Risena Dushi

Marketing & Sales Specialist at Power Tee
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Contact Information
Location
St Augustine, Florida, United States, US
Languages
  • English Professional working proficiency
  • Italian Professional working proficiency
  • Spanish Elementary proficiency
  • Albanian Native or bilingual proficiency

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Credentials

  • Digital Marketing Foundations
    LinkedIn
    Sep, 2022
    - Sep, 2024
  • Marketing on Instagram
    LinkedIn
    Sep, 2022
    - Sep, 2024
  • Content Marketing Certification
    HubSpot Academy
    Sep, 2023
    - Sep, 2024
  • Social Media Marketing
    HubSpot Academy
    Jan, 2023
    - Sep, 2024
  • Email Marketing
    HubSpot Academy
    Jan, 2023
    - Sep, 2024
  • Digital Marketing
    HubSpot Academy
    Jan, 2023
    - Sep, 2024
  • English Language
    TOEFL®
    Oct, 2021
    - Sep, 2024
  • Youth Exchange
    Erasmus+
  • Youth worker
    Erasmus+

Experience

    • Marketing & Sales Specialist
      • Jan 2023 - Present

      - Build, Maintain and update the HubSpot CRM system with accurate lead and customer information. - Import HubSpot lists and map companies and contacts via Geo Mapper. - Collaborate with the sales team to ensure seamless lead tracking, nurturing, and efficient handoffs. - Train, guide, support sales team on how to use HubSpot CRM effectively - Generate reports and analyze CRM data to gain insights into lead and customer behaviors - Create, implement, and monitor email… Show more - Build, Maintain and update the HubSpot CRM system with accurate lead and customer information. - Import HubSpot lists and map companies and contacts via Geo Mapper. - Collaborate with the sales team to ensure seamless lead tracking, nurturing, and efficient handoffs. - Train, guide, support sales team on how to use HubSpot CRM effectively - Generate reports and analyze CRM data to gain insights into lead and customer behaviors - Create, implement, and monitor email marketing campaigns to nurture leads, engage customers, and drive conversions. - Design visually appealing email templates that align with our brand, ensuring effective communication of messages. - Collaborate with the marketing & sales team to segment email lists - Develop and execute social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn and Tik Tok. - Plan, create and schedule social media posts. - Monitor social media channels for comments, messages, and mentions, and respond in a timely and engaging manner. - Utilize Canva and Figma to design eye-catching and on-brand visuals for various marketing materials, including social media graphics, banners, promotions, guides. - Collaborate with marketing team to create compelling written content for blog posts, emails, and social media captions. - Design marketing materials such as brochures, flyers, presentations, online flipbooks, product guides, manuals, HubSpot Guides for new employees etc. - Contribute to video editing projects, including assembling footage, adding effects, and ensuring final videos meet quality standards. - Use video editing software (Microsoft Clipchamp) to enhance raw footage, create engaging narratives, and align videos with our brand's visual style. - Participate in planning and executing video shoots, capturing footage, and ensuring the necessary equipment is set up correctly. Show less - Build, Maintain and update the HubSpot CRM system with accurate lead and customer information. - Import HubSpot lists and map companies and contacts via Geo Mapper. - Collaborate with the sales team to ensure seamless lead tracking, nurturing, and efficient handoffs. - Train, guide, support sales team on how to use HubSpot CRM effectively - Generate reports and analyze CRM data to gain insights into lead and customer behaviors - Create, implement, and monitor email… Show more - Build, Maintain and update the HubSpot CRM system with accurate lead and customer information. - Import HubSpot lists and map companies and contacts via Geo Mapper. - Collaborate with the sales team to ensure seamless lead tracking, nurturing, and efficient handoffs. - Train, guide, support sales team on how to use HubSpot CRM effectively - Generate reports and analyze CRM data to gain insights into lead and customer behaviors - Create, implement, and monitor email marketing campaigns to nurture leads, engage customers, and drive conversions. - Design visually appealing email templates that align with our brand, ensuring effective communication of messages. - Collaborate with the marketing & sales team to segment email lists - Develop and execute social media strategies across platforms like Facebook, Instagram, Twitter, LinkedIn and Tik Tok. - Plan, create and schedule social media posts. - Monitor social media channels for comments, messages, and mentions, and respond in a timely and engaging manner. - Utilize Canva and Figma to design eye-catching and on-brand visuals for various marketing materials, including social media graphics, banners, promotions, guides. - Collaborate with marketing team to create compelling written content for blog posts, emails, and social media captions. - Design marketing materials such as brochures, flyers, presentations, online flipbooks, product guides, manuals, HubSpot Guides for new employees etc. - Contribute to video editing projects, including assembling footage, adding effects, and ensuring final videos meet quality standards. - Use video editing software (Microsoft Clipchamp) to enhance raw footage, create engaging narratives, and align videos with our brand's visual style. - Participate in planning and executing video shoots, capturing footage, and ensuring the necessary equipment is set up correctly. Show less

