Experience

The Nieves Law Firm: Oakland Criminal Defense Attorneys

• United States
• Law Practice
• 1 - 100 Employee

• Marketing Specialist

  • Apr 2021 - Present



Berry Law: Criminal Defense and Personal Injury Lawyers

• United States
• Legal Services
• 1 - 100 Employee

• Head Of Digital Marketing

  • Aug 2020 - Apr 2021

  o Coordinated development and launch of new website, ensuring timeline and requirements were meto Administered everyday operations and managed functionality of two company websiteso Oversaw all digital advertising channels, including SEO, PPC, social media, directories, and display

• Marketing Coordinator

  • Jun 2018 - Aug 2020

  o Trained and developed 3 employees in online marketing, SEO optimization, and website developmento Launched 6 independent PPC landing pages to convert potential website visitors into leadso Designed and implemented an SEO strategy to increase search engine visibility and qualified leadso Managed press outreach to increase local brand awareness and generate backlinks to website

• Marketing Assistant

  • Jan 2018 - Jun 2018

  o Developed and managed 12 pay-per-click advertising campaigns in Google and Bingo Collaborated with multiple website vendors through weekly audits and provided recommendationso Created and analyzed marketing reports to maximize $124,000+ online marketing budget allocation

• Marketing Intern

  • Jun 2017 - Jan 2018

  o Researched search engines and online directories to increase online presence and maximize budgeto Improved 6 pay-per-click advertising campaigns in Google and Bing to increase ROIo Updated 150+ pre-existing blogs by establishing keyword strategy and internal linking to maximize SEO



West Gate Bank

• United States
• Banking
• 100 - 200 Employee

• Retail Banker

  • Feb 2017 - Aug 2017

  o Performed account specific duties with cash and investments based on customer specific needs to create a meaningful customer experience o Handled customer service activities including account management, correcting discrepancies, providing online support, supplying clients with monetary information, etc. o Cross sold 10+ bank products to enhance customers and potential clients’ experiences, developing client relationships and developing customer loyalty o Performed account specific duties with cash and investments based on customer specific needs to create a meaningful customer experience o Handled customer service activities including account management, correcting discrepancies, providing online support, supplying clients with monetary information, etc. o Cross sold 10+ bank products to enhance customers and potential clients’ experiences, developing client relationships and developing customer loyalty



Northup Seamless Siding, Gutters, and Windows

• United States
• Construction

• House Exterior Specialist and Consultant

  • May 2010 - Feb 2017

  o Recognized and balanced inventory on the job, creating a continuous work flow by organizing and supplying materials needed o Provided customer service and support for pre-existing and new clients o Developed customer relationship through product support and face-to-face interactions specifically with pre-existing customers o Tailored product per customer request, developing strategies to implement specifics o Worked with customer to devise both an effective and satisfactory product and service