from approx.50k handsets and 30k activations PM. Involved in driving the achievement of goals of the Distribution vertical through executing Business Plans geared towards capitalizing on business opportunities. Improvising on business systems as well as Distribution infrastructure, human resources and consumer insights. Handling Data business through dedicated Data and Devices Distributors across the circle Ensuring maximum brand visibility and capture optimum market shares/shelf share. Managing CDMA Distribution for Delhi Circle with business operations spanning six clusters, modern retail vertical and handset sales through proprietary handsets and other mobile operators (OMO). Conceptualizing and implementing Operations viz Business Plan, Budget and Profit through new initiatives. Institutionalizing processes and effective implementation of Customer Retention strategies. Preparing business plan for the circle in line with the AOP for increasing customer acquisitions. Responsible for achieving delivery & service quality norms for ensuring retail satisfaction. Conducting churn analysis for effective implementation of Customer Retention strategies. Ensuring maximum brand visibility and capture optimum market shares. Show less Managing data devices and handset sales through proprietary handsets, other mobile operators (OMO) and modern retail. Responsible for handling the total size of the business in revenue terms approx.360 cores PA and additional revenue from approx.50k handsets and 30k activations PM. Involved in driving the achievement of goals of the Distribution vertical through executing Business Plans geared towards capitalizing on business opportunities. Improvising on business systems as… Show more Managing data devices and handset sales through proprietary handsets, other mobile operators (OMO) and modern retail. Responsible for handling the total size of the business in revenue terms approx.360 cores PA and additional revenue from approx.50k handsets and 30k activations PM. Involved in driving the achievement of goals of the Distribution vertical through executing Business Plans geared towards capitalizing on business opportunities. Improvising on business systems as well as Distribution infrastructure, human resources and consumer insights. Handling Data business through dedicated Data and Devices Distributors across the circle Ensuring maximum brand visibility and capture optimum market shares/shelf share. Managing CDMA Distribution for Delhi Circle with business operations spanning six clusters, modern retail vertical and handset sales through proprietary handsets and other mobile operators (OMO). Conceptualizing and implementing Operations viz Business Plan, Budget and Profit through new initiatives. Institutionalizing processes and effective implementation of Customer Retention strategies. Preparing business plan for the circle in line with the AOP for increasing customer acquisitions. Responsible for achieving delivery & service quality norms for ensuring retail satisfaction. Conducting churn analysis for effective implementation of Customer Retention strategies. Ensuring maximum brand visibility and capture optimum market shares. Show less
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airtel
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India
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Telecommunications
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700 & Above Employee
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DGM-SALES AND MARKETING AND IFFCO PROJECT HEAD HPHP
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Apr 2006 - Jun 2008
Responsible for managing Rural distribution of HPHP circle with approx 90k Gross activations and 600 crore revenue. Planning Business Strategy & Analysis for assessment of revenue potential & opportunities in the rural markets of Punjab thru RS-RD MODEL and HPHP thru IFFCO PROJECT. Establishing the Team in the Markets to develop the Business Model and Key Business Prospects in each market. Actively involved in the developing of new strategic relationships as well building and… Show more Responsible for managing Rural distribution of HPHP circle with approx 90k Gross activations and 600 crore revenue. Planning Business Strategy & Analysis for assessment of revenue potential & opportunities in the rural markets of Punjab thru RS-RD MODEL and HPHP thru IFFCO PROJECT. Establishing the Team in the Markets to develop the Business Model and Key Business Prospects in each market. Actively involved in the developing of new strategic relationships as well building and marketing of new products for the Company. Responsible for the distribution of various telecom products in the rural belts of Punjab. Led a team of over 250 personnel (on rolls + off rolls) to manage the client base including large corporate and high ARPU customers. Show less Responsible for managing Rural distribution of HPHP circle with approx 90k Gross activations and 600 crore revenue. Planning Business Strategy & Analysis for assessment of revenue potential & opportunities in the rural markets of Punjab thru RS-RD MODEL and HPHP thru IFFCO PROJECT. Establishing the Team in the Markets to develop the Business Model and Key Business Prospects in each market. Actively involved in the developing of new strategic relationships as well building and… Show more Responsible for managing Rural distribution of HPHP circle with approx 90k Gross activations and 600 crore revenue. Planning Business Strategy & Analysis for assessment of revenue potential & opportunities in the rural markets of Punjab thru RS-RD MODEL and HPHP thru IFFCO PROJECT. Establishing the Team in the Markets to develop the Business Model and Key Business Prospects in each market. Actively involved in the developing of new strategic relationships as well building and marketing of new products for the Company. Responsible for the distribution of various telecom products in the rural belts of Punjab. Led a team of over 250 personnel (on rolls + off rolls) to manage the client base including large corporate and high ARPU customers. Show less
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Distribution Head
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Apr 2006 - Jun 2008
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Kansai Nerolac Paints Limited. (Formerly:Goodlass Nerolac Paints
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India
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Appliances, Electrical, and Electronics Manufacturing
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1 - 100 Employee
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DIVISIONAL BUSINESS HEAD
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Jan 2002 - Apr 2006
• Managing the sales of North 1 zone comprising of Delhi,Upper north ,UP and MP. Conducting market surveys and mapping for identifying, qualifying and pursuing business opportunities as per targeted plans as well as through lead generation. REGIONAL SALES HEAD-APR 2000-DEC 2001 GUJARAT AND MP • Managing the sales of North 1 zone comprising of Delhi,Upper north ,UP and MP. Conducting market surveys and mapping for identifying, qualifying and pursuing business opportunities as per targeted plans as well as through lead generation. REGIONAL SALES HEAD-APR 2000-DEC 2001 GUJARAT AND MP
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Deputy Manager
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Apr 1993 - Jun 2000
Initiated business development activities across Himachal Pradesh, Chandigarh, Punjab., Haryana and Western Rajasthan. Generated Business worth Rs. 16 Crores per annum. Facilitated coverage of rural markets for promotion of lubricants with organizing of rural camps and melas for promotion of tractor oils and pumpset oils and also coverage of rural institutions like sugar mills, state road transport units, paper mills, etc. Initiated business development activities across Himachal Pradesh, Chandigarh, Punjab., Haryana and Western Rajasthan. Generated Business worth Rs. 16 Crores per annum. Facilitated coverage of rural markets for promotion of lubricants with organizing of rural camps and melas for promotion of tractor oils and pumpset oils and also coverage of rural institutions like sugar mills, state road transport units, paper mills, etc.
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SALES MANAGER
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Apr 1993 - Apr 2000
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Education
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HBTI-KANPUR
B.TECH, MECHANICAL -
Harcourt Butler Technological Institute
B.Tech; H.B.T.I.) Kanpur, Mechanical Engineering -
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Indian Institute of Management Ahmedabad
MANAGEMENT DEVELOPMENT PROGRAM, Sales, Distribution, and Marketing Operations, General