    • Social Media Manager
      • Jan 2021 - Aug 2022

      Evaluated and managed social media platforms (Facebook, Instagram) Built a social media presence by maintaining a solid online presence Created and developed online marketing strategies that raised brand awareness and followers Developed a social media strategy using ''Giveaway'' method and paid advertising to increase followers number from 300 to 1500 in one week. Designed daily content for social media: posts, stories, gifs, reels, quiz, videos, polls Managed and maintained… Show more Evaluated and managed social media platforms (Facebook, Instagram) Built a social media presence by maintaining a solid online presence Created and developed online marketing strategies that raised brand awareness and followers Developed a social media strategy using ''Giveaway'' method and paid advertising to increase followers number from 300 to 1500 in one week. Designed daily content for social media: posts, stories, gifs, reels, quiz, videos, polls Managed and maintained satisfied online community by responding to questions, comments, inbox, inquiries. delegating and solving issues. Created and designed monthly insights presentations on the progress of the company platforms Show less Evaluated and managed social media platforms (Facebook, Instagram) Built a social media presence by maintaining a solid online presence Created and developed online marketing strategies that raised brand awareness and followers Developed a social media strategy using ''Giveaway'' method and paid advertising to increase followers number from 300 to 1500 in one week. Designed daily content for social media: posts, stories, gifs, reels, quiz, videos, polls Managed and maintained… Show more Evaluated and managed social media platforms (Facebook, Instagram) Built a social media presence by maintaining a solid online presence Created and developed online marketing strategies that raised brand awareness and followers Developed a social media strategy using ''Giveaway'' method and paid advertising to increase followers number from 300 to 1500 in one week. Designed daily content for social media: posts, stories, gifs, reels, quiz, videos, polls Managed and maintained satisfied online community by responding to questions, comments, inbox, inquiries. delegating and solving issues. Created and designed monthly insights presentations on the progress of the company platforms Show less

    • Marketing Specialist
      • May 2020 - Aug 2022

      Developed and implemented social media marketing strategies that raised brand awareness, generated leads, created trust and reliability. Curated and managed social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube,) Grew organically Instagram page from 16K to 40K followers in two years Designed daily content for social media platforms that increased engagement with 30% Managed and monitored social media advertising campaigns Created, delivered and edited… Show more Developed and implemented social media marketing strategies that raised brand awareness, generated leads, created trust and reliability. Curated and managed social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube,) Grew organically Instagram page from 16K to 40K followers in two years Designed daily content for social media platforms that increased engagement with 30% Managed and monitored social media advertising campaigns Created, delivered and edited marketing materials and advertising campaigns Managed and prioritized the company online community (responding to inbox questions, inquiries, comments) Communicated daily through telephone and emails with third parties and customers Led and supported marketing team with projects, campaigns, events Organized and managed events sponsored and supported by Big Market (trade shows, fairs, workshops, festivals, lotteries, giveaways) Collaborated with freelance photographers for photo shootings and product photography Evaluated and managed the company website Managed website online sales during the pandemic Wrote and designed monthly reports & presentations Led weekly and monthly mystery checks in 150 physical stores in all Albania Worked closely with other team members to create innovative brand social content Show less Developed and implemented social media marketing strategies that raised brand awareness, generated leads, created trust and reliability. Curated and managed social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube,) Grew organically Instagram page from 16K to 40K followers in two years Designed daily content for social media platforms that increased engagement with 30% Managed and monitored social media advertising campaigns Created, delivered and edited… Show more Developed and implemented social media marketing strategies that raised brand awareness, generated leads, created trust and reliability. Curated and managed social media platforms (Facebook, Instagram, LinkedIn, Twitter, YouTube,) Grew organically Instagram page from 16K to 40K followers in two years Designed daily content for social media platforms that increased engagement with 30% Managed and monitored social media advertising campaigns Created, delivered and edited marketing materials and advertising campaigns Managed and prioritized the company online community (responding to inbox questions, inquiries, comments) Communicated daily through telephone and emails with third parties and customers Led and supported marketing team with projects, campaigns, events Organized and managed events sponsored and supported by Big Market (trade shows, fairs, workshops, festivals, lotteries, giveaways) Collaborated with freelance photographers for photo shootings and product photography Evaluated and managed the company website Managed website online sales during the pandemic Wrote and designed monthly reports & presentations Led weekly and monthly mystery checks in 150 physical stores in all Albania Worked closely with other team members to create innovative brand social content Show less

    • Egypt
    • Human Resources
    • 1 - 100 Employee
    • Social Media Manager
      • Sep 2019 - Aug 2022

      Freelance Social Media Manager for different customers and small business owners in Tirana, Albania. - Content creation for social media platforms - Creating & Implementing social media strategies for audience growth and interaction. - Creating new digital strategies to maximaze online sales - Create, develop, design, manage new accounts for my clients Freelance Social Media Manager for different customers and small business owners in Tirana, Albania. - Content creation for social media platforms - Creating & Implementing social media strategies for audience growth and interaction. - Creating new digital strategies to maximaze online sales - Create, develop, design, manage new accounts for my clients

    • Hungary
    • Appliances, Electrical, and Electronics Manufacturing
    • 1 - 100 Employee
    • Sales Specialist
      • Sep 2019 - Mar 2020

      Sales & Customer Service Represantative Sales & Customer Service Represantative

    • United States
    • Non-profit Organization Management
    • 1 - 100 Employee
    • Project Coordinator
      • May 2019 - Aug 2019

      Managed and Coordinated the project ''Adversity can be formidable, a path of resilience'' Participated as a trainee in the project ''Adversity can be formidable, a path of resilience'' Participated in meetings, trainings, events, workshops as a representative of the organization Managed and curated social media platforms such as Facebook and official webpage www.opendoors-albania.org Documented every event and training through photography and videography Supervised and… Show more Managed and Coordinated the project ''Adversity can be formidable, a path of resilience'' Participated as a trainee in the project ''Adversity can be formidable, a path of resilience'' Participated in meetings, trainings, events, workshops as a representative of the organization Managed and curated social media platforms such as Facebook and official webpage www.opendoors-albania.org Documented every event and training through photography and videography Supervised and coordinated events Wrote weekly and monthly reports Assisted and supported in Project Writing Translated articles, documents, materials English - Albanian, Italian-Albanian. Wrote monthly timesheet reports Show less Managed and Coordinated the project ''Adversity can be formidable, a path of resilience'' Participated as a trainee in the project ''Adversity can be formidable, a path of resilience'' Participated in meetings, trainings, events, workshops as a representative of the organization Managed and curated social media platforms such as Facebook and official webpage www.opendoors-albania.org Documented every event and training through photography and videography Supervised and… Show more Managed and Coordinated the project ''Adversity can be formidable, a path of resilience'' Participated as a trainee in the project ''Adversity can be formidable, a path of resilience'' Participated in meetings, trainings, events, workshops as a representative of the organization Managed and curated social media platforms such as Facebook and official webpage www.opendoors-albania.org Documented every event and training through photography and videography Supervised and coordinated events Wrote weekly and monthly reports Assisted and supported in Project Writing Translated articles, documents, materials English - Albanian, Italian-Albanian. Wrote monthly timesheet reports Show less

    • Albania
    • Broadcast Media Production and Distribution
    • 100 - 200 Employee
    • Marketing Specialist
      • Dec 2018 - Mar 2019

      Managed social media platforms (Facebook & Instagram) of Tring Tv & Botimet Living Managed the official website https://botimetliving.al/ Wrote and edited marketing materials for the official website www.tring.al Designed social media posts in coordination with the Design and Sales Department Created content for social media platforms Wrote and designed reports and presentations Receiving and redirecting online orders through social media Mystery check in Tring physical… Show more Managed social media platforms (Facebook & Instagram) of Tring Tv & Botimet Living Managed the official website https://botimetliving.al/ Wrote and edited marketing materials for the official website www.tring.al Designed social media posts in coordination with the Design and Sales Department Created content for social media platforms Wrote and designed reports and presentations Receiving and redirecting online orders through social media Mystery check in Tring physical stores Show less Managed social media platforms (Facebook & Instagram) of Tring Tv & Botimet Living Managed the official website https://botimetliving.al/ Wrote and edited marketing materials for the official website www.tring.al Designed social media posts in coordination with the Design and Sales Department Created content for social media platforms Wrote and designed reports and presentations Receiving and redirecting online orders through social media Mystery check in Tring physical… Show more Managed social media platforms (Facebook & Instagram) of Tring Tv & Botimet Living Managed the official website https://botimetliving.al/ Wrote and edited marketing materials for the official website www.tring.al Designed social media posts in coordination with the Design and Sales Department Created content for social media platforms Wrote and designed reports and presentations Receiving and redirecting online orders through social media Mystery check in Tring physical stores Show less

    • United States
    • Entertainment Providers
    • 1 - 100 Employee
    • CRM Manager
      • Jan 2018 - Dec 2018

      Customer Relationship Manager Sales & Customer Service Representative Promoted company products and services Handled administrative duties, including scheduling client meetings Maintained an accessible and organized database with client data Wrote weekly and monthly reports on product sales Customer Relationship Manager Sales & Customer Service Representative Promoted company products and services Handled administrative duties, including scheduling client meetings Maintained an accessible and organized database with client data Wrote weekly and monthly reports on product sales

Education

  • European University of Tirana
    Master's degree, Communication and Marketing
    2018 - 2019
  • Universiteti i Tiranës
    Bachelor's degree, Sociology
    2015 - 2018

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